This presentation describes how BLADE can help optimise data centre networking for energy-efficiency

1. Optimizing Data Centre Networking for Energy-Efficient Datacenters November 2009

2. Key Points Datacenter networking energy consumption and efficiency Virtualization-aware networking Converged datacenter switching fabrics on to 10 Gigabit Ethernet 7-Dec-09 www.bladenetwork.net 2

3. BLADE Background Products Switches for Blade Servers Top-of-Rack switches Virtualization & management Achievements 7M datacenter ports shipped 16,000+ switches at one customer 54% unit growth in 2008 50+% blade switch market share Firsts 1st CEE, Layer 2-3 & Layer 2-7 for blades 1st 10G for blade servers 1st to provide blade network virtualization 1st Green Networking company Customers Over 300 of the Fortune 500; 9000+ customers worldwide 26+ industries Key partnerships: Facts Independent, private company since February 2006 Santa Clara, CA Headquarters Offices in Canada, Europe, Middle East, Japan, China, Korea According to the Dell’Oro group, BLADE holds 5th place for the fix 1 Gigabit Ethernet market share and 3rd for 10 Gigabit Ethernet 7-Dec-09 www.bladenetwork.net 3

4. Growing Pressures on Datacenters Busier servers Virtualization Multicore CPUs Multiple fabrics More servers Consolidation Scale-out Web 2.0 Clustering Vanishing resources Shrinking IT budgets Power & cooling squeeze Management complexity 4 www.bladenetwork.net 7-Dec-09

5. Ethernet is the Future Ports Avg $/Port Performance (Bandwidth & Latency) 10Gb non-blocking, line-rate bandwidth with 595 Million Packets/sec Latency as low as .36µs for fast response time 40Gb & 100Gb are on the horizon Management Universal Ethernet standard Single converged fabric for data and storage (using iSCSI, NAS or FCoE) Interoperates seamlessly Savings Switch <$500/10Gb port and falling Fewer cables than with multiple gigabit links Fewer ports = fewer components = less power & cooling Fastest growing fabric By 2011, 10Gb will account for over 20% of the LAN switch revenue (IDC) Source: Dell’Oro Ethernet Forecast Summary, February 2009 5 www.bladenetwork.net 7-Dec-09

6. Key Points Datacenter networking energy consumption and efficiency Virtualization-aware networking Converged datacenter switching fabrics on to 10 Gigabit Ethernet 7-Dec-09 www.bladenetwork.net 6

7. Reduce the Network Power Consumption www.bladenetwork.net 12% of datacenter energy is used for networking equipment For every watt IT consumes, 3 watts are required to operate the datacenter BLADE has energy efficiency in its DNA 7 7-Dec-09 7

8. Top-of-Rack: Case Study 7-Dec-09 www.bladenetwork.net 8 Two switch per rack deployed in five racks (Total of ten G8124) Operating 24/7/365 during 3 years BLADE G8124 consumes 47% less energy than a leading competitor, this means: $20,000 less on your energy bill 50,000 kg CO2 less in the atmosphere Requires 3,321 trees to offset Equivalent of 5 cars off the road!

9. Lowering Power Consumption Conventional Data Center Switching Equipment 75 Watts per 10G port 3 Watts per 10G port 300 Watts Cisco WS-X6704-10GE 295.26 Watts www.cisco.com/powercalculator 60 Watts “While external chassis-based switches from leading vendors like Cisco are commonplace in enterprise networks, these solutions do not always perform at wire speed and do not always offer low latency. At twice the throughput, and with nine times less latency than the Catalyst 6509, we expect the BLADE product will garner serious consideration by any enterprise considering blade server deployments.” - Kevin Tolly,The Tolly Group 80% lower power consumption 7-Dec-09 9 www.bladenetwork.net

10. Blade Server Networking: Case Study 7-Dec-09 www.bladenetwork.net 10 25 Datacenter world wide, 18 rows filled with blade servers with pass-through modules Networking energy cost is $20,000 per row Replace the pass-through modules by BLADE embedded blade server switch: Reduce power by 50% Uses 75% less cables Saved 37 Million kWh 20 Million kg CO2 less in the atmosphere Requires 2,5 Million trees to offset Equivalent of 3,700 cars off the road!

11. Energy Efficiency 7-Dec-09 www.bladenetwork.net 11 Air flow is important for datacenter networking Power conserving design Built to operate at room temperature or higher

13. More heat drives up cooling costs, and increases chance of failure for all components in the rackUsing BLADE RackSwitch Using general-purpose switch Cold Aisle Hot Aisle Cold Aisle 74° 90° 73° 85° 72° 95° Hot Loops 71° 83° 70° 72° 70° 70° 70° Side View Hot/Cold Aisle 7-Dec-09 www.bladenetwork.net 12

14. Key Points Datacenter networking energy consumption and efficiency Virtualization-aware networking Converged datacenter switching fabrics on to 10 Gigabit Ethernet 7-Dec-09 www.bladenetwork.net 13

15. Server Virtualization Is Commonplace – but Dynamic Migration is not! Up to 90% of datacenters are using server virtualization Gaining better utilization, efficiency, power savings Scaling up without financial impact of adding servers Freeing applications from physical hardware limitations But few customers are enabling VM’s to be dynamically created or moved Static VM deployment Dynamic VM deployment Source: IDC 2008 14 BLADE Network Technologies | Confidential 7-Dec-09

16. Introducing VMready VMready is switch-resident software – no stealing cycles from servers VMready automates network settings for VM movement Ensures network settings migrate with the VM VMready is open Works with all leading VM providers VMware VMotion, Xen XenMotion, Microsoft Hyper-v Live Migration, Sun, Oracle, etc. Standards-based – avoiding expensive vendor lock-ins Interfaces to management platforms Export data on VM usage for accounting, change management, etc. SmartConnect™ Switch VMready™ VM1 Video VM2 VMready keeps VMs connected and protected as they move VM3 VM1 Web VM1 VM6 Backup VM3 VM2 7-Dec-09 15 BLADE Network Technologies | Confidential

18. VMready detects a Vmotion process and “moves” the network characteristics of the VM to the new physical switch port7-Dec-09 16 BLADE Network Technologies | Confidential

19. Key Points Datacenter networking energy consumption and efficiency Virtualization-aware networking Converged datacenter switching fabrics on to 10 Gigabit Ethernet 7-Dec-09 www.bladenetwork.net 17

20. Ultra-Fast Converged Networks Ultra low, deterministic latency 10x faster than conventional switches, as low as 360ns Non-blocking, line-rate architecture Ideal for high-speed trading networks and HPC applications Converged Data Center Fabric Loss-less fabric optimized for iSCSI, NAS and FCoE (CEE) IBM & BLADE announced the first FCoE Ready switch for the BladeCenter in June 2009 7-Dec-09 www.bladenetwork.net 18

23. Convergence on 10GbE Ethernet SAN, LAN, and Cluster traffic will converge on 10G Ethernet Lossless with Converged Enhanced Ethernet (CEE) Fibre Channel over Ethernet (FCoE) Low latency for high-performance clusters (HPC) Low power due to fewer components Low cost – reduce adapters, cabling & management SAN Fibre Channel Ethernet LAN FCoE Traffic HPC Cluster RackSwitch G8124 InfiniBand 7-Dec-09 www.bladenetwork.net 21

25. Requires lossless CEE capable switches > BLADE is an early leader

26. IP Storage is a mature technology:

27. IP Storage works well today with wide vendor support

28. No new Ethernet switches required

29. Bottom line servers need to be connected with a single wire, you choose the right protocol22 www.bladenetwork.net 7-Dec-09

30. 10G Ethernet iSCSI vs. Fibre Channel Source: http://www.blade.org/docs/wp/10GbE_Blade_Performance_Final.pdf 23 www.bladenetwork.net 7-Dec-09

32. Complex and expensive to implement and maintain

33. Various discreet equipment consume a lot of energy and generate a lot of heat

34. Compromise scalability due to the added latency of the various componentsCore Distribution Access

35. 7-Dec-09 Rackonomics: Racks are the Base Units The Replicated Rack is the New Data Center! 25 BLADE Network Technologies | Confidential

36. Simplified Scalability: SmartConnect SmartConnect™ Switch Virtualization Share I/O across a blade chassis or rack Decouple scaling of CPU, I/O and storage Server-centric for server administrators Create Virtual Switch Group (VSG) Assign Network config & servers to VSG Servers can be moved, replaced and added and the proper Network config will always be applied Simplified configuration interface (No Network PhD required) Web traffic Video traffic Backup traffic 7-Dec-09 26 BLADE Network Technologies | Confidential

37. Putting it All TogetherVirtual, Cooler, Easier Networking Datacenter Network BLADE RackSwitch Virtualization Software SmartConnect™ with VMready™ BLADEHarmony™ Manager BLADE Switches for HP, IBM, NEC, Verari 27 www.bladenetwork.net 7-Dec-09

39. Intelligent Copper Pass-through Module

40. Layer 2-7 Application Switch Module

41. GE Layer 2/3 switch (Copper & Fiber)

42. GE-down/10G-uplink Layer 2/3 switch

43. 1Gb/10Gb Ethernet Layer 2/3 switch

44. All 10G Layer 2/3 switch

45. RackSwitch 8000 (iDataPlex & Cluster 1350)

47. GE Layer 2 switch (Copper) for c-Class

48. GE Layer 2/3 switch (Dual Mode Copper/Fiber) for c-Class

49. GE-down/GE & 10G-uplink Layer 2/3 switch for c-Class

51. GE Layer 2/3 switch (Dual Mode: Copper/Fiber)

52. All 10G Layer 2/3 switch

53. SmartConnect™(Network virtualization software)

54. VMready™

55. ServerMobility™ Software

56. IBM Open Fabric Manager with BNT Virtual Switch Extensions

57. BLADEHarmony™ Manager (management software)

58. SmartPanel™ (Simplified switch software)28 www.bladenetwork.net 7-Dec-09

59. BLADE RackSwitch RackSwitch G8000 RackSwitch G8100 RackSwitch G8124 Greater Performance Applications and user experience improvement. Ultra-low Latency Green Technology Lowest cost of operation & airflow respecting cold/hot aisle design. Energy Efficiency Features set design for server connectivity, not backbone or wiring closet. Best “Edge” Technology Server Connectivity Focus 29 www.bladenetwork.net 7-Dec-09

60. Switches Designed for the Data Center 30 www.bladenetwork.net 7-Dec-09

62. 4 ports SFP+ for uplinks (10/1G)

63. Lowest latency – 300 nsec

65. 4 ports 1G, SFP

67. Variable Speed Fans – automatically reduce power draw

68. Built-in redundant power supplies and fan units

69. Data Center Class Switching ASIC

71. Line Rate Performance

73. 100% successful Tolly Switch Interop on closely related BLADE switches

75. Low latency – sub 700 nsec31 www.bladenetwork.net 7-Dec-09

76. Certified Interoperability Certified interoperability with Cisco Catalyst Configurable using “Cisco-Like” CLI commands – no re-training needed 1000s of BLADE switches interop with Cisco everyday http://www.bladenetwork.net/userfiles/file/PDFs/Tolly209116BladeRackSwitchInteroperability.pdf 32 www.bladenetwork.net 7-Dec-09

78. 8x lower latency

79. 2x more throughput

80. 3x greater energy efficiency

81. 6x better price/performance ratiohttp://www.bladenetwork.net/userfiles/file/PDFs/Tolly209115BladeG8124Performance.pdf 33 www.bladenetwork.net 7-Dec-09

82. Key Points BLADE reduce over 50% of the networking energy consumed in your datacenters Carefully design with power efficiency Converge several networks over 10 Gigabit Ethernet Outperform any other Ethernet switch on the market on: Latency Throughput Power consumption Resiliency Price 7-Dec-09 34 www.bladenetwork.net

83. Thank You Please visit www.bladenetwork.net Follow us on @BLADENetwork www.bladenetwork.net