These are 12 specific video marketing strategies to help optimize all of your videos, help you get more video views and increase your viral marketing efforts.

1. 12 Video
Marketing
Tips
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2. 1. Make sure your title
and tags have relevant
keywords that relate,
and the keywords are
also in the description
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3. 2. Always include a
Call to Action – tell
viewers what you
want them to do
Candice Arzu ~ The Marketing Mentor
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4. 3. Use the Google
Keyword tool to find
what people are
searching for in relation
to your product/service
Candice Arzu ~ The Marketing Mentor
http://on.FB.me/CandicesFanPage

5. 4. Customize your
thumbnails – select a
great pic to represent
your video
Candice Arzu ~ The Marketing Mentor
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6. 5. Use annotations to
link to your other videos
or subscribe to your
channel.
Candice Arzu ~ The Marketing Mentor
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7. 6. Share your videos
in your blog, on your
Facebook fan page
and in groups.
Candice Arzu ~ The Marketing Mentor
http://on.FB.me/CandicesFanPage

8. 7. Make sure your video
description has a link to
your web page/blog –
preferably at the
beginning.
Candice Arzu ~ The Marketing Mentor
http://on.FB.me/CandicesFanPage

9. 8. Offer great content
and value. Give people
a reason to come back
for more, and engage
with them.
Candice Arzu ~ The Marketing Mentor
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10. 9. Transcribe your
videos for closed
captioning.
Candice Arzu ~ The Marketing Mentor
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11. 10. Timestamp your
videos so people can
jump right to the content
they want to see.
Candice Arzu ~ The Marketing Mentor
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12. 11. Make 15 second
Instagram videos/ 6
second Vines for
your niche market.
Candice Arzu ~ The Marketing Mentor
http://on.FB.me/CandicesFanPage

13. 12. Don’t worry about
perfection – or you will
have fewer posted
videos. Just do it!
Candice Arzu ~ The Marketing Mentor
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14. If you found this helpful
Subscribe, follow, like &
share
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