Researching the Market Place

1. XXL Music Magazine
Charlie Hawksett

2. Prices
This shows the prices for XXL music magazine in WHSmith. The XXL monthly
collection can be bought at WHSmith for £32 however individual prices per
issue are £5.33.

3. Frequency of publication
The frequency of publication for the XXL magazine is 6 per year so this equal 1 every 2
months.

4. Issue size
The issue size of XXL magazine is 132 pages long.

5. Regular content
The regular content of XXL magazine consists of interviews with hip hop celebrities such
as lil wayne, drake, rick ross etc. and also will involve columns on hip hop artists. The
magazine involves competitions on the back pages, information about events that have
occurred involving hip hop artists and also general gossip.

6. Feature articles
Articles that may feature in the XXL magazine is that there is a different interview
with a hip hop artist. For example one issue the main feature article may be with
Nicki Minaj and the next with Chris Brown.