2. CONNECTING BRANDS TO CONSUMERS
Most comprehensive grocery shopping search
engine
Offers breadth and depth of savings for U.S.
grocery consumers
Enables consumers to create personalized
shopping lists of weekly advertised specials for
food items
Provides advertisers with an unprecedented
opportunity to engage consumers while they
are pre‐shopping
2
3. OVERVIEW
Increase user engagement with additional, high‐value,
relevant and contextual content featuring the largest local
grocery deal database and an integrated shopping list tool.
Advertised food specials are ever‐greened 24/7, from over 300
grocery retailers, and covers all 55,000 ZIP codes.
Earn additional revenue with integrated ad units.
Plug‐and‐play integration solution, either:
iFrame integration via a new navigation tab or right‐rail 160x160
unit (see Slides 4 and 5), or
Popover implementation via small “call‐to‐action” “LOCAL” button
(see Slides 6 and 7).
Both options use Java includes on page, for simple and fast
implementation.
3
4. BLOG: iFRAME
• ADD NEW NAVIGATION
BUTTON TO LAUNCH iFRAME
IN NEW WINDOW UNDER
EXISTING MASTHEAD, or
FIND DEALS
• SIMPLY INCLUDE a 160x160
UNIT IN THE RAIL TO RE‐
DIRECT THE USER TO THE
PAGE HOSTING THE iFRAME.
4
5. BLOG: iFRAME
• SHOW LOCAL PRODUCTS FOR
ONE OR MORE RETAILERS
• ADD PRODUCT TO
UNIVERSAL SHOPPING LIST
• INTEGRATED
AD/SPONSORSHIP UNIT
(300X250), AS WELL AS RAIL
AD UNITS FILLED BY GS’ AD
REPRESENTATION PARTNER:
COX DS (IAB STANDARD
300X250 OR 160X600)
5
6. BLOG: POPOVER
• “LOCAL” BUTTON ON PAGE
TRIGGERS POPOVER
• REQUIRES SIMPLE JAVA CODE
INTEGRATION ON PAGE
6
7. BLOG: POPOVER
• CONTEXT FOR “IN‐RECIPE”
INGREDIENT IDENTIFICATION
• SHOW LOCAL PRODUCTS FOR
ONE OR MORE RETAILERS
• ADD PRODUCT TO
UNIVERSAL SHOPPING LIST
7
8. BLOG: iFRAME or POPOVER
• NEW BUTTON ON MAIN
NAVIGATION TO LAUNCH
iFRAME IN NEW WINDOW
UNDER MASTHEAD
• SIMPLE JAVA CODE
INTEGRATION ON PAGE
• “LOCAL” BUTTON ON PAGE
TRIGGERS POPOVER
8
