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1. Part I – Mobile Device Management – What it is
& Why do we need it?
Presented by Jaymes Marsh
Copyright © 2002 ACNielsen
a VNU company

2. 3CX Mobile Device Manager Market Presentation
• What Mobile Device Management is
• Benefits of Mobile Device Management
• Market Size
• The Competition

3. What is Mobile Device Management?
• Secures mobile devices
• Monitors data usage
• Manages applications and data
• Find and tracks devices

4. Benefits of Mobile Device Management
• Security
• Stopping sensitive data being exposed
• Recovering lost & stolen mobile devices
• Monitoring for rogue apps
• Controlling apps on devices

5. Benefits of Mobile Device Management
• Monitor Data Usage
• Adjust data-plans by reviewing bandwidth usage
• Prevent high phone bills by monitoring call logs

6. Benefits of Mobile Device Management
• App Deployment
• Save time by installing / removing apps remotely
• Deploy apps without using the Android Market
• Save on bandwidth usage by removing unauthorized apps

7. Benefits of Mobile Device Management
• Find Devices
• Recover lost & stolen devices
• Stop sensitive data being exposed
• Avoid the cost of replacing a device

8. Benefits of Mobile Device Management
• Track Devices
• Supervise staff routes to ensure employees are efficient
• Make sure employees remain in a certain area

9. Part II – Market Size – How Big is the Market &
Who are the Players?
Presented by Jaymes Marsh
Copyright © 2002 ACNielsen
a VNU company

10. Market Need for MDM
• IDC estimates 450 million smartphones manufactured in 2011
• Expected to double by 2013

11. Market Need for MDM
• Osterman Research shows:
• 28% of employees in the US in 2011 use company mobile devices
• Will rise to 33% in 2012
• Forrester reports 49% of small business owners use smartphones

12. Cost of Manually Managing Devices in Business
• Gartner reports companies spend $2,500 a year per device
• Timico says 42.5% of companies spend time daily managing devices
• 14% spend one day per week managing devices

13. Exponential MDM Market Size

14. The Competition – Major Names

15. The Competition – Major Features
Remote Remote Enforce Find & App Monitor Data Device Group
Wipe Lock Password Policy Track Deployment Usage Management
AirWatch X X X X X X
SOTI X X X X X X X
MobileIron X X X X X X
Virtela X X X X
Blackberry ES X X X X X X X
Absolute X X X X X X
Software
MaaS360 X X X X X X
Zenprise X X X X X
MobiDM X X X X
NotifyMDM X X X X X X
Sybase Afaria X X X X X X X

16. The Competition - Pricing
10 25 50 100
AirWatch $1,860.00 $2,400.00 $3,300.00 $5,100.00
SOTI $660.00 - $3,300.00 $6,600.00
MobileIron $480.00 $1,200.00 $2,400.00 $4,800.00
Virtela $600.00 $1,500.00 $3,000.00 $6,000.00
Absolute $119.50 $298.75 $597.50 $1,195.00
Software
MaaS360 - - - -
Zenprise - - - $10,000.00
MobiDM - - - -
NotifyMDM - - - -
Sybase Afaria - - - -
Blackberry ES $4,698.00 $5,892.00 $7,298.00 $9,998.00

17. Real World Examples
• ComputerWorld – Need better smartphone security practices
• 2 out of 3 organisations struggle with mobile security
• 28% of surveyed companies reported a device data breach

18. Latest news and updates, visit:
www.MobileDeviceManager.com/Blog
www.facebook.com/3CXMobileDeviceManager
Copyright © 2002 ACNielsen
a VNU company