Sherpa EDGE event

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bseybolt

Technologie Business

Who we are and what do we do

We believe the most effective way
to grow brands is through advocacy.
Our expertise lies in getting advocates to talk about and recommend brands
more often. Because when advocates talk, brands grow.

©2012 22squared
3

Where did we come from?

©2012 22squared
4

Where did we come from?

©2012 22squared
5

Where did we come from?

©2012 22squared
6

Where did we come from?

©2012 22squared
7

The schedule

Test Convert Train Deploy

September October November 16 November 23

©2012 22squared
10

Bottom line

The success of your project
depends on your users.

}
‣ Ask them Build advocates so they
‣ Listen
‣ Involve can influence each other

©2012 22squared
12

Thanks!

Bill Seybolt
bill.seybolt@22squared.com
Twitter: cyb0lt

©2012 22squared
13

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Sherpa EDGE event

1. Sherpa EDGE 2012

3. Who we are and what do we do We believe the most effective way to grow brands is through advocacy. Our expertise lies in getting advocates to talk about and recommend brands more often. Because when advocates talk, brands grow. ©2012 22squared 3