2. talEnt is thE nEw currEncy.
wE’vE known this sincE 1970.
MANDRAKE 1
3. taBlE oF contEnts
3 trustEd advisors 11 national and gloBal rEach
4 mEssagE From thE prEsidEnt 12 customEr ExpEriEncE
5 40 yEars oF ExcEllEncE 13 cliEnt tEstimonials
6 what wE do 14 candidatE tEstimonials
7 ExEcutivE sEarch 15 community initiativEs
8 carEEr transition 16 our partnErs
9 advisory sErvicEs 17 contact us
10 our practicE arEas
MANDRAKE 2
4. trustEd advisors
in talEnt managEmEnt
Success in Mandrake channels its unique that are unparalleled by other
business is service offering along a guiding
principle - success in business
human capital firms.
Our partners deliver effective
limited only is limited only by people. so we and innovated services, including
by people. focus on people, their potential,
their performance, and your
various levels of executive search
and career transition.
investment in them.
Our advisory services are tailored
Our role is simple, yet broad to unlock the full potential of
and adaptive. We endeavour to your organization and its people.
improve your business in ways
MANDRAKE 3
5. mEssagE From thE prEsidEnt
Mandrake is celebrating its 40th anniversary!
Thanks to our loyal customers, trusted colleagues and friends of the firm, we have been able to
enjoy great success and growth over the past 40 years. We couldn’t have done it without you.
On behalf of our partners and associates, I want to thank the hundreds of organizations and
thousands of individuals who have worked with us throughout our tenure to make more than
7,000 professional hires.
To quote our Founder and chairman, harold Perry: “If I could do it all again, I wouldn’t change
a thing. Yes, we made some mistakes along the way, but for every mistake we made, we did a
hundred things right. You can’t second guess yourself, especially when you’re dealing with the
careers and livelihoods of people.”
Mandrake channels its unique service offering along one guiding principle: success in business
is limited only by people. so we focus on the potential and performance of your people, and
your investment in them. It’s this commitment to talent that distinguishes Mandrake in the
world of executive search.
Our 40 years of talent management experience enables us to offer clients a unique perspective
on the development of their organizational strategy, leadership and staffing solutions.
It’s all about talent – your talent, the marketplace talent, and our talent.
Your success is ours, so we conduct our searches as though we were
hiring for our own organization.
Our purpose is clear and simple:
“Finding exceptional Talent. Building exceptional Organizations.”
Our sincerest thanks for your many contributions to our firm,
and we look forward to continuing our partnership for
another 40 years.
Best wishes,
Bill holland, president
MANDRAKE 4
6. 40 yEars oF ExcEllEncE
1970
• Harold Perry founds
Mandrake at Yonge and
Bloor in Toronto
1971
• Mandrake makes
its first CEO hires for
Max Factor, nestle,
and Pillsbury
1973
1970’s
• Mandrake locates to
Yonge and eglinton in
Toronto
1975
• Mandrake purchases
landmark head office at
15 Bedford road, Toronto
1980’s
1980 1985 1989
• Mandrake completes • Mandrake establishes • Mandrake appoints
its 1000th search Finance & accounting stéfan danis partner
practice in charge of Marcom
• Mandrake establishes practice
its sales practice
1991
• Mandrake launches
1st annual skate for
kids charity event
• Mandrake
1996
• Mandrake
establishes human
resources practice
• Mandrake
1998
1990’s
• Mandrake opens
Montreal office under
normand lebeau
1999
• Mandrake appoints 4
new partners: donnelly,
holland, lebeau, lintner,
establishes its completes its 2500th
technology practice search
2000’s
2000 2001 2002 2004
• Mandrake opens • Mandrake launches • Mandrake launches • Mandrake appoints 6
Calgary office management selection career transition firm new partners: atkins,
firm wwwork!com neXcareer Bykerk, daigneault,
• Mandrake moves Gates, Milic, smith
head office to Yonge
and st. clair in • Mandrake establishes
Toronto Pr practice
2010’s
2005 2008 2009 2010
• Marketing hall of • Mandrake appoints • Mandrake completes • Mandrake CEO raises
legends has inaugural robert Perry to partner its 7000th search $65,000 for NABS
Gala and awards via Gobi & atacama
event • Mandrake goes green marathons
• Mandrake completes • Mandrake celebrates
its 5000th search its 40th anniversary
MANDRAKE 5
7. what wE do
ExEcutivE sEarch
carEEr transition
advisory sErvicEs
MANDRAKE 6
8. ExEcutivE sEarch
Talent is our expertise,
and we look forward
to sharing it with you.
We are PassIOnaTe about search because we see
the value it brings to all stakeholders. Whether it’s
for a high level or management role, every search
should be considered a strategic search. To this
end, we strive to ensure that both the client and the
candidate are making the right move. after all, their
success is our success. The best result is a win-win-
win all around.
To our colleagues, understanding the importance
of fit is not just a cliché. Fit can make or break an
opportunity, not just at the executive level, but at
all levels throughout the company. Our advantage
is that we have a vertical understanding of our
client’s organization. With this perspective, we can
conduct a more targeted search that takes into
consideration not just the necessary skills, but also
the element of fit.
Search is not just about filling jobs. It’s about
making your business stronger and more successful
by complementing your brand and culture with the
right talent. Talent is our expertise, and we look
forward to sharing it with you.
MANDRAKE 7
9. carEEr transition
takE
chargE oF
your carEEr
There’s nO GreaTer challenGe than changing compete in today’s marketplace you will have to
jobs – especially when it’s not your choice. Many reinvent yourself. We will help you write a personal
individuals, with years of management and marketing plan that acknowledges your unique
business experience, have never had to look for a talents and skills, and focuses your personal and
job before. The typical skills that you use in your professional interests. Together, we will develop
day-to-day world don’t apply. You will have to a go-to-market job search strategy that identifies
experience sitting on the other side of the desk, the appropriate network of industries and people
and instead of asking the questions, you will be that give you access to the hidden job market.
answering them. Instead of assessing someone Finally, we will help you create a business case
else’s capabilities and fit, you will be making a that will encourage any leadership team to want to
case for your own. Professional outplacement work with you.
firms provide assessments to clarify career fit
When you work with us you are not on your
and leadership skills, help you develop a winning
own. Our team of professionals includes
resume, hone your interview skills and develop a
career strategists, executive coaches, business
networking plan. They may help put you on the
consultants and researchers who will work with
path to success, but frankly, it will take a lot more
you every step of the way. don’t follow the same
to land the job you want.
path that all your peers are on. set yourself apart
Our approach goes well beyond traditional from the competition and take charge of your
outplacement. We recognize that to successfully career.
MANDRAKE 8
10. advisory sErvicEs
Mandrake consultants
provide fully integrated
talent management
solutions.
TalenT ManaGeMenT - how companies hire,
develop, and evaluate their workforce is a
complex and challenging endeavour for most
any company. since the investment in talent is
vital to a company’s success, decisions around
issues such as recruiting, training, performance
measurement and succession planning require
a great deal of thought and expertise.
Mandrake consultants work with organizations
to develop optimal talent management
strategies. This includes attracting and hiring
top talent, leadership development and
succession planning, right through to career
transition. We take the time to understand your
business and your company culture, as well as
the best practices of your industry.
From start ups to large multinational
corporations, from family run businesses to
public institutions, Mandrake consultants have
the experience to provide fully integrated talent
management solutions.
MANDRAKE 9
11. our practicE arEas
mandrake provides talent
management solutions to a wide range of
organizations including large private and
publicly traded corporations, small-medium
enterprises, government, public-sector
and not-for-profit organizations.
Functional Practices industry Practices
• Board Services • Consumer Products & Services
• Executive Office • Marketing Communications
• General Management • Retail & Hospitality
• Sales & Marketing • Business to Business
• Advertising & Creative • Financial services
• Public Relations • Life Sciences
• Finance & Accounting • Digital
• Human Resources • Clean Technology
• Operations & Product Supply • Real Estate & Construction
• Information Technology • Natural Resources
• Legal • Government & Public Sector
• Arts & Education
• Not-For-Profit
MANDRAKE 10
12. national and gloBal rEach
national
Mandrake has an in-depth
understanding of talent across the
country. In addition to our head office
in Toronto, Mandrake is represented
across canada in Montreal, halifax,
Winnipeg, calgary and Vancouver.
global
Through our international affiliates, Mandrake offers clients access to global talent
through our executive search network centered in more than 40 countries in major
markets throughout the world.
MANDRAKE 11
1
13. customEr ExpEriEncE
the mandrake approach is client-focused, objective, thorough
and confidential. In order to ensure timely success on search
engagements, our consultants follow a sequence of logical steps
throughout the search process.
Mandrake’s search Process
• We interview your key stakeholders in order to gain a
thorough understanding of our mandate.
• We agree to a go-to-market strategy to identify the
most qualified candidates.
• We personally research, recruit and interview all
candidates to develop a qualified short list.
• We conduct thorough background checks and
references on every candidate presented.
• We act as intermediaries throughout the offer
negotiation through to acceptance.
• We stay close to the hired candidate throughout the
on-boarding process to ensure a successful transition.
our Values
Mandrake adheres to the highest ethical standards.
every client and prospective candidate is treated fairly
and with respect, dignity and discretion.
MANDRAKE 12
14. cliEnt tEstimonials
Publicis
“Mandrake does far more than simply
fill a vacancy with great talent, they
take the time to really understand our
company culture and seek out york uniVersity
individuals capable of making us all
better.” “at York, we have found Mandrake
most helpful and successful in finding
Andrew Bruce us just the right people - often from
President, Publicis Toronto unexpected places - to build our
organization.”
Molson coors Dr. Lorna Marsden
President and Vice-chancellor,
York University
“I have confidence in our ability
working with your team to significantly
upgrade the capabilities of this
organization.”
Greg Wade
senior Vice President, Molson coors
Brewing company ltd.
MANDRAKE 13
15. candidatE tEstimonials
Mandrake candidates haVe said
“Mandrake continues to be “Mandrake connected me with the rIGhT
the only organization that people time and time again, and the
I trust in the matter of my connections became valuable regardless of
career.” the outcome. This really makes me feel like
Mandrake has my best interest at heart. This
is extremely rare in this industry.”
“Mandrake understands
my career goals and finds
opportunities for me that
match my goals.”
MANDRAKE 14
16. community initiativEs
The Marketing hall of legends was co-founded by
Mandrake and aMa in order to honor canadians who
have dedicated their lives to the pursuit of excellence
in the field of marketing. It is meant to honor a
body of work and a lifetime of achievements. The
Marketing hall of legends brings together marketers,
media, agencies and academic communities from across the country to select those candidates
whom they feel meet and exceed these criteria.
launched in 1991, skate for kids is an all-day hockey event, founded
and hosted by Mandrake and st. Michael’s college school. Over
the years, Skate for Kids has benefited a number of local charities
including Variety Village, children’s Own Museum, Museum of
childhood, Tim horton’s children’s Foundation camps, hockey Fights
cancer, The Gatehouse, Proaction, national advertising Benevolent
Society and St. Michael’s College School Bursary Fund. To date, Skate for Kids has raised over $650,000
and we plan to make that figure grow.
The national advertising Benevolent society (naBs) is a dynamic
support system for all canadian professionals in the communications
industry facing personal, career and family challenges due to illness,
injury, unemployment or financial difficulties.
as business slowed in 2008, Mandrake ceO stéfan danis witnessed
the real-life impacts of the recession’s onset. To defy the negativity
of the severe downturn, stéfan registered for a 250km footrace in the Gobi desert in china
to raise money for naBs. stéfan’s running4nabs (www.running4nabs.com) effort has raised
$41,000 for nabs, a crucial contribution at a time when nabs is experiencing a 100% caseload
increase. In March of 2010, stéfan decided to run again, this time in the chilean atacama
desert; his team won the race and raised another $20,000 for naBs. There is talk of a third
race taking place in 2011, and stéfan is rallying the ad industry for potential teammates to
help raise even more funds for the charity.
MANDRAKE 15
17. our partnErs
harold pErry stéFan danis Bill holland
chairman & Founder CEO & Chief Talent Officer president & coo
normand lEBEau daphnE BykErk louisE daignEault
president, mandrake montreal vice-president & partner vice-president & partner
tErry donnElly michaEl gatEs paul lintnEr
vice-president & partner vice-president & partner vice-president & partner
stEphEn milic roBErt pErry david smith
vice-president & partner vice-president & partner vice-president & partner
MANDRAKE 16
18. contact us
www.mandrake.ca
we would like to count you among our valued clients and
encourage you to contact us at any of our offices below.
we also welcome any comments and will do our best to
answer any questions as soon as possible.
toronto oFFice Montréal oFFice
55 st. clair avenue West, suite 401 1010 rue sherbrooke Ouest, suite 2212
Toronto, On M4V 2Y7 Montréal, QC H3A 2R7
Telephone: 416.922.5400 Téléphone: 514.878.4224
Fax: 416.922.1356 Télécopieur: 514.878.4222
General Inquiries normand lebeau
info@mandrake.ca nlebeau@mandrake.ca
MANDRAKE 17
