1. Freedom & Challenges of Music Distribution in the 21 st Century

2. A little bit about us…

5. 10 Years Ago The world of music distribution and access to music was limited.

6. Since then – the freedom The world opened up for all music listeners and they are no longer dependent on the 3 traditional distribution channels.

7. Today - the challenge Changes in listener behavior have lead to increased on-demand content. This is changing our models of music distribution. January 2007 - Sony BMG Masterworks announced that legendary recording artist Yo-Yo Ma is the first in the label's history to have an album sell more digital copies than CDs in its first week.

8. Online Distribution Channels Podcasts Streaming Audio Track Downloads Online Video Subscription Satellite Radio Social Networking Online Concert Halls

10. Where is the Canadian Music Centre in this new paradigm? The CMC has developed a technical infrastructure in order to adapt to new methods of music distribution.

11. Podcast – Sounds New

12. Streaming Audio Ann Southam Audio Archive

13. Web Radio

14. Track Downloads - IODA

15. e-retail

16. Web Projects

17. Online Score Sales

18. Tactical Overload…

19. Podcasting vs. Streaming

23. Isn’t this all great? Now what? Why is radio still so important to us?

25. We have not yet developed and integrated a comprehensive distribution model for music that encompasses the three necessary steps Where do we go from here? Is the old way of broadcasting really dead? What are the implications of moving to webradio & streaming access – where there is often a lack of proper contextualization? Is it possible to develop a new economic model?