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Social Insights for Content
Marketing and SEO Campaigns

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We all need insights...
What is the most popular
and most shared content in
my area?
Where and how is content
being shared across social
networks?
What content formats are
most popular for sharing in
this topic area?
What are the headlines of
the most popular shared
content?
What is my competitor’s most
popular shared content?
Who is sharing the most
popular content?

Who are the key
influencers?
BuzzSumo provides you with
all these insights and more...

...let’s see
Find the most popular
shared content
Search by Topic or URL
See Top Content Across All Networks
Filter by Content Format
Filter by Time Period
Sort By Network
Review Headlines & Links
See who shared the content
Review Sharers
Sort by relevance,
authority, reach and
engagement
Export Data
Refine Your Search

- Exclude Words from a query
+ Search multiple words
“Find an exact phrase”
Review Competitor
Content Performance
Type Competitor Domain and
See Most Shared Links To Their Content
See Networks They Are Using
& Where They Get Most Traction
Review By Content Format
& Headlines That Are Working
Monitor Your
Content Performance
Review Most Shared Links
To Your Own Site
Find Influencers
& Amplify Content
Go To Influencers Tab
Search By Topic
Find Key Influencers
Sort by relevance,
authority, reach and
engagement
Filter By Influencer Type
The Buzzsumo Benefits
• Social content insights
– Know the popular content in your area
– See networks where content is most shared
– Review content formats that are working
– See headlines of most popular content
– See which influencers amplify content
– Know your competitor’s most popular content

• Find content to curate and share
• Find influencers and outreach opportunities
Try it now, it’s free!
www.buzzsumo.com

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