SlideShare ist ein Scribd-Unternehmen logo
1 von 10
Downloaden Sie, um offline zu lesen
nsserwanga@yahoo.comnsserwanga@yahoo.com
Strategic ManagementStrategic Management
OverviewOverview
By Alex NathanBy Alex Nathan
SserwangaSserwanga
09/24/1309/24/13
nsserwanga@yahoo.comnsserwanga@yahoo.com
History of Strategic ManagementHistory of Strategic Management
From art of warFrom art of war
From the Greek word ‘strategeia’ meaning theFrom the Greek word ‘strategeia’ meaning the
art or science of being the generalart or science of being the general
Originally known as the grand plan whichOriginally known as the grand plan which
included the strategic plan and theincluded the strategic plan and the
implementation plan of acting on those plansimplementation plan of acting on those plans
The grand strategy approach was later adoptedThe grand strategy approach was later adopted
into business in form of business strategy whichinto business in form of business strategy which
is embedded in strategic managementis embedded in strategic management
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
Cont-Cont-
From the mass production era of the industrialFrom the mass production era of the industrial
revolution in light of the 1revolution in light of the 1stst
and 2and 2ndnd
world warworld war
which destroyed what was in place led to morewhich destroyed what was in place led to more
concern for long term survival hence need forconcern for long term survival hence need for
strategic planning and strategy implementationstrategic planning and strategy implementation
The two main reasons for the ever increasingThe two main reasons for the ever increasing
need for strategic management are1) the everneed for strategic management are1) the ever
changing business environment & 2) the rapidchanging business environment & 2) the rapid
increase in size and complexity of companies.increase in size and complexity of companies.
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
What is strategic Management?What is strategic Management?
A process that involvesA process that involves
carrying out decisions andcarrying out decisions and
actions to develop anactions to develop an
appropriate strategyappropriate strategy
(means) to achieve an(means) to achieve an
organization's objectives.organization's objectives.
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
Process whereby managersProcess whereby managers
establish an organization's longestablish an organization's long
term direction, set objectives,term direction, set objectives,
develop strategies to achievedevelop strategies to achieve
these objectives in light of thethese objectives in light of the
internal and externalinternal and external
circumstances, and undertake tocircumstances, and undertake to
execute the chosen action plans.execute the chosen action plans.
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
Determination of the basicDetermination of the basic
long term goals andlong term goals and
objectives of anobjectives of an
organization, and adoptionorganization, and adoption
of courses of action andof courses of action and
allocation of resourcesallocation of resources
necessary to carry out thesenecessary to carry out these
goalsgoals
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
Characteristics of strategic managementCharacteristics of strategic management
It is not an event but rather aIt is not an event but rather a
process.process.
Futuristic and long term oriented.Futuristic and long term oriented.
Focus on strategy as a central theme.Focus on strategy as a central theme.
Focuses on creating competitiveFocuses on creating competitive
superiority.superiority.
Top management point of view.Top management point of view.
Prioritizing resource allocation.Prioritizing resource allocation.
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
The strategic Management FrameworkThe strategic Management Framework
Defining the business of the firmDefining the business of the firm
/ enterprise/ enterprise
Setting objectives &Setting objectives &
performance targetsperformance targets
Formulating strategiesFormulating strategies
Implementing the selectedImplementing the selected
strategystrategy
Evaluation and controlEvaluation and control
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
The Strategic Planning ProcessThe Strategic Planning Process
This is the process of revising theThis is the process of revising the
existence of the enterprise (missionexistence of the enterprise (mission
statement), setting the long-term goalsstatement), setting the long-term goals
and objectives in view of yourand objectives in view of your
environment, formulating the best strategyenvironment, formulating the best strategy
of getting where you want to be.of getting where you want to be.
It does not include the strategyIt does not include the strategy
implementation phase(1/2 way the battleimplementation phase(1/2 way the battle
of outwitting your rivals)of outwitting your rivals)
09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com
Dimensions of strategyDimensions of strategy
A strategy as a planA strategy as a plan: course of action, a: course of action, a
guideline to deal with a situationguideline to deal with a situation
A strategy as a ployA strategy as a ploy- i.e a maneuver to win- i.e a maneuver to win
competitorscompetitors
A strategy as a patternA strategy as a pattern i.e. a series ofi.e. a series of
consistent actions/activitiesconsistent actions/activities
A strategy as a positionA strategy as a position- a means of locating- a means of locating
an organization in the environment/marketan organization in the environment/market
A strategy as a perspectiveA strategy as a perspective-it unites an-it unites an
organization by a common thinking towardsorganization by a common thinking towards
achieving common goalsachieving common goals

Weitere ähnliche Inhalte

Was ist angesagt?

strategic management-Concepts
strategic management-Conceptsstrategic management-Concepts
strategic management-ConceptsDr. Gauri Dhingra
 
1 introduction- concepts in strategic management.
1 introduction- concepts in strategic management.1 introduction- concepts in strategic management.
1 introduction- concepts in strategic management.Naganandini Devi
 
Introduction to Strategic Managment
Introduction to Strategic ManagmentIntroduction to Strategic Managment
Introduction to Strategic ManagmentViVek Patel
 
Strategic+management+3
Strategic+management+3Strategic+management+3
Strategic+management+3Sampath
 
1.5 benefits of strategic mgt
1.5 benefits of strategic mgt1.5 benefits of strategic mgt
1.5 benefits of strategic mgtbwire sedrick
 
Process of Strategic Managment
Process of Strategic ManagmentProcess of Strategic Managment
Process of Strategic Managmentegamor
 
Strategic Management
Strategic ManagementStrategic Management
Strategic Managementshart sood
 
4 strategic management process
4 strategic management process4 strategic management process
4 strategic management processTaranpreet Kaur
 
Rmb 301 strategic management 1
Rmb 301 strategic management 1Rmb 301 strategic management 1
Rmb 301 strategic management 1Sonu Sharma
 
Strategic management ppt
Strategic management pptStrategic management ppt
Strategic management pptayushi jain
 
Strategic Management Presentation Session 1
Strategic Management   Presentation   Session 1Strategic Management   Presentation   Session 1
Strategic Management Presentation Session 1daryl10
 
Strategic management process
Strategic management processStrategic management process
Strategic management processbwire sedrick
 
The strategic management process 002
The strategic management process 002The strategic management process 002
The strategic management process 002ndk4wat
 
Policy management
Policy management Policy management
Policy management kjanand
 
Auditors independence, Auditing , Economics and Management
Auditors independence, Auditing , Economics and ManagementAuditors independence, Auditing , Economics and Management
Auditors independence, Auditing , Economics and ManagementDr. Linda Mary Simon
 

Was ist angesagt? (20)

The Strategic Management Process
The Strategic Management ProcessThe Strategic Management Process
The Strategic Management Process
 
strategic management-Concepts
strategic management-Conceptsstrategic management-Concepts
strategic management-Concepts
 
1 introduction- concepts in strategic management.
1 introduction- concepts in strategic management.1 introduction- concepts in strategic management.
1 introduction- concepts in strategic management.
 
Strategic management definitions
Strategic management definitionsStrategic management definitions
Strategic management definitions
 
Introduction to Strategic Managment
Introduction to Strategic ManagmentIntroduction to Strategic Managment
Introduction to Strategic Managment
 
Strategic+management+3
Strategic+management+3Strategic+management+3
Strategic+management+3
 
1.5 benefits of strategic mgt
1.5 benefits of strategic mgt1.5 benefits of strategic mgt
1.5 benefits of strategic mgt
 
Process of Strategic Managment
Process of Strategic ManagmentProcess of Strategic Managment
Process of Strategic Managment
 
Strategic Management
Strategic ManagementStrategic Management
Strategic Management
 
Notes on Strategic Management
Notes on Strategic ManagementNotes on Strategic Management
Notes on Strategic Management
 
4 strategic management process
4 strategic management process4 strategic management process
4 strategic management process
 
Rmb 301 strategic management 1
Rmb 301 strategic management 1Rmb 301 strategic management 1
Rmb 301 strategic management 1
 
Strategic management ppt
Strategic management pptStrategic management ppt
Strategic management ppt
 
Strategic Management Presentation Session 1
Strategic Management   Presentation   Session 1Strategic Management   Presentation   Session 1
Strategic Management Presentation Session 1
 
Strategic management process
Strategic management processStrategic management process
Strategic management process
 
The strategic management process 002
The strategic management process 002The strategic management process 002
The strategic management process 002
 
Policy management
Policy management Policy management
Policy management
 
Strat Mgmt
Strat MgmtStrat Mgmt
Strat Mgmt
 
Auditors independence, Auditing , Economics and Management
Auditors independence, Auditing , Economics and ManagementAuditors independence, Auditing , Economics and Management
Auditors independence, Auditing , Economics and Management
 
Nature of sm ppt
Nature of sm pptNature of sm ppt
Nature of sm ppt
 

Andere mochten auch

Andere mochten auch (7)

HRM
HRMHRM
HRM
 
Strategic Management Unit I&II
Strategic Management Unit I&IIStrategic Management Unit I&II
Strategic Management Unit I&II
 
Introduction to Adverse Drug Reactions
Introduction to Adverse Drug ReactionsIntroduction to Adverse Drug Reactions
Introduction to Adverse Drug Reactions
 
American depository receipts
American depository receiptsAmerican depository receipts
American depository receipts
 
International financial-market-instruments
International financial-market-instrumentsInternational financial-market-instruments
International financial-market-instruments
 
ADR and GDR
ADR and GDRADR and GDR
ADR and GDR
 
Introduction to Alternative Dispute Resolution (ADR)
Introduction to Alternative Dispute Resolution (ADR)Introduction to Alternative Dispute Resolution (ADR)
Introduction to Alternative Dispute Resolution (ADR)
 

Ähnlich wie 1 strategic management overview

A Presentation on Strategies and Policies (Operation Research)
A Presentation on Strategies and Policies (Operation Research)A Presentation on Strategies and Policies (Operation Research)
A Presentation on Strategies and Policies (Operation Research)FellowBuddy.com
 
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University Syllabus
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University SyllabusCORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University Syllabus
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University SyllabusIshwar Bulbule
 
STRATEGIC PLANNING
STRATEGIC PLANNINGSTRATEGIC PLANNING
STRATEGIC PLANNING'Gbenga Aina
 
Strategic Mangement For Under Grad Animated
Strategic Mangement For Under Grad   AnimatedStrategic Mangement For Under Grad   Animated
Strategic Mangement For Under Grad AnimatedUlhas Wadivkar
 
Session 1-what-is-strategic-business-planning4780
Session 1-what-is-strategic-business-planning4780Session 1-what-is-strategic-business-planning4780
Session 1-what-is-strategic-business-planning4780Jags Jagdish
 
012 business planning process
012 business planning process012 business planning process
012 business planning processdrdej19
 
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docxevonnehoggarth79783
 
Internal assignment no 1(MBA208) ANIL KUMAR
Internal assignment no 1(MBA208) ANIL KUMARInternal assignment no 1(MBA208) ANIL KUMAR
Internal assignment no 1(MBA208) ANIL KUMARANIL KUMAR
 
Operational Planning, Strategic Planning And Control
Operational Planning, Strategic Planning And ControlOperational Planning, Strategic Planning And Control
Operational Planning, Strategic Planning And ControlJessica Cannella
 
Under Armour Business Strategy
Under Armour Business StrategyUnder Armour Business Strategy
Under Armour Business StrategyTraci Webb
 

Ähnlich wie 1 strategic management overview (20)

Strategy and business policy by hhh
Strategy and business policy by hhhStrategy and business policy by hhh
Strategy and business policy by hhh
 
A Presentation on Strategies and Policies (Operation Research)
A Presentation on Strategies and Policies (Operation Research)A Presentation on Strategies and Policies (Operation Research)
A Presentation on Strategies and Policies (Operation Research)
 
Strategy and business policy
Strategy and business policyStrategy and business policy
Strategy and business policy
 
13. strategic management 2
13. strategic management  213. strategic management  2
13. strategic management 2
 
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University Syllabus
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University SyllabusCORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University Syllabus
CORPORATE PLANNING & STRATEGIC MANAGEMENT Shivaji University Syllabus
 
STRATEGIC PLANNING
STRATEGIC PLANNINGSTRATEGIC PLANNING
STRATEGIC PLANNING
 
Strategic Mangement For Under Grad Animated
Strategic Mangement For Under Grad   AnimatedStrategic Mangement For Under Grad   Animated
Strategic Mangement For Under Grad Animated
 
Planning
PlanningPlanning
Planning
 
Session 1-what-is-strategic-business-planning4780
Session 1-what-is-strategic-business-planning4780Session 1-what-is-strategic-business-planning4780
Session 1-what-is-strategic-business-planning4780
 
Strategic management
Strategic managementStrategic management
Strategic management
 
SM 1
SM 1SM 1
SM 1
 
Strategic Plan
Strategic PlanStrategic Plan
Strategic Plan
 
012 business planning process
012 business planning process012 business planning process
012 business planning process
 
012 business planning process
012 business planning process012 business planning process
012 business planning process
 
012 bussiness planning process
012 bussiness planning process012 bussiness planning process
012 bussiness planning process
 
012 business planning process
012 business planning process012 business planning process
012 business planning process
 
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx
6 PART 1 • OVERVIEW OF STRATEGIC MANAGEMENT Strategic mana.docx
 
Internal assignment no 1(MBA208) ANIL KUMAR
Internal assignment no 1(MBA208) ANIL KUMARInternal assignment no 1(MBA208) ANIL KUMAR
Internal assignment no 1(MBA208) ANIL KUMAR
 
Operational Planning, Strategic Planning And Control
Operational Planning, Strategic Planning And ControlOperational Planning, Strategic Planning And Control
Operational Planning, Strategic Planning And Control
 
Under Armour Business Strategy
Under Armour Business StrategyUnder Armour Business Strategy
Under Armour Business Strategy
 

Mehr von bwire sedrick

Effect of poor customer care on the image of police a case study of uganda po...
Effect of poor customer care on the image of police a case study of uganda po...Effect of poor customer care on the image of police a case study of uganda po...
Effect of poor customer care on the image of police a case study of uganda po...bwire sedrick
 
Planning for a good presentation
Planning for a good presentationPlanning for a good presentation
Planning for a good presentationbwire sedrick
 
Principles of ict concepts and data processing
Principles of ict   concepts and data processingPrinciples of ict   concepts and data processing
Principles of ict concepts and data processingbwire sedrick
 
Ura taxation handbook
Ura  taxation handbookUra  taxation handbook
Ura taxation handbookbwire sedrick
 
INTRODUCTION TO HTML
INTRODUCTION TO HTMLINTRODUCTION TO HTML
INTRODUCTION TO HTMLbwire sedrick
 
Lan access control methods
Lan access control methodsLan access control methods
Lan access control methodsbwire sedrick
 
ENTERPRISE NETWORKING
ENTERPRISE NETWORKINGENTERPRISE NETWORKING
ENTERPRISE NETWORKINGbwire sedrick
 
Strategy implementation
Strategy implementationStrategy implementation
Strategy implementationbwire sedrick
 
Industry analysis, swot & portfolio analysis
Industry analysis, swot & portfolio analysisIndustry analysis, swot & portfolio analysis
Industry analysis, swot & portfolio analysisbwire sedrick
 
Industry analysis, swot & portfolio analysis spare
Industry analysis, swot & portfolio analysis   spareIndustry analysis, swot & portfolio analysis   spare
Industry analysis, swot & portfolio analysis sparebwire sedrick
 
Establishing sustainable markets for ugandan products
Establishing sustainable markets for ugandan productsEstablishing sustainable markets for ugandan products
Establishing sustainable markets for ugandan productsbwire sedrick
 
12 strategey evaluation & control
12 strategey evaluation & control12 strategey evaluation & control
12 strategey evaluation & controlbwire sedrick
 

Mehr von bwire sedrick (20)

Effect of poor customer care on the image of police a case study of uganda po...
Effect of poor customer care on the image of police a case study of uganda po...Effect of poor customer care on the image of police a case study of uganda po...
Effect of poor customer care on the image of police a case study of uganda po...
 
Planning for a good presentation
Planning for a good presentationPlanning for a good presentation
Planning for a good presentation
 
Marketing channels
Marketing channelsMarketing channels
Marketing channels
 
Principles of ict concepts and data processing
Principles of ict   concepts and data processingPrinciples of ict   concepts and data processing
Principles of ict concepts and data processing
 
Computer systems
Computer systemsComputer systems
Computer systems
 
Ura taxation handbook
Ura  taxation handbookUra  taxation handbook
Ura taxation handbook
 
E learning slide
E learning slideE learning slide
E learning slide
 
INTRODUCTION TO HTML
INTRODUCTION TO HTMLINTRODUCTION TO HTML
INTRODUCTION TO HTML
 
NETWORK COMPONENTS
NETWORK COMPONENTSNETWORK COMPONENTS
NETWORK COMPONENTS
 
Osi model
Osi modelOsi model
Osi model
 
Lan access control methods
Lan access control methodsLan access control methods
Lan access control methods
 
ENTERPRISE NETWORKING
ENTERPRISE NETWORKINGENTERPRISE NETWORKING
ENTERPRISE NETWORKING
 
Strategy implementation
Strategy implementationStrategy implementation
Strategy implementation
 
Strategic choice
Strategic choiceStrategic choice
Strategic choice
 
Industry analysis, swot & portfolio analysis
Industry analysis, swot & portfolio analysisIndustry analysis, swot & portfolio analysis
Industry analysis, swot & portfolio analysis
 
Industry analysis, swot & portfolio analysis spare
Industry analysis, swot & portfolio analysis   spareIndustry analysis, swot & portfolio analysis   spare
Industry analysis, swot & portfolio analysis spare
 
Establishing sustainable markets for ugandan products
Establishing sustainable markets for ugandan productsEstablishing sustainable markets for ugandan products
Establishing sustainable markets for ugandan products
 
Course outline
Course outlineCourse outline
Course outline
 
Busgrowth
BusgrowthBusgrowth
Busgrowth
 
12 strategey evaluation & control
12 strategey evaluation & control12 strategey evaluation & control
12 strategey evaluation & control
 

Kürzlich hochgeladen

Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsP&CO
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Lviv Startup Club
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHelene Heckrotte
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfJohnCarloValencia4
 
Amazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyAmazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyfashionfound007
 
Scrum Events & How to run them effectively
Scrum Events & How to run them effectivelyScrum Events & How to run them effectively
Scrum Events & How to run them effectivelyMarianna Nakou
 
PDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfPDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfHajeJanKamps
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfAnhNguyen97152
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessAPCO
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsyasinnathani
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examplesamberjiles31
 
MC Heights construction company in Jhang
MC Heights construction company in JhangMC Heights construction company in Jhang
MC Heights construction company in Jhangmcgroupjeya
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKELtd
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...Khaled Al Awadi
 

Kürzlich hochgeladen (20)

Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizations
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
 
Amazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyAmazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the company
 
Scrum Events & How to run them effectively
Scrum Events & How to run them effectivelyScrum Events & How to run them effectively
Scrum Events & How to run them effectively
 
PDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfPDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdf
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story points
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examples
 
MC Heights construction company in Jhang
MC Heights construction company in JhangMC Heights construction company in Jhang
MC Heights construction company in Jhang
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
 

1 strategic management overview

  • 2. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com History of Strategic ManagementHistory of Strategic Management From art of warFrom art of war From the Greek word ‘strategeia’ meaning theFrom the Greek word ‘strategeia’ meaning the art or science of being the generalart or science of being the general Originally known as the grand plan whichOriginally known as the grand plan which included the strategic plan and theincluded the strategic plan and the implementation plan of acting on those plansimplementation plan of acting on those plans The grand strategy approach was later adoptedThe grand strategy approach was later adopted into business in form of business strategy whichinto business in form of business strategy which is embedded in strategic managementis embedded in strategic management
  • 3. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com Cont-Cont- From the mass production era of the industrialFrom the mass production era of the industrial revolution in light of the 1revolution in light of the 1stst and 2and 2ndnd world warworld war which destroyed what was in place led to morewhich destroyed what was in place led to more concern for long term survival hence need forconcern for long term survival hence need for strategic planning and strategy implementationstrategic planning and strategy implementation The two main reasons for the ever increasingThe two main reasons for the ever increasing need for strategic management are1) the everneed for strategic management are1) the ever changing business environment & 2) the rapidchanging business environment & 2) the rapid increase in size and complexity of companies.increase in size and complexity of companies.
  • 4. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com What is strategic Management?What is strategic Management? A process that involvesA process that involves carrying out decisions andcarrying out decisions and actions to develop anactions to develop an appropriate strategyappropriate strategy (means) to achieve an(means) to achieve an organization's objectives.organization's objectives.
  • 5. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com Process whereby managersProcess whereby managers establish an organization's longestablish an organization's long term direction, set objectives,term direction, set objectives, develop strategies to achievedevelop strategies to achieve these objectives in light of thethese objectives in light of the internal and externalinternal and external circumstances, and undertake tocircumstances, and undertake to execute the chosen action plans.execute the chosen action plans.
  • 6. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com Determination of the basicDetermination of the basic long term goals andlong term goals and objectives of anobjectives of an organization, and adoptionorganization, and adoption of courses of action andof courses of action and allocation of resourcesallocation of resources necessary to carry out thesenecessary to carry out these goalsgoals
  • 7. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com Characteristics of strategic managementCharacteristics of strategic management It is not an event but rather aIt is not an event but rather a process.process. Futuristic and long term oriented.Futuristic and long term oriented. Focus on strategy as a central theme.Focus on strategy as a central theme. Focuses on creating competitiveFocuses on creating competitive superiority.superiority. Top management point of view.Top management point of view. Prioritizing resource allocation.Prioritizing resource allocation.
  • 8. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com The strategic Management FrameworkThe strategic Management Framework Defining the business of the firmDefining the business of the firm / enterprise/ enterprise Setting objectives &Setting objectives & performance targetsperformance targets Formulating strategiesFormulating strategies Implementing the selectedImplementing the selected strategystrategy Evaluation and controlEvaluation and control
  • 9. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com The Strategic Planning ProcessThe Strategic Planning Process This is the process of revising theThis is the process of revising the existence of the enterprise (missionexistence of the enterprise (mission statement), setting the long-term goalsstatement), setting the long-term goals and objectives in view of yourand objectives in view of your environment, formulating the best strategyenvironment, formulating the best strategy of getting where you want to be.of getting where you want to be. It does not include the strategyIt does not include the strategy implementation phase(1/2 way the battleimplementation phase(1/2 way the battle of outwitting your rivals)of outwitting your rivals)
  • 10. 09/24/1309/24/13 nsserwanga@yahoo.comnsserwanga@yahoo.com Dimensions of strategyDimensions of strategy A strategy as a planA strategy as a plan: course of action, a: course of action, a guideline to deal with a situationguideline to deal with a situation A strategy as a ployA strategy as a ploy- i.e a maneuver to win- i.e a maneuver to win competitorscompetitors A strategy as a patternA strategy as a pattern i.e. a series ofi.e. a series of consistent actions/activitiesconsistent actions/activities A strategy as a positionA strategy as a position- a means of locating- a means of locating an organization in the environment/marketan organization in the environment/market A strategy as a perspectiveA strategy as a perspective-it unites an-it unites an organization by a common thinking towardsorganization by a common thinking towards achieving common goalsachieving common goals