Netbiscuits - Enabling the Mobile Experience
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Netbiscuits is a leading mobile development and publishing platform founded in 2000. It has 80 employees across offices in the US, Germany, and Singapore. Netbiscuits provides tools to help businesses create, monetize, and manage mobile content across devices. Its software platform handles device detection, content optimization, and rich media delivery to improve the mobile experience. Netbiscuits hosts over 10,000 mobile websites and serves over 2 billion pages per month.
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Netbiscuits - Enabling the Mobile Experience
- 1. Netbiscuits - Enabling the Mobile Experience Michael Neidhoefer, CEO European Entrepreneurship & Innovation Stanford Engineering 2010/03/01
- 2. Who weare
- 4. Currently 80 FTE employees
- 5. Offices in U.S., Germany and Singapore
- 6. Growing its business more than 40% per year
- 7. Active in +50 countries with offices in Europe, North America, Asia
- 8. Awarded ME Awards for Best Mobile Publishing Platform in 2009
- 9. Awarded Top 50 Deloitte Touche fastest Growing German tech companies in 2009
- 10. + 300 premium business customers worldwide
- 11. Global network of +50 solution, reselling and platform partners
- 12. Supporting + 5000 Mobile Web developers01.03.2010 Strictly Confidential 3
- 13. Therearethreemajorchallengesforbusinessesto bring Internet contentto mobile successfullyandprofitably Software and mobile devicefragmentation Mobile Subscribers Businesses Service Creation Monetization 01.03.2010 Strictly Confidential 4
- 16. Web Tools (Sitebuilder, Media Repository, POI-Locator & Mapping, Couponing & Messaging, Feed Mobilizer)
- 23. Content & Media
- 24. Applications
- 25. Campaigns
- 27. Content / Site / Ad Optimization
- 28. SEO Optimization
- 31. Netbiscuits mobile servingtechnologydramaticallyimprovestheend-userexperienceof mobile websitesandapps … 01.03.2010 Strictly Confidential 7
- 32. … by utilizing a content rendering, rich media transcoding and optimization engine for any Internet-enabled wireless device Device specificoptimization Convergentcrossplatformdelivery 01.03.2010 Strictly Confidential 8
- 33. How did we evolve ?
- 34. [2000] The 1st revolutionofthe mobile web - WAP http://www.youtube.com/watch?v=b_KM2g63B9A&feature=related
- 36. Got inspired by WAP Technology in 2000
- 37. Founded company in 2000, bank loan of 200k EUR
- 38. Developed Software, sold in server license model + integration projects
- 39. Won first major customers in Germany with Software product in 2001
- 40. Won major international customers like eBay in 2003, operate profitably since 2003
- 41. Entered US market with “Cash Flow approach” in 2005, learned some lessons
- 42. First funding round, looked for VCs in Germany and US
- 43. Conducted first round investment with German VC in 2007
- 44. Switched software into “Software as a Service” product
- 45. Focused on US market entry in 2007
- 47. US and German market now account for 80% of our business
- 48. Expanded partner network to + 50 Resellers worldwide01.03.2010 Strictly Confidential 11
- 49. Where are we now ?
- 50. Hundreds of businesses from Publishing, Web, Entertainment, Marketing, Advertising, Social Networking & Commerce go mobile with Netbiscuits Content & Media Publishers, Carriers Marketing, Web, Mobile Agencies Web, Commerce, Internet Service Prov. Software Vendors Application Developers Advertisers Payment Providers Consumer & Industry Brands 01.03.2010 Strictly Confidential 13
- 51. Netbiscuits hosts more than 10.000 Mobile Websites and serves more than 2 Billion Mobile Pages and Content Items each month 100% traffic increase each year and growing! 01.03.2010 Strictly Confidential 14
- 53. Manage Growth Sales & Marketing International Roll-out Technology Innovation 01.03.2010 Strictly Confidential 16
- 54. Contact wantbiscuits@netbiscuits.com www.netbiscuits.com Asia Netbiscuits Pte Ltd #02-01 The Aquarius21 Science Park RoadSingapore 117628 Tel +65 6777 8337 Fax +65 6777 8557 sales_apac@netbiscuits.com Europe Netbiscuits GmbH Europaallee 1067657 KaiserslauternGERMANY Tel +49 631 303 1400 Fax +49 631 303 1414 sales_emea@netbiscuits.com North & South America Netbiscuits, Inc. 1760 Reston Parkway, Suite 304Reston, VA 20190USA Tel +1 703 435 9008 Fax +1 703 889 5126 sales_america@netbiscuits.com