3. Facts
Ethnic Group Grouping % Others Non-
Bumiputera 62% 1% Malaysi
Indian an
Chinese 22% 7% 8%
Indians 6.7%
Others 0.8%
Non-Malaysian 8.1% Chinese Malay
Citizens 22% 62%
Most commercial food in hotels,
shopping complexes, food courts
Ethnicity Segmentation
must be approved Halal
When you meet your friend:
“Hi, have you eaten?”
“Sudah makan?”
4. Meal times
• Breakfast (comprises of sweet, salty and sour)
• Matinee Break (Sweet)
• Lunch (Hawker, food
courts, restaurants, mamaks)
• Evening Tea (Sweets or savoury)
• Dinner (Hawker, food
courts, restaurants, mamaks)
• Supper (Sweets)
5. Malaysian Food
• Spices arrived with trade in
15th Century
Malay • China, Persia, Mesopota
Chinese mia
• Interracial marriage
• Colonization from the
Indian Portuguese
• The English being the most
influential (East India
Company)
• Came the Chinese and Indians
Malaysian Food (myriad of
flavours)
6. Eid al-Fitr
• Food you might see
– Rendang
– Ketupat
– Lemang
– Cakes and sweets
– Rose drink with ‘biji
selasih’
7. Chinese New Year
• Falls usually on the first month
of the lunar calendar –
changes each year
• Celebrations last about 15 days
• Pay respect to ancestors
• Visit family and friends
14. Baba and Nyonya
• Assimilated Chinese
• Speaks Malay and
Malay Creole
• Influenced by malay
culture
• All variants of taste
(sweet, sour, salty
and bitter)