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How to speak chinese quickly ?
               How to negociate with Chinese smartly?




  See next
 1 mn LCI
   video
    and
  continue
    the
presentation
ChinPass strategy

      Why?              How?              Who?




MKT NEED ?
                        Innovation ?




MKT EXPECTATION ?
                    STRATEGY ?          TARGET
                                        MARKET ?
                    Added Values ?



                         Defense
PB SOLVING ?
                       Mechanisms ?
ChinPass strategy

            Why?                         How?                        Who?



MKT NEED?

After WTO 2001, Urgency               Innovation ?
to integrate China
< FDI
< Expatriates
                                 STRATEGY ?
                               Gain Scientific & mkt credibility     BtoB
MKT EXPECTATION?               Quick Time to Market
                               Int’l exposure                      Fortune 500
•Speak chinese                                                       SME’s
•Cross cultural issues
•Biz intelligence
                                Added Values ?                      Schools ?
                               Save Time = Save your Money
                               Facilitate your chinese biz
PB SOLVING ?                   Integration = you get more biz in
                              China !
•Learn chinese : Time
consuming                                 Defense
•Old fashion pedagogy                  Mechanisms ?
•No focus conversational            - Startup credibility
skills                               -New way to learn
•Inefficient for Biz people             -Blended EL
•Content too academic
GLOBALIZATION NEEDS ALLIANCE
= SUCCESS DOES NOT COME ALONE !



          YOU                                   CHINPASS

          Needs ?                                  Needs ?
      Expectations ?         Win-Win           Expectations ?
   Future Challenges ?                       Future Challenge ?
 International Coverage ?                 International Coverage ?
   Weakness / Strengh ?                     Weakness / Strengh ?




                            Our motto :

    Humility and Honesty bring long term Trust and Benefit
ChinPass : Introduction




             LinguisticPass
             Cultural Pass
             Business Pass


ChinPass is an Innovative Driver of Change in learning mandarin and
understanding Chinese Business Change Attractors.

The great aim of ChinPass learning strategy is not knowledge but action !
About us : 4 Years R&D backround
We did 4 years research to redesign new approaches to learn Chinese.
Our research challenges:
1. How can we learn Chinese, language that’s need time to be learned, when we do not have time ?
2. Since you’re a frequent traveller, How do we offer you learning without interruption
     wherever you are in the world, on your own time, pace and on demand ?

Our researches have been conducted in renowned Universities in the world involved in :
•    Chinese didactic as foreign language
•    E-learning multimedia engineering
•    Neurosciences apply to language training
•    Consulting and Coaching for Change




    2000          2001          2002             2003          2004               2005
ChinPass : Our solution ?



Our solution ? SURVIVAL      KIT !

Online E-learning based on 3D online game :
We designed the first 3D China life simulation game dedicated to
learn chinese in the world !
You use our 3D online game as a pre-requisite to professor lead
class

Face to Face :
We offer the most advanced blended e-learning that helps you to
speak only within 72h face to face coaching.
We combine 3D online game technology with instructor-lead
training

        Result ? You speak chinese only in 72h !
JUST ON TIME
                                                     JUST WHAT YOU NEED



             FACE to FACE           ON LIGNE              FACE to FACE   72 h
                                                                                  Oral skills :
         Cognitive profil      www.chinpass.com               Onsite 1to1
            Analysis            www.chinpass.cn            Collective course    •Pinyin
                                                              mini group        •Introduction
                                   Online : 100 h          ( max 5 persons)     •Transportation
                                                                                •Accommodation
                 YOU SPEAK CHINESE WITHIN ONLY 72H                              •Restauration
                                                                                •Buy
                                                                                •Sell
LINGUISTIC                                                                      •Ask
  AUDIT
                 SELF-TRAINING
                  3D online game
                                               2 coachs

                                       1. Certified Professor
                                       2. Native Tutor
First 3D China life simulation game dedicated to learn chinese
Our added Value

                                                            Efficient result
                       Professor     Native                                           Web TV
Collective   Private                                Professional   E-learning        Web Radio
                                                                                      3D online game   YOU SPEAK !
                                                      Peer          website          ChartBot
 Course      Course                  Tutor                                            Forum



                        Fast - flexible - adaptable

                                   University
                                                        Books            Take 5 years !
              Collective class     Private School

                                    Professor


                                      Private
                                                        Books,
                  Private            teacher



                                         Alone
                                                         Book
               Self Training        self study
                                                         Tape
                                                        CDROM
Our goal : In a short term You Speak chinese !
The goal of our Professionnal Coach :
            Increase your business cross cultural insight




Immersion
France National Research Contest Winner Award




  AWARD
CREDENTIALS




                   France Research
                       Minister
                                                 Thalès CEO
                                          Chairman of the National jury
France National Research Contest Winner Award




  AWARD
CREDENTIALS



                     France Research and              Thalès CEO
                   Higher Education Minister   Chairman of the National jury
Support from
       France Research and Higher Education Minister
                                François GOULARD




15 Juin 2006 visited ChinPass R&D center located in France – Paris CNRS
Entrepreneur Master Award 2005
                       France National Senate




  AWARD
CREDENTIALS




              Senate President   Prime Minister
                                                  SME Minister
Entrepreneur Master Award 2006
                       France National Senate




  AWARD
CREDENTIALS




              Senate President   Prime Minister
                                                  SME Minister
BUSINESS PASS CHINA

               BUSINESS PASS
           ( Partnership collaboration with HEC Executive, Oxford University, Tongji & Jiaotong
           University, Beijing Language and Culture University, CCIFC, PMI Consultants, The
           Change Leaders in Europe and China )

                      - Market Study
                       - Cross cultural management training
                       - Screening Chinese partners
 OTHER
SERVICES               - Quality Control

               MARKETING MULTIMEDIA DESIGN
                  - Electronic Name card
                       - Brochure in chinese
                       - Multilingual website
Some of our 500 Fortune 500




 CUSTOMER
CREDENTIALS




              France Olympic National Institute
               2008 CHINA OLYMPIC GAME
Do not hesitate to contact



                                     Charles BARK
                                       CEO ChinPass
                                    bark@chinpass.com

                                        FRANCE :
                                     www.chinpass.com

                                           CHINE:
                                       www.chinpass.cn


       故曰:知彼知己,百戰不殆;不知彼而知己,一勝一負;不知彼,不知己,每戰必殆。
       故曰:知彼知己,百戰不殆;不知彼而知己,一勝一負;不知彼,不知己,每戰必殆。
        故曰:
        故曰 知彼知己,  不殆;不知彼而知己,     不知彼,不知己,  必殆)
       (故曰:知彼知己,百战不殆;不知彼而知己,一胜一负;不知彼,不知己,每战必殆

      “If you know your enemies and know yourself, you can win a hundred battles without a single loss.
                 If you only know yourself, but not your opponent, you may win or may lose.
If you know neither yourself nor your enemy, you will always endanger yourself.” SUNZI, 6BCE The art of war

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Chinese Chinois Elearning Apprendre Le Chinois 3d serious game Charles Bark Chinpass

  • 1. How to speak chinese quickly ? How to negociate with Chinese smartly? See next 1 mn LCI video and continue the presentation
  • 2. ChinPass strategy Why? How? Who? MKT NEED ? Innovation ? MKT EXPECTATION ? STRATEGY ? TARGET MARKET ? Added Values ? Defense PB SOLVING ? Mechanisms ?
  • 3. ChinPass strategy Why? How? Who? MKT NEED? After WTO 2001, Urgency Innovation ? to integrate China < FDI < Expatriates STRATEGY ? Gain Scientific & mkt credibility BtoB MKT EXPECTATION? Quick Time to Market Int’l exposure Fortune 500 •Speak chinese SME’s •Cross cultural issues •Biz intelligence Added Values ? Schools ? Save Time = Save your Money Facilitate your chinese biz PB SOLVING ? Integration = you get more biz in China ! •Learn chinese : Time consuming Defense •Old fashion pedagogy Mechanisms ? •No focus conversational - Startup credibility skills -New way to learn •Inefficient for Biz people -Blended EL •Content too academic
  • 4. GLOBALIZATION NEEDS ALLIANCE = SUCCESS DOES NOT COME ALONE ! YOU CHINPASS Needs ? Needs ? Expectations ? Win-Win Expectations ? Future Challenges ? Future Challenge ? International Coverage ? International Coverage ? Weakness / Strengh ? Weakness / Strengh ? Our motto : Humility and Honesty bring long term Trust and Benefit
  • 5. ChinPass : Introduction LinguisticPass Cultural Pass Business Pass ChinPass is an Innovative Driver of Change in learning mandarin and understanding Chinese Business Change Attractors. The great aim of ChinPass learning strategy is not knowledge but action !
  • 6. About us : 4 Years R&D backround We did 4 years research to redesign new approaches to learn Chinese. Our research challenges: 1. How can we learn Chinese, language that’s need time to be learned, when we do not have time ? 2. Since you’re a frequent traveller, How do we offer you learning without interruption wherever you are in the world, on your own time, pace and on demand ? Our researches have been conducted in renowned Universities in the world involved in : • Chinese didactic as foreign language • E-learning multimedia engineering • Neurosciences apply to language training • Consulting and Coaching for Change 2000 2001 2002 2003 2004 2005
  • 7. ChinPass : Our solution ? Our solution ? SURVIVAL KIT ! Online E-learning based on 3D online game : We designed the first 3D China life simulation game dedicated to learn chinese in the world ! You use our 3D online game as a pre-requisite to professor lead class Face to Face : We offer the most advanced blended e-learning that helps you to speak only within 72h face to face coaching. We combine 3D online game technology with instructor-lead training Result ? You speak chinese only in 72h !
  • 8. JUST ON TIME JUST WHAT YOU NEED FACE to FACE ON LIGNE FACE to FACE 72 h Oral skills : Cognitive profil www.chinpass.com Onsite 1to1 Analysis www.chinpass.cn Collective course •Pinyin mini group •Introduction Online : 100 h ( max 5 persons) •Transportation •Accommodation YOU SPEAK CHINESE WITHIN ONLY 72H •Restauration •Buy •Sell LINGUISTIC •Ask AUDIT SELF-TRAINING 3D online game 2 coachs 1. Certified Professor 2. Native Tutor
  • 9. First 3D China life simulation game dedicated to learn chinese
  • 10. Our added Value Efficient result Professor Native Web TV Collective Private Professional E-learning Web Radio 3D online game YOU SPEAK ! Peer website ChartBot Course Course Tutor Forum Fast - flexible - adaptable University Books Take 5 years ! Collective class Private School Professor Private Books, Private teacher Alone Book Self Training self study Tape CDROM
  • 11. Our goal : In a short term You Speak chinese !
  • 12. The goal of our Professionnal Coach : Increase your business cross cultural insight Immersion
  • 13. France National Research Contest Winner Award AWARD CREDENTIALS France Research Minister Thalès CEO Chairman of the National jury
  • 14. France National Research Contest Winner Award AWARD CREDENTIALS France Research and Thalès CEO Higher Education Minister Chairman of the National jury
  • 15. Support from France Research and Higher Education Minister François GOULARD 15 Juin 2006 visited ChinPass R&D center located in France – Paris CNRS
  • 16. Entrepreneur Master Award 2005 France National Senate AWARD CREDENTIALS Senate President Prime Minister SME Minister
  • 17. Entrepreneur Master Award 2006 France National Senate AWARD CREDENTIALS Senate President Prime Minister SME Minister
  • 18. BUSINESS PASS CHINA BUSINESS PASS ( Partnership collaboration with HEC Executive, Oxford University, Tongji & Jiaotong University, Beijing Language and Culture University, CCIFC, PMI Consultants, The Change Leaders in Europe and China ) - Market Study - Cross cultural management training - Screening Chinese partners OTHER SERVICES - Quality Control MARKETING MULTIMEDIA DESIGN - Electronic Name card - Brochure in chinese - Multilingual website
  • 19. Some of our 500 Fortune 500 CUSTOMER CREDENTIALS France Olympic National Institute 2008 CHINA OLYMPIC GAME
  • 20. Do not hesitate to contact Charles BARK CEO ChinPass bark@chinpass.com FRANCE : www.chinpass.com CHINE: www.chinpass.cn 故曰:知彼知己,百戰不殆;不知彼而知己,一勝一負;不知彼,不知己,每戰必殆。 故曰:知彼知己,百戰不殆;不知彼而知己,一勝一負;不知彼,不知己,每戰必殆。 故曰: 故曰 知彼知己, 不殆;不知彼而知己, 不知彼,不知己, 必殆) (故曰:知彼知己,百战不殆;不知彼而知己,一胜一负;不知彼,不知己,每战必殆 “If you know your enemies and know yourself, you can win a hundred battles without a single loss. If you only know yourself, but not your opponent, you may win or may lose. If you know neither yourself nor your enemy, you will always endanger yourself.” SUNZI, 6BCE The art of war