Presentation on the practical aspects of the EU Cookie Law in Ireland (Statutory Instrument Number 336 of 2011 European Communities (Electronic Communications Networks and Services)(Privacy and Electronic Communications) Regulations 2011) given to the Ir

2. Who Am I?
• Michele Neylon
• Founder / CEO Blacknight
• Contact: http://mneylon.tel
• @mneylon
• http://michele.me/blog
• http://b.log.ie
• And most other social networks ..

3. EU Cookie Law

4. EU Cookie Law
• What is a cookie?
• What do they do?
• Why are they potentially a problem?
• The Cookie law and your website

5. Meet Cookie

6. What Is A Cookie?
• Small bit of text that is stored in the user’s
browser
• It CANNOT carry a virus
• It CANNOT carry malware
• Often used for tracking user “state” eg.
Logged in or not etc
• Statistics / tracking / analysis

8. The Nasty?
• Track user behaviour
• Target users based on this
• Images other media loading from 3rd party
sites (think Facebook / Twitter widgets)
• Cookies from eg. Facebook *know* what
you’re doing on other sites ..

9. EU Law

10. The Law Is Here
• So you need to deal with it ..
• How? (hopefully I’ll cover that!)
• Why? Cos it’s the law! (Statutory Instrument
Number 336 of 2011 European Communities
(Electronic Communications Networks and
Services)(Privacy and Electronic
Communications) Regulations 2011)

11. How Are We Doing?
• Espion’s report
http://www.slideshare.net/krishnade/eu-
cookie-directive-report-on-compliance-in-the-
uk-and-ireland
• 96% of Irish sites probably don’t comply ..
• Do they even have a privacy policy?
• Company number? Address?

13. Implementation…
• Cookie “audit” – see what you’re actually
using / doing (eg. http://www.cookiecert.com
)
• Adapt Privacy policy (you have one, right?)
– http://www.theeucookielaw.com/ handy
categories of cookie types in plain English
• Integrate into site
• Integrate into CMS

14. Example Audit Report

15. Tools?
• UK (and elsewhere) implemented first ..
• Blogging software eg. Wordpress
• Content management systems
• Shopping cart software
• Other

16. Wordpress Plugins
See http://wordpress.org/extend/plugins/

17. Joomla Extensions
Taken from http://extensions.joomla.org/

18. Shopping Carts
• Off the shelf
• SAAS – will have something (unless they’re
useless)
• Most support directly or via extensions /
plugins
• Inhouse developed – custom solution needed

19. Wizards + Tools
• Cookie Control: http://civicuk.com/cookie-
law/index
– Custom code
– Plugins for
Wordpress, Joomla, Typo3, Drupal, Joomla, Zen
Cart, Magento
Just an example (which I like) .. There are plenty of
other tools out there ..

20. Live Sightings

21. RTE
• Simple banner at top of home page with link
to privacy policy

22. BT.com – Fancy!

23. BT.com

24. In The Wild
• Econsultancy (examples)
http://econsultancy.com/ie/blog/10205-20-
examples-of-eu-cookie-law-compliance
• Silktide:
http://silktide.com/cookieconsent/examples
• Econsultancy (types of implementation)
http://econsultancy.com/ie/blog/9202-eu-
cookie-law-three-approaches-to-compliance

26. Contact & Credits
• All contact details on http://mneylon.tel
• Screenshots via respective sites
• Cookie the cat appears courtesy of his owner
(@forbairt)
• Thanks!