Mark Woeppel, the President of Pinnacle Strategies was my guest on the Business901 podcast and this is the transcript of our discussion about the integration of TOC and LSS.
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TlS: Theory Of Cosntraints & Lean Six Sigma
1. TLS – Theory of Constraints,
Lean and Six Sigma Integration
Guest was Mark Woeppel of Pinnacle Strategies
Business901 Podcast
Transcript
2. Mark Woeppel is a master of organizational transformation with a lengthy track record of
successful turnarounds. He is a recognized expert in the Theory of Constraints, Supply
Chain Management, Project Management, and Continuous Improvement. He has earned
the founder’s implementer certification from the TOC-ICO. Mark is the president of
Pinnacle Strategies and is located in Dallas, Texas.
He is an internationally known author, speaker and lecturer on the topics of Theory of
Constraints, Drum Buffer Rope, Cost Accounting, Organizational Measurement, and
Critical Chain Project Management.
He is the author of The Manufacturer’s Guide to Implementing the Theory of Constraints,
published by APICS/St. Lucie Press, in English, Spanish and Japanese and Projects in
Less Time, published by BookSurge in English & Japanese.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
3. Joe Dager: Mark Woeppel, the President of Pinnacle Strategies was my guest on the
Business901 podcast and this is the transcript of our discussion. My first question to
Mark was I ask him to give a little background on a bit about yourself and what
Pinnacle Strategies is about.
Mark Woeppel: Sure, Joe. Pinnacle Strategies is a company that I formed to help
organizations accelerate their bottom line improvement. So, we focus on three things.
One of them is transformation, organizational transformation, turnarounds, that sort of
thing. The other thing that we focus on is project management, business excellence
and continuous improvement.
I've been doing this since the late 80's when I first became associated with Goldratt
and worked with Goldratt himself for -- I don't know -- five or six years or so. Pinnacle
Strategies was really formed out of that relationship. What I found was there were a
lot of people who could say the Theory of Constraints, but very few of the people could
actually implement the Theory of Constraints.
So, my passion and my business is really all about creating bottom line results for
people and using the tools at hand to make that happen.
Joe: I've noticed you had some background linked to Six Sigma, don't you?
Mark: That's correct. Through a number of my implementations...we always
implement some kind of a process improvement in an organization. We've done a
number of Kaizen events and done Lean and Six Sigma, process improvement, quality
improvement specific to the organization that we're working in.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
4. So while I, myself, am not a Lean or a Six Sigma Black Belt, I had a broad understanding
of what the tools do and how to deploy them in an organization to get results.
Joe: Do you work mostly with manufacturers?
Mark: I've worked with manufacturers. Primarily, with manufacturers, but also with
organizations that are involved with large development projects. For example, one of the
biggest projects that I was involved was an off-shore, sub-sea development project for
Shell Oil doing the sub-sea development. And I've done some product development kinds
of things for semi-conductor people in their launching of new products and that sort of
thing. However, mostly I tell people that mostly I work with organizations that make
things, big things, and small things.
Joe: When someone thinks of the Theory of Constraints, you remember “The Goal.” It
was popularized so much. But, where has the Theory of Constraints went in the last 20
years?
Mark: Wow, in the last 20 years. I'll tell you it's really grown in terms of its scope. When I
first became associated with it, a friend of mine had given me a copy of a goal, and I was
designing a scheduling program and I said, "Hey, this makes a lot of sense". We did it and
had some success. Then, a bit later I was a materials manager, and we did a global,
system wide drum buffer rope implementation. This was between 1984 and 1986. We
went from thinking about Herbies and bottle necks, to really a systemized approach of
drum buffer rope. Since then, in the 90's, in the search for the ultimate constraint, the
ideas that we can break any constraint that we want, and we were really struggling with
the implementations because we could fix the shop floor and the rest of the organization
would stagnate.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
5. Out of that came the Theory of Constraint thinking processes that we developed in the
early 90's. Out of that, became some of the other tools like critical chain project
management.
Most recently, the Theory of Constraints is really developed enough to become more of a
holistic management approach, a philosophy if you will, of managing an organization and
thinking about your organization that has applications in sales, and marketing, and
engineering, and product development, and manufacturing and even human behavior and
how we interact with our people.
So, what's happened is Theory of Constraints to sum that all up is it's grown from thinking
about bottled necks, and Herbie and chasing bottle necks around the shop floor to thinking
about the business as a system. Where is the bottle neck for? Where is the constraint of
that system? Is it where I want it to be?
So, we say, "Where do we want it to be?" and "What should it be for our organization?"
That's the approach that we've been taking in the last, I don't know, four years - the
Theory of Constraints practitioners have anyway.
Joe: I think it's very interesting because I always looked at it, like you said, from the
Herbie concept in attacking the constraint. But, looking at where do you want the
constraint? It's really flipping it 180 degrees and looking at it in a different direction. That
does seem very different to me.
Mark: Well, it is very different, and you think about it. Most people aren't thinking in
terms as their business as a process where we find opportunities, and we create
opportunities, and we turn those opportunities into prospects and prospects become
customers. Then they place orders and we do all the things. Then, we collect the money. If
you think about it, the business is a process, and it's a fairly sequential kind of a process.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
6. Most people don't think of their business like a chain where the weakest link determines
the strength of that chain. So, it is very different. We call it a 'paradigm shift', which is a
horrible, overused term. But, we don't have anything better to describe.
Joe: When I talk about Lean and Six Sigma: Six Sigma always is more project defined,
Leans more cultural defined. When you talk about the Theory of Constraints, and you
talk about it as a culture.
Mark: Well, I don't want to say as a culture because the culture is really a collection. I
think a culture is a collection of behaviors in an organization. Culture is the way of
describing those kinds of behaviors within the organization and outside the organization.
But, it's really more of a philosophy of an approach to managing your business. Find the
constraint. Focus on the constraint. It really is about focus. Don't get distracted. Focus
on the constraint. Protect the constraint. Then, we use the tools in the Six Sigma
toolbox and in the Lean toolbox to really focus to help us improve where we want to go
in the context of where's the constraint of the business.
So, you think of Theory of Constraints as a focusing mechanism in a way of approaching
your business, and then you've got all the different tools for Lean and Six Sigma, and
even within the Theory of Constraints, there's a set of tools that really help you push or
drive the organization to where you want it to go.
Joe: Why do you think a lot of improvement efforts fall short or aren't lasting?
Mark: That's a really good question. The research that I've done shows - I think there
are two things that continuous improvement programs fall short. One of them is that we
just pick the wrong projects. If the strength of the change is determined by its weakest
link, what we find is we've got a lot of people out there polishing the strongest link, and
they're not focused.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
7. on the weakest link of the business. So, they don't get any kind of results. They get of a
shiny link. The people that are working in that link are nice. But, the business never sees
that. People aren't thinking in terms of constraints. But, there's a second thing and this
was brought out in the research in the Malcolm Baldridge Awards Recipients is the thing
that gets results is leadership. A lot of continuous improvement programs, and I'm
talking about Lean, and Six Sigma and even Theory of Constraint's implementations.
What they don't have is that they don't have leadership. And by leadership I mean that
the management team decides that we're going to do Six Sigma, or we're going to do
Lean because we need results. What they do is they go and set up a department of Lean.
They call it 'Business Excellence' or whatever it is that they call it. This team is supposed
to go out there and improve, whatever improve means. But, there's no connection of this
independent entity that's going to go do Lean on Six Sigma in the strategy or the
business end of the business. So, there's no leadership to force the Business Excellence
Team to create accountability for results.
Joe: You talked about a theory that you call: TLS. What does that mean?
Mark: Well, TLS is Theory of Constraints, Lean, and Six Sigma. It was really born - the
kernel of the idea came from a fellow at a semi conductor or an electronics manufacturer
that had done a study across like 22 plants comparing TOC or TLS with people that did
Lean alone and people that did Six Sigma alone and the results were pretty astounding.
We're talking 15 times more return on investment for the companies for the plants that
did TLS than those that did Lean or Six Sigma alone out of that. I was also reading about
the Lean practitioners and how so many of them are frustrated with their slow progress
towards world class. What I was really looking for was how can we combine all of these
so that we can use what is arguably some of the best tools in the world in terms of
process management, in terms of Six Sigma,
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
8. in terms of Operations Management, and Lean and how can we combine them and do it
in a systematic way? Really, that is the essence of the TLS system is really to take all of
these different things, put them together and use them systematically to create the
results that really matter for organizations. When I say matter, they matter to the
customers, and they matter to the shareholders because, after all, if you're not profitable
than nothing else counts.
Joe: The root causes of a poor continuous improvement effort. What do you think they
are?
Mark: Management of the projects. They pick the wrong projects, and they are not
focused on the constraint. They're focused other places and they are not connected to
the organizational strategy. So, there set up is sort of the side organizations, and they're
not integrated with the management team.
You know, the biggest complaint that Lean practitioners have is resistance to
change -- nobody wants to implement our stuff. Nobody wants to eat our dog
food -- from senior managers, to middle managers, to front line managers, to the
employees. Lean's answer, the Lean practitioner's answer, is to do more training and do
more training. And training is good and it's necessary. But, it doesn't address the core
problem and the core problem is that these initiatives are not connected to the manager,
who is supposed to be doing this.
So, what is the role of a manager? The role of a manager is to manage and improve his
area. Here we have these tools of Lean. People come in and say, "does this Lean stuff,
and you'll be better" and he'll be saying, "No. I don't want to". And the reason he doesn't
want to be not because he's a bad manager. But, he doesn't do it because he is not
rewarded for doing it. He's rewarded for something else.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
9. I'll give you an example. I spoke with a Large Aerospace manufacturer, the other day. It
was a week ago, I guess. No, it's not Boeing. But, I was talking to the guys, and they've
got this continuous improvement program and nobody wants to eat their dog food. So,
you've got a group of talented guys that are, essentially, sitting on the bench and not
being used to their full potential.
The reason why is because management is saying, senior management is saying, "The
most important thing that we do is deliver on time". So, if you don't deliver on time,
nothing else matters".
Well, the Lean guys are working on 5S and Poka Yoke and the other kinds of techniques,
and they're not offering anything for the management team to say, "Help us deliver on
time". So, as a result the local managers are listening to the senior managers saying,
"I've got to deliver on time". And here's somebody that comes in and says, "We've got to
do 5S". You say, "No. I've got to deliver on time. Leave me alone". So, management is
sending a conflicting message. So, the core problem is really we're not connecting the
efforts of our continuous improvement team to the strategy and initiatives that are being
imposed by the customers in the business.
Joe: So, at Pinnacle Strategies, how do you go about doing that and showing that with
the Theory of Constraints, or TLS, that you can accomplish what Lean can't?
Mark: Well, let me answer that in two ways. First of all, I want to say that Lean will do
what it's supposed to do when it's focused in the right way. So, I don't want to say in any
way that Lean is bad or Six Sigma is bad. That's not what I'm saying at all.
Joe: It's a tool, used properly it works.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
10. Mark: Absolutely, and as I said earlier, I employed Lean in a number of my
implementations. In fact, almost everyone, I've done some form of Lean. But, the way
that I approach the problem is really to educate management on the idea that if we're
not focused on the constraint, then anything that you do will be...I don't want to say
wasted, it would be kind of a strong term. But, I think we'll engage in a little hyperbole.
If you're not engaged on the weakest link in your business, if you're not focused on your
constraint, you are wasting your time.
So, what I have to do, the role of Pinnacle Strategies, is to work with all levels of
management to teach them what the constraint is? How does it affect their business?
What can they do to have the kind of impact that managers want to have?
There are very few people that come to work and go, "I'm going to do a crummy job
today". Most people come to work, and they want to have an impact. They want to see
improvements, and they want to see results.
The Theory of Constraints gives them that framework to do that. Here's what we need to
do. Focus here. What I do in my implementations is I spend time educating senior
management, middle management, front line management. This is a constraint. This is
not a constraint. This is why it's important.
Then, help them, management, build processes and measurement systems to create the
right kinds of reinforcements and build alignment in the organization. And that's what we
do. We create alignment. Alignment of purpose to the constraint and alignment with the
organization's purpose in the market place.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
11. Joe: I have to agree with you, totally, because the thing about Theory of Constraints and
doing that is just like you said. If you're not working on your constraint, your major
constraint, you probably are wasting your time because nothing's going to be solved.
Mark: That's exactly right. People mistake effort with progress. I hate to tell people
that - well, I'll tell you, Joe. I wasn't brand new to business. But, I had been in business
ten years or so. The first time that I did a Theory of Constraint implementation, well, after
I learned it. I was kicking myself going, "What was I thinking?" I'm wasting all of this time
doing these things that were not effective.
Joe: When you look at different Lean, Six Sigma, Black Belt training anymore, there is a
section on Theory of Constraints that they normally get into. They get into the critical
chain, and they talk about that a bit. But, TOC never really has become an equal to Lean
and Six Sigma. Why do you think that?
Mark: I don't think that it can be because Theory of Constraints is a theory of
management. Lean and Six Sigma are not theories. Six Sigma and Lean is not a way of
managing your business. So, it's a different animal completely. If you're asking the
question why hasn't Theory of Constraints been more widely accepted, there's a whole
bunch of reasons. I'm not really sure I know the answer to it. I know what Dr. Goldratt
thinks. He thinks that the reason the Theory of Constraints has not been well accepted is
not due to its lack of success. Every implementation of Theory of Constraints that
anybody has ever done has resulted in improvement.
But, I think that a lot of organizations, they don't understand it. And the consultants, the
Theory of Constraints doesn't create a lot of consulting. So, there's not a lot of market
place energy around creating Theory of Constraints implementations. This is a hypothesis.
Whether it's true or not, we don't know.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
12. Joe: That's an interesting take on it because I think the Theory of Constraints, people are
attracted to it very quickly with “The Goal” and then the philosophy of the critical chain
looking for your largest constraint, but they get a little lost when you go into the drum
buffer rope and even further when they get into the thinking process. It becomes a little
foreign to them, I believe.
Mark: Yeah, I think so. I think that we, as Theory of Constraints practitioners, have not
done a good job of really explaining what is the Theory of Constraints and how does it
work. There are a lot of people out there waving the banner, look at these huge successes
and that kind of stuff. But, I'll tell you that in the Theory of Constraints community, there
are a lot of technicians, a lot of engineers, a lot of competent people, but not a lot of good
marketers. So, they're really good at making stuff happen. But, as far as advertising the
wonderful stuff that they did, there are not a lot of good ones.
Joe: What you go back to is where Six Sigma would be if it weren't for Jack Welch.
Mark: Exactly, how widely implemented would Lean be without James Womack and “The
Machine that Changed the World.”
Without that kind of energy, the Theory of Constraints won't be accepted as widely
accepted as Lean and Six Sigma. But, I think that it's getting more. I've been told that
Toyota is doing some Theory of Constraints and that what's happening in Japan and Asia,
in particular, India and Japan and China are that Theory of Constraints is getting a wider
and wider audience. In fact, I'll tell you this. Something I do know for a fact is The Public
Works Ministry in Japan has publicly said that all public works projects will be done using
the Theory of Constraints critical chain project management. And that's huge.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
13. So, I think what's going to happen is Theory of Constraints is going to go to Japan.
They're going to be successful, and then it will come back to the US and then we'll say,
"Look what Japan did".
Joe: I go back to an old line I have, and it's, "The expert always carries a suitcase". The
farther away you go, the smarter you are, funny how that works. Demming is a prime
example or Duran.
You have a new paper out that talks about this, that talks about being able to double
your profits or get 15-23 times better results than Lean alone or Six Sigma alone.
Explain that a bit of that to me. They are pretty big claims, Mark.
Mark: I'll tell you that the claims are based on both my experience working with
companies, but also based on a design of experiments that was done on these 22 plants.
So, it was a blind experiment, design of experiments that said, "What are the things that
are creating a significant shift in results?" And that's how I justify that claim with data to
back it up. And it's not my data, it's somebody else's. So, the TLS process is really - first
of all, identify the constraint and focus on the constraint. Make sure your measurements
are in line so you can remove any of the conflicting messages that you're sending to your
organization, build your governing structure so you can have your improvement teams
connected with your business strategy.
So basically, you don't have the rogue improvement team, guys going out and improving
stuff, but the improvement teams are commissioned and owned by line managers,
people who are responsible and accountable for getting results. Then, what we do is we
say, "Let's deploy our projects to the constraint, and we're going to focus there. We're
going to drive waste out of the constraint. We're going to stabilize our process, and while
we're doing this, we're watching for the constraint to be moving“.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
14. Now, the beauty of the Theory of Constraints is that we can go macro, and we can say
from a global organization, "I've got a client that has plants all over the world". And from
a global standpoint, where's their constraint? Well, their restraint's probably in a plant in
Africa, if I had to pick. Now, I'm speculating. I don't know this is true.
But, if I go into their plant in Aberdeen, I would say, "What's the constraint of this plant?"
So, even in a micro level, "Well it's the MCX10. It's that machine right over there, the
vertical torrent lathe or something". That's the constraint or product development, or
whatever. But, the point is from a systems standpoint, we can say, "The constraint exists
in the global sense. But, it also exists in the micro sense".
So, if I'm accounts payable, is there a constraint in accounts payable? If I focus on
improving accounts payable, does it focus on helping me make more money as a
business, probably not? But, my point is that the approach in how we deploy these
projects is focused around what is the constraint in the area that I'm working in so I can
achieve results in the context of the goal in that area.
So, connecting from a global standpoint, TLS is really about connecting my improvement
process to my business strategy and my business objectives. So, I'll go and deploy my
Lean and Six Sigma teams to the areas of the constraint, in the area that is a constraint
that I don't want to be a constraint, and I create a synchronization through the
organization. Then, I go back and break that constraint and move my team to the next
constraint, because as soon as I fix the weakest link, the strength of the chain is still
going to be determined by the weakest link. It will just be a new weakest link.
So, TLS is really about governance, tying your team to the organization's strategy and
focusing your projects around the constraint and then doing it again, and again and
again.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
15. Joe: If someone's interested in contacting you, what's the best way to contact you?
Mark: The best way to contact me is to pick up the phone. My office number is
972-899-1734 or you can just head over to my website at Pinnacle Strategies -- don't
forget the dash -- .com. There, you'll be able to find the white paper that we've been
talking about. You can download it. It's free. You just have to surrender your email
address. And what I'm finding is, a lot of people, they surrender their Yahoo! Address.
But, that's fine.
Mark: I just want to know where's my paper going and how much recognition is the
paper getting? It's not a sales pitch. The paper is really all about doing the research and
laying out a logical approach to continuous improvement. So, I wanted to put it out
there and let as many people have it as wanted it.
Joe: I think it's a great resource for people to look at it and your website was a good
resource also, as I've browsed through it and looked at it. I think both your books ,
what brought me to you, because I had looked at both your books and had read them in
the past. I can remember the one on Project Management very well. It's got a unique
cover with the clock on it. Both books are valuable resources. I encourage people to
take a look at on Amazon. To listen to this podcast, of course you can download it at the
Business 901 ITunes store and there also will be a transcript later posted on my website
for people to view after the podcast is finished here. So, I'd like to thank you very much
for your time, Mark. It's been very informative. I appreciate it and I hope we can talk
again.
Mark: Your welcome, Joe. It's my passion. I appreciate you and what you've done.
Thank you.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing
16. Joseph T. Dager
Lean Six Sigma Black Belt
Ph: 260-438-0411 Fax: 260-818-2022
Email: jtdager@business901.com
Web/Blog: http://www.business901.com
Twitter: @business901
What others say:
In the past 20 years, Joe and I have collaborated on many difficult issues. Joe's ability to combine his
expertise with "out of the box" thinking is unsurpassed. He has always delivered quickly, cost
effectively and with ingenuity. A brilliant mind that is always a pleasure to work with." James R.
Joe Dager is President of Business901, a progressive company providing direction in areas
such as Lean Marketing, Product Marketing, Product Launches and Re-Launches. As a Lean
Six Sigma Black Belt and a certified coach of the Duct Tape Marketing organization,
Business901 provides and implements marketing, project and performance planning
methodologies in small businesses. The simplicity of a single flexible model will create
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time on the need versus the plan.
An example of how we may work: Business901 could start with a consulting style
utilizing an individual from your organization or a virtual assistance that is well versed in
our principles. We have capabilities to plug virtually any marketing function into your
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supporting the process as needed. The goal of implementing a system is that the processes
will become a habit and not an event. Part of your marketing strategy is to learn and
implement these tools.
TLS –
Theory of Constraints,
Lean and Six Sigma Business901 Product Marketing Lean Marketing