“BIM-onomics: how will BIM change the business of design?” We all know that BIM takes design to the next level, but how does it change your business? We will look at how by embracing BIM not just as a design tool, but as a completely new way of working will change the way we operate as a business. In this presentation, we will look at potential business challenges, analyse project data, and suggest strategies to prepare your organisation for changes to your underlying business model in the face of a new BIM-driven industry. This presentation will use business examples and discuss the challenges from the perspective of different practices and project scales.

1. BIM-onomics
Ceilidh Higgins & Rodd Perey

2. over 40,000m2
of fitout
over 3,000
hotel rooms

3. lone BIM

4. why BIM?

5. clients want it?

6. industry
standard?

7. efficiency?

8. why we BIM?

9. but
what
BIM?

10. 1we use revit

11. 23d modelling

12. 3
clash detection

13. 4 model checking

14. 5
documentation

15. 6specifications

16. 74d scheduling

17. 8
5d cost

18. 9database

19. 10shop detailing

20. 11
facilities

21. do you
know
what BIM
you offer?

22. BIM = deliverables

23. BIM-onomics?

24. know your BIM

25. leverage information

26. and automation
finish plans – why use a colour fill? with a material its there in 3D

27. continuous improvement

28. project workflows

29. BIM impacts on
1.resources
2.program
3.quality checking

30. resources

31. smaller smarter teams

32. knowledge mix

33. everyone is
part of
“BIM team”

34. program

35. what information when

36. milestones change

37. quality checking

38. less manual checking

39. more final checking

40. drawings to check the BIM

41. BIM to check the BIM

42. project examples

43. Canberra Novotel
project 1 hotel

44. AutoCAD Revit
$20M Project Value $30M
89 Sheets 130
695 hrs Concept Design 371 hrs
371 hrs Schematic Design 447 hrs
594 hrs Design Development 604 hrs
2726 hrs Construction Docs 1340 hrs
104 hrs Variations 73 hrs
4490 hrs TOTAL 2836 hrs
50.4 Hours per Sheet 21.8
-56.8%
labour comparison

45. AutoCAD Revit
$20M Project Value $30M
2.9% Billed 3.0%
1.95% Labour Cost 1.39%
67.2% Labour / Revenue 46.3%
financial comparison

46. Modelling/drafting hours

47. efficiency gains on revit

48. project 2 fitout

49. labour comparison
Description
Project Size
Software
No of Drawings
Project Director/QA 115 Project Team/Hours Project Director/QA 135
Snr Interior Arch 610 Snr Interior Arch 640
Arch/ID 355 Arch/ID 410
Grad Arch/IDx2 485 Grad Arch/ID 0
Drafting 115 Drafting 250
Student 260 Student 0
1940 Total Hours 1435
Hours/sheet
% Difference in hours
/ sheet -60%
28.771.9
3,600m2
27
AutoCAD
Project No 1
Office fitout for
Government Department
50
Project No 2
Office fitout for
Government Department
3,300m2
Revit

50. hours per team member

51. fee proposals

52. define your BIM
1

53. define third party inputs
2

54. understand the impacts
on workflows
3

55. $ / drawing no
longer apply

56. BIM
wins
work

57. the BIG question

58. the answer

59. it depends BUT

60. to deliver the
same it should
cost
less

61. Questions?

62. Office (clipped) by JK5854 - http://www.flickr.com/photos/julishannon/2332995831/sizes/o/
3 monkeys by KLW NFC (clipped) - http://www.flickr.com/photos/klwnfc/6884205838/
Office Politics by Alex E Proimos - http://www.flickr.com/photos/proimos/4045973322/
Drafting office by Mennonite Church USA Archives - http://www.flickr.com/photos/mennonitechurchusa-
archives/7597713652/sizes/o/
Time is Money by Tax Credits (clipped) - http://www.flickr.com/photos/76657755@N04/7214503978/
Question mark by milos milosevic - http://www.flickr.com/photos/21496790@N06/5065834411/sizes/l/
Building Information Models/ Revit logos/packaging from Autodesk website
Model checking from Solibri website
Gantt chart by Drift Words (clipped) - http://www.flickr.com/photos/drift-words/10434156/sizes/l/
Piggy Bank by 401K (clipped) - http://www.flickr.com/photos/68751915@N05/6736154311/in/photostream
Linkedin Maps at http://inmaps.linkedinlabs.com/
Shop detailing screen shot from Tekla website
Head graphic – istock 000003879802Illustra (colours modified)
Roll of drawings by Cayusa - http://www.flickr.com/photos/cayusa/465151565/sizes/l/
Money (being cut into pieces) by Tax Credits - http://www.flickr.com/photos/76657755@N04/7408506410/
Data slide by Bionic teaching (colours modified) - http://www.flickr.com/photos/bionicteaching/2920562020/sizes/o/
Ring of black holes by NASAs Marshall Space Flight Centre -
http://www.flickr.com/photos/nasamarshall/5431801240/sizes/l/
Water flow – istock 000009295243
image credits

63. Water flow – istock 000009295243
Alarm clock by kobiz7 (clipped) - http://www.flickr.com/photos/27369469@N08/2661018158/sizes/l/
They are Coming by Ð olo - http://www.flickr.com/photos/donsolo/2886355241/sizes/l/
Red Line Mark Up from BIM and Integrated Design by Randy Deutsch
CP3o vs Data by JD Hancock (clipped and recoloured) -
http://www.flickr.com/photos/jdhancock/4617759902/sizes/l/
Monkey in the Middle by Mark Dumont - http://www.flickr.com/photos/wcdumonts/8265151843/sizes/l/
Time jumper by h.koppdelaney - http://www.flickr.com/photos/h-k-d/6171907581/sizes/l/
Level of Detail – Thanks to PracticalBIM http://practicalbim.blogspot.com.au/
One Down by Cayusa - http://www.flickr.com/photos/cayusa/3190757194/sizes/l/
Tools by zzpza - http://www.flickr.com/photos/zzpza/3269784239/sizes/o/
And 100 by Marcel Germain - http://www.flickr.com/photos/marcelgermain/2071204651/
Calculator by Tax Credits - http://www.flickr.com/photos/68751915@N05/6736184859/sizes/l/in/photostream/
BIM guides – Vetrans Affairs (USA), Natspec, Consult Australia
Coloured pencils (clipped) – istock 000019575299
Runner by The Happy Rower - http://www.flickr.com/photos/thehappyrower/5821364319/sizes/l/
The Thinker by 4johny5 (clipped) - http://www.flickr.com/photos/johnny4ever5/3226486640/sizes/l/
Lottery Money by Lisa Brewster (recoloured) http://www.flickr.com/photos/sophistechate/3047006771/
Jump by Hamad AL-Mohann - http://www.flickr.com/photos/al-mohanna/5436096181/
Project shots, documentation etc – GHD and Architectus
image credits