1. Bangladesh currently lacks a comprehensive Broadcasting Policy to regulate its growing broadcast media landscape which now includes over 10 TV channels and radio stations. 2. A Broadcasting Policy is needed to promote culture and values, ensure economic interests and national sovereignty, and make sure media fulfills social responsibilities, while also protecting freedom of expression. 3. The policy should maximize the positive impacts of media and minimize negative impacts. It should provide guidelines around content, ownership rules to prevent monopolies, and address consumer complaints. Having one overall policy is preferable to separate laws for different media types.