These are the slides I used for 90 minutes of social media boot camp at San Francisco Theological Seminary (April 2015). Geared towards church professionals, this includes terms, platforms, 10 to start with, some bonus apps, and practical actions upon returning home.
4. #faithonline road map
⏠Introductions
⏠The Assumptions
⏠All the Words
⏠All the Apps
⏠Six Filters
⏠10 to Begin
⏠Bonus Round
⏠What Next?
⏠www.slideshare.net/breyeschow
11. #faithonline social media assumptions
⏠is a medium of communication
⏠gives insights into a generational
worldview, but not absolutes
⏠demands a high sense of self-worth
⏠flattens decision making processes
⏠will not save [anything you hope it saves].
12. #faithonline being easy on ourselves
âDad is wearing a shirt with a symbol
of unknown origin,â @undainty, 2012.
13. #faithonline we are not all-powerful
You can break your equipment.
You cannot break the internet.
14. #faithonline God is not done with us
Gladyn Burrell ran her first
marathon at 86 and in 2011 she
completed the Honolulu Marathon
-- at age 93.
Genesis 18 - God tells Abraham
and Sarah, at an old age, they
were going to have a child.
GOD IS NOT DONE WITH US!
16. #faithonline all the words
apps, smart phones, tablets, oh my
social media and social networking
web 1.0 v. web 2.0
open source software
analytics, algorithms, clicks, views
SEO = Search Engine Optimization
17. #faithonline all the words
Cloud Technology
weB+logs = Blogs, vLogs
RSS feeds = Really Simple Syndication
aggregators and readers
checking in
QRCode = Quick Read Code
18. #faithonline tagging
⏠after the â@â = a person or org
⏠affiliates person to content:
photo, update, attribution
⏠use @username on twitter,
pinterest and instagram
@actual name on facebook
⏠only tag to connect, use
comment section to notify
19. #faithonline hashtags
⏠after the â#â = link
⏠connects w/o personal connection --
events: #GA221, #CSW15
interests: #scandal, #ffl, #free
movements: #notyourasiansidekick,
#blacklivesmatter, #everydaysexism
⏠Commentary on picture, update or
tweet, #baseballisdeadtome, #tbt
#foodphotography #whatsfordinner
25. #faithonline six social media filters
CONNECTION
CONTEMPLATION
COMMUNICATION
COORDINATION
CURATION
CREATIVITY
26. #faithonline the go to networks
facebook
twitter
instagram
pinterest
youtube
google+
linkedin
27. #faithonline pitfalls
⏠as idol, savior or quick fix
⏠as distraction
⏠as careless expression
⏠as overestimated ROI
⏠as echo chamber
⏠as over-and-above F2F
⏠as entry to bullying and abuse
28. #faithonline postures
⏠be cautious: wise, but not fearful
⏠be adventurous: find what feeds you
⏠be contextual: go where people are
⏠be curious: tinker with the betas
⏠be npr: share about others
⏠be bold: leverage technology
⏠be humble: donât have delusions
⏠be genuine: be as you would be IRL
29. #faithonline possibilities
⏠the Body of Christ is built up
⏠the church models a different way of
living
⏠the church sees the world beyond itself
⏠creativity and creation are liberated
⏠accountability is present
⏠care and renewal are experienced
32. #faithonline twitter.com
Create lists to keep up community members
Follow local orgs and businesses for news
and local happenings
Find content for curation
Use hashtags to connect beyond the known
35. #faithonline pinterest.com
Collect images and liturgy for a
season: Lent, Easters, etc.
Discover educational ideas:
workshop rotation, activities,
curriculum, etc.
Curate trusted content to share
with the community.
50. #faithonline Boomerang for gMail
BOOMERNGGMAIL.com
will change you life by doing
away with email distractions by
allow emails to be send later,
tracked, and scheduled.
53. #faithonline you may have more
sumall.com
checkusernames.com
goodreads.com
slideshare.net
smugmug.com
roundpic.com
wordcounter.net
wufoo.com
list.ly
bit.ly
scoop.it
storify.com
54. #faithonline personal tasks
⏠Carve out daily social media time
⏠Normalize usernames
⏠Create lists on current networks
⏠Use âfind friendsâ feature
⏠Organize device apps use
55. #faithonline church tasks
⏠Declutter current online footprint
⏠Gather and record login info
⏠Assign individuals to networks
⏠Claim âbusinessâ listings
⏠Schedule monthly app play hour
58. #faithonline final question and response
⏠social network questions, thoughts, etc.
⏠church use questions, thoughts, etc.
⏠general tech questions, thoughts, etc.
⏠www.slideshare.net/breyeschow
⏠@breyeschow on most social
networks