A look at what happened to companies that made the 2013 OnMobile 100 List.

1. 2013 OnMobile 100
Where are they now?
1
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2. 5 Industries Being Changed by OnMobile
2
TRAVEL RETAILTELECOM
PAYMENTENTERTAINMENT
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3. 2013 OnMobile
CONSUMER ENTERPRISE INFRASTRUCTUREADTECH:
42 14 25 18
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4. 4 IPOed
ENTERPRISE INFRASTRUCTURE
ADTECH:2
1 2 1

5. IPO Performance
5
SYMBOL COMPANY CATEGORY MARKET CAP P/E
RUBI
The
Rubicon
Project
Adtech
$437.47
N/A
HIVE
Aerohive
Network
Infrastructure
199.72
N/A
TUBE
TubeMogul
Adtech
$480.90
N/A
MOBL
MobileIron
Enterprise
$705.42
N/A

6. 15 Exited for $4.8 billion
CONSUMER
ENTERPRISE
INFRASTRUCTURE
ADTECH
4 2 5 4

7. Top 5 Exits
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COMPANY CATEGORY BUYER PRICE
AirWatch Enterprise VMware $1,540m
Viber Media Consumer Rakuten $900m
Fiberlink Enterprise IBM $375m
AdColony Adtech Opera $350m
Flurry Adtech Yahoo! $300m

8. 40 Raised $4.0B of New Capital
CONSUMER
ENTERPRISE
INFRASTRUCTURE
ADTECH
21 7 7 5

9. Top 6 Capital Raises
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COMPANY CATEGORY INVESTORS AMOUNT
UBER Consumer KPCB, BlackRock,
Summit, Wellington…
$1,200m
Pintrest Consumer Vallant, Fidelity, $425m
Tango Consumer AliBaba $280m
Lyft Consumer GSV Capital, Mayfield… $250m
Spotify Consumer Technology Crossover $250m
Square Infrastructure GIC, Morgan Stanley,
Goldman Sachs…
$250m

10. 2014 OnMobile Companies To Watch
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Innovations in brick & mortar retail:
• In store experience
• Out of store advertising
Mobile Advertising Outpaces Desktop:
• Cross-channel attribution
• Big data driven advertising
Enterprise going mobile:
• Instant access to enterprise data anywhere
• Mobile workplaces
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11. About Madison Alley Global Ventures
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Madison Alley Global Ventures is a strategic planning,
M&A and capital advisory firm, singularly focused on
helping companies in digital media, advertising and
marketing to develop and realize premium value.

12. Thank you
Boris Fridman
Managing Director
Madison Alley Global Ventures
boris.fridman@madisonalley.com
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