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The Best Content Strategy:
Tell Your Story & Be Amazing
C.C. Chapman Brand Camp '12 Detroit
THESE   ..
DON’T
EXIST
..
WHAT IS THE STORY HERE?
EMBRACE THAT YOU ARE A PUBLISHER
“Give me six hours to chop down a tree
and I will spend the first four
sharpening the axe.”
                          - Abraham Lincoln
The Best Content Strategy: Tell Your Story & Be Amazing
THINK VISUALLY
..

CREATE
SOCIAL
OBJECTS
ALWAYS MAKE MEMORIES
WHAT MAKES
YOU UNIQUE
PEOPLE
 PASSIONS
    ..

PLACES
IT TAKES
TIME
..
TO BECOME
WHAT YOU
DREAM OF
The Best Content Strategy: Tell Your Story & Be Amazing
cc.chapman@gmail.com
@cc_chapman
www.cc-chapman.com

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The Best Content Strategy: Tell Your Story & Be Amazing

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