Getting into the News

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Slides to accompany an Intro to PR class discussion about news releases, media kits, and more.

Bildung Business News & Politik

Getting into the News

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Copyright © Allyn and Bacon 2009

In the News . . .

Copyright © Allyn and Bacon 2009

What is News?

Press (or News) Releases

Why Do Reporters Rely on News Releases?

Fact Sheets

Media Kits

Pitching

“Die! Press Release!
Die! Die! Die!”

Contact Me
Barbara B. Nixon, Assistant Professor of Public Relations
Georgia Southern University

E-mail: bnixon@georgiasouthern.edu
Twitter: barbaranixon
Skype: barbara.b.nixon

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Getting into the News

1. Getting into the News

2. C 14 H A P T E R Copyright © Allyn and Bacon 2009

3. In the News . . . Copyright © Allyn and Bacon 2009

4. What is News?

5. Press (or News) Releases

6. Why Do Reporters Rely on News Releases?

7.

11. “Die! Press Release! Die! Die! Die!”

12. Contact Me Barbara B. Nixon, Assistant Professor of Public Relations Georgia Southern University E-mail: bnixon@georgiasouthern.edu Twitter: barbaranixon Skype: barbara.b.nixon