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                 PARTNER MARKETING ENABLEMENT KIT

As a Channel Manager responsible for Partner Marketing Enablement – WHAT DO YOUR PARTNERS NEED? How can
you provide your partners with the ESSENTIAL Marketing assets that can be used to ACCELERATE their ability to
GENERATE AWARENESS and LEADS for Solutions based on your Products? Something that is CONSISTENT and EASY
for them to use?

                 OVERVIEW                                                 PARTNER MARKETING ENABLEMENT KIT
                 As a Channel Manager responsible for ensuring that       Having access to a packaged kit of Marketing Assets
                 your channel partners have access to the required        for a product, solution or service can significantly
                 Marketing assets, content and guidance about new         accelerate the ramp to readiness for the partner’s
                 products and solutions quickly, and in a consistent      marketing teams. Our Marketing enablement kit
                 manner – it helps to have access yourself, to a set of   incorporates leading practices and reusable
                 packaged offers that are designed to do just that –      frameworks, coupled with industry knowledge which
                 create a standard set of partner enablement assets       helps accelerate the development and ensures great
                 for your new product or solution.                        quality.

                 PARTNER ENABLEMENT KITS                                  The Partner Marketing Enablement Kit includes:
                 Our predefined Partner Enablement Kits are                     Product Data Sheet
                 designed to help Vendor Channel Managers more
                                                                                Press Release Template
                 easily create packaged collections of the key assets
                 required by channel partners in order to prepare               Marketing Email Template
                 and get ready to market, position, sell and deliver
                                                                                Customer Value Proposition
                 your new product or solution to customers.
                                                                                Product Whitepaper
                 These Partner Enablement Kits are built on Best
                 Practices and contain the elements and assets that             Telemarketing Calling Script
                 channel partners need in order to put together their
                                                                          Having access to a packaged Marketing Kit also
                 own marketing campaigns, and to help their sales
                                                                          means that the partner does not have to create
                 teams to sell, and their technical teams to design,
                                                                          these assets themselves and that the partner will be
                 implement and configure the products and solutions
                                                                          able to run their marketing campaigns faster, with
                 – without having to invest a great deal of effort or
                                                                          better results and more qualified leads.
                 resources.

                 Our unique Enablement Factory approach allows us         NEXT STEPS
                 to build these Enablement Kits for you rapidly –         To find out more about our PARTNER ENABLEMENT
                 Saving you money, while adding unique value.             KIT offers and to Get Started, contact us as soon as
                 Our Partner Enablement Kits are aligned with the         possible:
                 key partner business areas and are targeted towards      Sales@Innovativechannelservices.com
                 specific roles within a partner organization.
                                                                          Innovative Channel Services
                 The standard Partner Enablement kits are:                470 Merida Drive
                       Business and Operations                           Santa Barbara, CA 93111
                                                                          866-497-7387 phone
                       Marketing                                         805-392-8109 fax
                       Sales

                       Delivery and Support

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Innovative Channel Services - Partner Marketing Enablement Kit

  • 1. DATA SHEET PARTNER MARKETING ENABLEMENT KIT As a Channel Manager responsible for Partner Marketing Enablement – WHAT DO YOUR PARTNERS NEED? How can you provide your partners with the ESSENTIAL Marketing assets that can be used to ACCELERATE their ability to GENERATE AWARENESS and LEADS for Solutions based on your Products? Something that is CONSISTENT and EASY for them to use? OVERVIEW PARTNER MARKETING ENABLEMENT KIT As a Channel Manager responsible for ensuring that Having access to a packaged kit of Marketing Assets your channel partners have access to the required for a product, solution or service can significantly Marketing assets, content and guidance about new accelerate the ramp to readiness for the partner’s products and solutions quickly, and in a consistent marketing teams. Our Marketing enablement kit manner – it helps to have access yourself, to a set of incorporates leading practices and reusable packaged offers that are designed to do just that – frameworks, coupled with industry knowledge which create a standard set of partner enablement assets helps accelerate the development and ensures great for your new product or solution. quality. PARTNER ENABLEMENT KITS The Partner Marketing Enablement Kit includes: Our predefined Partner Enablement Kits are  Product Data Sheet designed to help Vendor Channel Managers more  Press Release Template easily create packaged collections of the key assets required by channel partners in order to prepare  Marketing Email Template and get ready to market, position, sell and deliver  Customer Value Proposition your new product or solution to customers.  Product Whitepaper These Partner Enablement Kits are built on Best Practices and contain the elements and assets that  Telemarketing Calling Script channel partners need in order to put together their Having access to a packaged Marketing Kit also own marketing campaigns, and to help their sales means that the partner does not have to create teams to sell, and their technical teams to design, these assets themselves and that the partner will be implement and configure the products and solutions able to run their marketing campaigns faster, with – without having to invest a great deal of effort or better results and more qualified leads. resources. Our unique Enablement Factory approach allows us NEXT STEPS to build these Enablement Kits for you rapidly – To find out more about our PARTNER ENABLEMENT Saving you money, while adding unique value. KIT offers and to Get Started, contact us as soon as Our Partner Enablement Kits are aligned with the possible: key partner business areas and are targeted towards Sales@Innovativechannelservices.com specific roles within a partner organization. Innovative Channel Services The standard Partner Enablement kits are: 470 Merida Drive  Business and Operations Santa Barbara, CA 93111 866-497-7387 phone  Marketing 805-392-8109 fax  Sales  Delivery and Support