Nick Gill from Five by Five rounds up the iMedia Brand Summit roundtables facilitated on the topic of social media disruption Video version: http://www.youtube.com/watch?v=sjCSooyy6Ak @nicholasrgill bluurb.wordpress.com

1. iMedia Brand Summit Roundtable Round Up fivebyfivedigital.com @fbfdigital 10 March 2010

2. Social Media Disruption

3. Social media adoption Contemplation/ Observation Pilot Transition Strategic

4. I’ll have half a pound of Facebook please

5. Risk Releasing Vs policing the brand

6. Guidance, not governance

7. Don’t spin it

8. Ownership Fragmentation

9. Activating your internal brand advocates

10. Geographies

11. Go to when your current model doesn’t work

12. Don’t forget what you have

13. Power of solving problems

14. fivebyfivedigital.com @fbfdigital Nicholas Gill Head of Planning [email_address] @nicholasrgill bluurb.wordpress.com linkedin.com/in/nicholasgill