2. HONDA INC.

3. SOICHIRO
HONDA
Founding President of
HONDA Corporation
A self taught
engineer.
First engaged in the
motorcycle business.

5. HISTORY
Founded in 1959 in
Minato, Tokyo Japan.
First engaged in the motorcycle
business and is the largest
motorcycle manufacturer in the
world since its inception in 1955.
At present, it’s fifth largest car
manufacturer in the world.
Strategically positioned
assembly plants all over the
world.
Spends a certain percentage
of its revenue for research and
development and charitable
works.

6. FIRST AUTOMOBILES
The Honda T360 is the
first autombile
manufactured by
Honda in 1963.
The Honda S500 was the
first car ever produced
by Honda also in 1963.

7. TAKANOBU
ITO
Current President of
Honda Corporation
Graduated from Kyoto
University with honors as
a Mechanical Engineer
Joined Honda in 1978 as
a Research &
Development engineer
specializing in chassis
design.
Responsible for the first
aluminum framed car -
Acura NSX

8. TATSUYE
NATSUME
Current President of
Honda Cars Philippines
Inc.
Graduated from Tokyo
University.
Served Honda for 25
years.
Rose from the ranks to be
the president of different
Honda regions around
the world.

9. 1st Generation Honda Civic
Honda dreams of a better world
where people, technology and
the environment live as one.
That is why Honda’s products and
processes are designed to put
SAFE, EFFICIENT, ECONOMICAL,
and ENVIRONMENT FRIENDLY
TECHNOLOGY at the service of
people and the community.
ABOUT HONDA PHILIPPINES INC

10. Every Honda product that leaves the
assembly line, leaves with years of
technological expertise, constant
research and development, plus
meticulous attention to quality control
and customer satisfaction built into it.
Honda keeps the Philippines moving in
more ways than one. Whether on wheels,
on electric power, on land or at sea, the
company's commitment to quality and
customer service remains unchanged
ABOUT HONDA PHILIPPINES
INC.
2nd Generation Honda
Civic

11. Striving to become a
company that society
wants to exist.
VISION

12. 3RD AND 4TH GENERATION CIVIC

13. One Honda, One
Team, One Million
MISSION

14. CSR THEME STATEMENT
“Improve
corporate
citizenship through
implementation of
sustainable efforts
and programs with
significant impact”

15. Underlying the Honda Company Principle are our two fundamental
beliefs, the three joys (Joy of Buying, Joy of Selling and the Joy of
Creating) and Respect for the Individual.
The belief of respect for the individual is applied to Honda's
relationship with fellow associates and with the people, companies
and communities with whom it conducts business.
Thus, Honda believes that as a "member of society, we must be
sensitive to the needs of the communities in which we do business
and the environment." With this in mind, the Honda Foundation was
created.
CORPORATE SOCIAL RESPONSIBILITY

16. Strengthened Honda's
Corporate Social Responsibility
by means of:
-Environment Protection & Safety
-Education and Youth
Development
-Job Creation
-Poverty Alleviation (Philanthropy)
HONDA FOUNDATION
5th generation honda civic

17. Honda recognizes the importance of giving its contribution to society.
As a corporate citizen, it is committed to pursue harmonious co-
existence with the environment and the community.
Ever persevering in maintaining harmony with society, Honda has
been a catalyst in addressing environmental and social concerns,
protecting valuable resources and nurturing the dreams of the young
generation.
CORPORATE CITIZENSHIP

18. “ Honda is proactive in
environmental conservation”
Honda Philippines, Inc. is concerned about the environment. Its
manufacturing processes, which employ facilities and systems for
waste water treatment, maintaining air cleanliness, energy
conservation and solid waste management, are designed to make
optimal use of resources while minimizing environmental impact.
ENVIRONMENT

19. Honda has invested in a multi-million peso Wastewater Treatment Facility
that subjects waste water to thorough and redundant recycling and
decontamination, ensuring no harmful elements are released to the
environment.
Geared towards protecting the community dependent on the waters of
Laguna Bay, this investment has earned Honda the Macli-ing Dulag
Environmental Achievement Award.
To complement its Wastewater Treatment facility, a Universal Carbonizer
thermal treatment system was adopted to properly treat hazardous and
non-hazardous solid wastes before discharge.
Owing to these and other measures, Honda Cars Philippines was granted
an ISO 14001 certification for responsible environmental management.
ENVIRONMENTAL CORPORATE
CITIZENSHIP

20. TREE PLANTING
ACTIVITY
HCPI President Tatsuya
Natsume is one the
participants who planted
2,500 seedlings in
rehabilitating the
Caliraya Watershed
together with the
volunteers, government
agencies and Honda
employees in their
quarterly tree planting
activity.

21. ENVIRONMENT

22. CLEAN FLEET
MANAGEMENT
PROGRAM
In partnership with the
United Nations
Environment Programme:
Demonstrates road safety
and commitment to
environment through
global initiatives and…
…Environmental
performance of Honda
Cars
6th
Gen
Civic

23. “Honda has always sought harmonious
coexistence as the expansion of our
operations has brought us in contact
with more communities around the
world”
COMMUNITY

24. Blood
Letting
Program
Donates the bags of
blood to PNRC, DOH
and St. Luke’s
Hospital quarterly.

25. Dental
Program
Gave dental
treatment to
residents of Pulong
Sta. Cruz, Laguna

26. Medical
Program
Offers free paediatric
consultation and
circumcision to
beneficiaries

27. Annual Road
Assistance to
Motorists during
the Holy Week
Free maintenance
check and
troubleshooting to all
vehicles passing
through the major
thoroughfares

28. 7TH GENERATION 2012 HONDA CIVIC

29. “SAFETY FOR EVERYONE”
Honda Philippines, Inc. values the safety of its customers.
Beyond just manufacturing top quality vehicles, but also
imparting the responsibility of road discipline, safe driving skills
as well as proper vehicle maintenance and responsibility
involved in using them.
Through the Honda Safety Driving Center, the company aims to
help safeguard the well-being of motorists.
It is the first and only automobile school in the country, and is
accredited by the Land Transportation Office.
SAFETY

30. HONDA SAFETY
DRIVING
CENTER
The HSDC offers
comprehensive training on the
basics of intelligent, safe and
responsible driving, and on the
basics of automobile
maintenance. A concise yet
comprehensive instruction on
these aspects of car usage is
made available to owners of
new Honda cars and
motorcycles through the HRA's
S.M.A.R.T. Start program.

31. GOVERNMENT
ENERGY
MANAGEMENT
PROGRAM
Practical Training on fuel
efficient driving
Builds driving habits as the
key to conserve fuel
Safe driving practices for
government fleet
Avoid greenhouse gas
emissions

32. Lending not only its expertise in engineering, Honda supports
NGO projects and upholds the value of education.
It has cultivated a training ground for Filipino engineers with
engine and transmission assembly donations to technological
institutions.
In addition, Honda has granted full scholarship programs to its
associates and students from the local community.
CORPORATE CITIZENSHIP ON C
COMMUNITY

33. Carlonarbs Photography 2005

34. “Committed to support and
give assistance to
educational institutions to
uplift and make better
education environment for
the welfare of the students”
ADOPT-a-SCHOOL
Educational TV Packages
Library building
Medical Supplies
Musical Instruments
Fire & Earthquake Safety Orientation
Beneficiaries: Don Jose, Sinalhan, Caingin in Laguna
EDUCATION

35. Balik
Eskwela
Program
Caingin and Sinalhan
Elementary School
are the beneficiaries
of the clean up and
rehabilitation project

36. INFORMATION and EDUCATION CAMPAIGN
Teachers Training Workshop
Sharing Environmental conservation thru technology innovations
Impart learning and best practices on Green production
education
Support road safety advocacy of Auto REVIEW
EDUCATION

37. RECOGNITION
Honda was
recognized by PEZA
(Philippine Economic
Zone Authority) for
their scholarship
programs, free
medical and dental
services, tree planting
and pro community
projects for 2010.

38. Honda Philippines, Inc. adheres to high technological standards.
Technological expertise, continuous research and development and
meticulous quality control honed through years of experience are
applied for customer satisfaction.
The results are machines that are efficient, economical and
environment-friendly, that deliver good value at reasonable prices.
These are all part of the company's dream of improving the quality of
human life through technology.
TECHNOLOGY

40. FCX CLARITY
Runs on hydrogen
fuel cell
Hydrogen & oxygen
produces electricity
Zero pollutants
Emits only heat and
water

41. 5 out of 10 of the Most Fuel
Efficient Cars in the US
1984-2010
UNITED STATES
ENVIRONMENTAL
PROTECTION AGENCY

42. 2010
Insight
Consumption:
17.54 km/L

43. 2006 Civic
Hybrid
Consumption:
17.54 km/L

44. 1992 Civic
Consumption:
18.18 km/L

45. 1984 Civic
Coupe
Consumption:
19 km/L

46. 2006
Insight
Consumption:
22.72 km/L

47. Civic GX
The “Greenest”
Car in America
since 2003

49. ASIMO
Part of Honda’s
Research and
Development Team,
Asimo started in 1986.
Only humanoid robot
able to ascend and
descend stairs
independently
Has 11 versions since
1986

50. A Presentation by
CARLO MIGUEL A. NARBONETA