This is the base overview slide deck for C7group. It includes the core tenants of our business and the services we provide.

2. Who is C7group?
C7group is a consulting and
technology services firm that
improves business culture
and workflow using the
social web, mobile and
cloud-based technologies.
We help organizations better
engage, communicate and
collaborate with customers p. 2
and employees.
© 2012 C7Group | www.c7group.com
© 2012 C7Group | www.c7group.com

3. We are helping organizations
realize the potential of their
business from a
“customers and people first”
perspective.
p. 3
© 2012 C7Group | www.c7group.com

4. The growth of the
digitally connected
business world has
placed us in the
early stages of a
communication
revolution not seen
since the invent of
the printing press.
© 2012 C7Group | www.c7group.com

5. Our goal: Help businesses
ensure a sustainable model for
business culture and workstyle p. 5
for the social, digital age.
© 2012 C7Group | www.c7group.com

6. “C7” is the model
for business that
enables it to be
adaptive, provide
better service and
speed innovation.
The “C7” model is
founded in a
mathematical
concept “C7.”

7. C7group
addresses client
projects with an
agile, social
business process.
We are driven by
consistent culture
and process
improvement for
ourselves and our
customers.

8. Engagement Process
1
© 2012 C7Group | www.c7group.com

10. The need for education prior to strategic
planning or tool selection in small to midsized
companies is immense.
C7group provides Discovery and Education that
ranges from introductory tactics and tools to ROI
calculation and opportunity identification.
© 2012 C7Group | www.c7group.com

11. “C7’s Alignment Week is a combination of facilitated
laboratory, workshop and expertise briefing rolled into one.”
• Social Media Workshops
• Social Business Discovery Day™
• Social Business Alignment Week™
• Ad-hoc Briefings
• Assessments
© 2012 C7Group | www.c7group.com

12. Get answers to questions like these:
• How can you improve customer satisfaction?
• How can you provide staff with timely, relevant, and
accurate customer and support information?
• How can you reduce marketing and support costs?
• How can employees engage responsibly?
• What changes are necessary?
• What kind of talent do we need?

13. C7group Discovery and Education services pave
the way to better decisions regarding the use of
social technology and practices.
“We learned where to focus and what ROI we might expect from next steps.”
Learn Identify Decide
© 2012 C7Group | www.c7group.com

15. C7group offers Human Resource and Compliance solutions in Social Media
Risk Management. The C7 Social Media Governance Model empowers
employees while keeping them accountable.
Proper employee education, policy and procedure will:
• Reduce legal exposure
• Prevent brand damage
• Lock-down intellectual property
• Eliminate productivity loss from social media
activity
© 2012 C7Group | www.c7group.com

16. C7 Social Media Governance Model
Policy Procedures Employee
• Legal • Crisis Scenario Education
• Editorial Testing • Communication
• Behavioral • Monitoring • Training
• Measurement
© 2012 C7Group | www.c7group.com

17. We help you keep up with the moving target of legal and
regulatory compliance challenges in finance, insurance,
healthcare and employment law.
Agencies that are regulating industry usage of social media
online include:
© 2012 C7Group | www.c7group.com

19. We build Social Business Ecosystems™ that
help you increase revenue, decrease cost and
accelerate innovation. C7 Social Business
Ecosystems provide business with the
technology and practices for real-time,
asynchronous learning and communication.

20. Brand Management
Service Everywhere
Communications
Special Events
Promotions
Social Commerce
C7group
Social Internal Communication Performance External Communication
Business (Social Business) Results (Social Media)
Model
Culture
Employee Engagement
Sales Enablement
Knowledge Sharing
Customer Service
© 2012 C7group | www.c7group.com

21. C7 Social Business Ecosystems:
• Help find, share and retain expertise
• Break down barriers
• Help better understand employees,
customers and partners
• Improve innovation
• Reduce travel

22. C7 Social Business Ecosystems can include:
Strategy, Planning Social Intelligence
& Roadmap Social Media Monitoring
and Analysis Tools
Employee and Social Applications
Customer Mobile, Social & Web
Communities

24. C7group will help plan, select the right tools and tactics,
activate the solution and train your team. Projects can
impact your company culture, change your work-style
and provide better customer communication. Examples
of some real results include:

25. © 2012 C7Group | www.c7group.com

26. C7group brings cost saving, revenue producing
technology and practices to small and mid-size businesses
- previously only available to the enterprise.

27. “It is not enough to
listen. Business
must develop
process, culture and
workflow for acting
on what it hears.
It must do so in a p. 27
real-time, public
forum.”
Jeff Marmins
CEO, C7group
© 2012 C7Group | www.c7group.com