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Presenting…

Director of Systems for HDR’s
Architecture Company
Brandt.Karstens@hdrinc.com




Brandt Karstens
12/9/08            HDR Confidential   1
WAN Accelerators




  A Competitive Tool for Operating
Locally and Leveraging Talent Globally
 6/4/08         HDR Confidential   2
Topics

  Overview of HDR’s Business Environment


  HDR’s Acceleration Decision Making Process


  Results




6/4/08                    HDR Confidential     3
Topics



  Overview of HDR’s Business Environment




6/4/08                  HDR Confidential   4
One Company, Many Solutions

                               A professional
                               services firm
                               recognized for
                               its
                               vision, value, a
                               nd service to
                               clients, commu
                               nities and
                               employees
                               since 1917.
6/4/08      HDR Confidential                5
HDR Business Model
Clients Relationships are key

National Expertise Marketed from a Strong Local
Base

Emphasis on Values, Ethics and Financial Discipline


Broad Based Employee Ownership


Long-Term Sustainable Growth
 6/4/08                 HDR Confidential              6
170 HDR
             Office
           Locations



6/4/08   HDR Confidential   7
Transportation
Highways
Planning
Traffic
Environmental Sciences
Geotechnical
Bridges & Tunnels
Ports
Railroads
Rail Transit
Airports
Construction Services


  6/4/08                 HDR Confidential   8
Water/Wastewater
Wastewater
Water Research
Management
Consulting
Construction




 6/4/08          HDR Confidential   9
Environmental & Resource Management

Facility Design   Waste
& Engineering     Power
Programming       Military/Federal
Planning          Industrial/Commercial
Pre-Design
Site Design




  6/4/08                        HDR Confidential   10
Health Care

Hospitals & Integrated
  Health Care Networks
Ambulatory Care
Oncology & Cardiology
Diagnostic & Treatment
Strategic Facilities
Assessment




   6/4/08                HDR Confidential   11
Science + Technology

Research & Advanced
Technology Facilities

Telecommunications

University Science
Manufacturing
Facilities



  6/4/08                HDR Confidential   12
Civic

Courthouses &
  Administrative Facilities
Adult & Juvenile
  Detention Centers
State Correctional Facilities
Psychiatric Facilities
Detention Medical Facilities
Security Consulting
General Architecture

  6/4/08                    HDR Confidential   13
International
HDR has worked in 53 countries
HDR worked on projects in:
 Canada      Panama
 England     Poland
 France      Puerto Rico
 Germany Holland
 Jordan      Mexico
 Taiwan      Korea
 Russia      Caribbean
 United Arab Emirates


   6/4/08                HDR Confidential   14
What drives
HDR’s use of
technology?




 6/4/08        HDR Confidential   15
IT TRENDS
 Customer relationships are sustained by IT
  capability, capacity and support
 More teaming with outside entities
 Virtual design teams and collaboration tools
  are necessities
 More mobile computing and mobile devices
 More focus on use of Internet technology
 Need to share very large files
  (BIM, CAD, proposals, pictures, GIS…)
6/4/08            HDR Confidential        16
DISTRIBUTED COMPUTING

Fits HDR’s culture and strategic business
 direction
Provides flexibility for new capabilities
Has significant benefit when it is part of a
 system wide plan
Drives our use of shared projects & software
Heavily impacts our decisions on security
 and system management
Is supported & improved by collaboration
6/4/08            HDR Confidential       17
Topics



  HDR’s Acceleration Decision Making Process




6/4/08                    HDR Confidential     18
Why WAN Acceleration?

 Large  number of distributed offices
 High need for interoffice collaboration
  both culturally and as a matter of
  survival
 Sharing very large files
 Variable WAN capacity of different
  offices
 50% of PCs are laptops
6/4/08             HDR Confidential    19
Description of the Challenge
                                       Add Bandwidth


               B                             B

             55                             55
                                                       A
               A        WAN Acceleration

6/4/08              HDR Confidential                       20
WAN effect on Work Sharing
                                            Local vs Remote AWDM Usage

                          1000

                                                                            Time to Operate on Files in Alex from Omaha
                           900

                                                                            Time to Operate on Files in Omaha from
                           800                                              Omaha
                                                                            Linear (Time to Operate on Files in Alex from
                                                                            Omaha)
                           700                                              Linear (Time to Operate on Files in Omaha
                                                                            from Omaha)
Elapsed Time (Seconds)




                           600


                           500                            Omaha to
                                                          Alexandria
                           400                                                                      Omaha to
                           300
                                                                                                     Omaha

                           200


                           100


                             0
                                  0    50        100                       150                       200                    250
                                                         Number of Files

                         6/4/08                        HDR Confidential                                                           21
Why Riverbed Steelheads?

They worked!
          Heard about them from several
           competitors
          Reviewed three vendors
          Extensive internal testing

Market leadership
R&D leadership
Business Case
6/4/08                  HDR Confidential   22
Business Case




6/4/08         HDR Confidential   23
Solicit baseline
     Define
                     Conduct baseline         performance via
  performance
                       user survey            Business Project
    metrics
                                                 Managers




                        PMs log                 Install WAN
Conduct user exit
                       before/after           Accelerators in 5
    survey
                         results                   offices




Technical IT staff
document metrics
                     Review findings
                      with steering
                       committee
                                            Pilot plan
  6/4/08                 HDR Confidential                         24
Topics


   Results




6/4/08       HDR Confidential   25
Results
        Only 5 in pilot doesn’t give full experience
        Phase 1 approved to install in 40 offices
        Accelerators stop, people call
        Unsolicited comments on file access
         improvements
        Increased collaboration between offices
        More support than some references hinted at
        We’ve stayed current on the releases
        Using the client version with great success
6/4/08                   HDR Confidential        26
Arizona State University - Interdisciplinary
Science & Technology Building IV
                                       Lab Facility

                                       285,000 Sq. Ft.

                                       Partners:
                                       • HDR, Inc.
                                       • Sundt
                                       • Ehrlich Architects

                                       Project Approach:
                                       • Integrated Project
                                         Delivery
                                       • Building Information
                                         Modeling
                                       Technology:
                                       • WAN Accelerator
                                       • Mobile Client
 6/4/08             HDR Confidential                          27
6/4/08   HDR Confidential   28
“…happy to provide some quotable comments on the Riverbed
(which I cannot speak highly enough of)

The Riverbed has been a critical piece of hardware in the
development of the ISTB IV project. It has allowed our office
(design consultants to HDR) with an entirely different network and
IT infrastructure, to share data seamlessly and in real time with
our HDR teammates. At times 10 EA employees worked in the
Revit model simultaneously with 10 HDR employees. While the
speed and performance could have been better (caused by EA’s
insufficient bandwidth) having centralized data sharing allowed
our 2 offices to operate as one. Not sure if the project would have
been possible without it…. EA would have had to temporarily
relocate employees to Phoenix otherwise. “

 Mathew Chaney
 Ehrlich Architects
   6/4/08E                    HDR Confidential                 29
Example Metrics




6/4/08        HDR Confidential   30
WAN Accelerators




  A Competitive Tool for Operating
Locally and Leveraging Talent Globally
 6/4/08         HDR Confidential   31
Questions
        Is anyone currently testing Accelerators?
        Does anyone else have production
         Accelerators installed?
        What has been your results?
        How did you sell them to management?
        If you could do one thing differently, what
         would it be?



6/4/08                     HDR Confidential            32
Presenting…

Director of Systems for HDR’s
Architecture Company
Brandt.Karstens@hdrinc.com




Brandt Karstens
12/9/08            HDR Confidential   33

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HDR Riverbed Zwieg White

  • 1. Presenting… Director of Systems for HDR’s Architecture Company Brandt.Karstens@hdrinc.com Brandt Karstens 12/9/08 HDR Confidential 1
  • 2. WAN Accelerators A Competitive Tool for Operating Locally and Leveraging Talent Globally 6/4/08 HDR Confidential 2
  • 3. Topics Overview of HDR’s Business Environment HDR’s Acceleration Decision Making Process Results 6/4/08 HDR Confidential 3
  • 4. Topics Overview of HDR’s Business Environment 6/4/08 HDR Confidential 4
  • 5. One Company, Many Solutions A professional services firm recognized for its vision, value, a nd service to clients, commu nities and employees since 1917. 6/4/08 HDR Confidential 5
  • 6. HDR Business Model Clients Relationships are key National Expertise Marketed from a Strong Local Base Emphasis on Values, Ethics and Financial Discipline Broad Based Employee Ownership Long-Term Sustainable Growth 6/4/08 HDR Confidential 6
  • 7. 170 HDR Office Locations 6/4/08 HDR Confidential 7
  • 8. Transportation Highways Planning Traffic Environmental Sciences Geotechnical Bridges & Tunnels Ports Railroads Rail Transit Airports Construction Services 6/4/08 HDR Confidential 8
  • 10. Environmental & Resource Management Facility Design Waste & Engineering Power Programming Military/Federal Planning Industrial/Commercial Pre-Design Site Design 6/4/08 HDR Confidential 10
  • 11. Health Care Hospitals & Integrated Health Care Networks Ambulatory Care Oncology & Cardiology Diagnostic & Treatment Strategic Facilities Assessment 6/4/08 HDR Confidential 11
  • 12. Science + Technology Research & Advanced Technology Facilities Telecommunications University Science Manufacturing Facilities 6/4/08 HDR Confidential 12
  • 13. Civic Courthouses & Administrative Facilities Adult & Juvenile Detention Centers State Correctional Facilities Psychiatric Facilities Detention Medical Facilities Security Consulting General Architecture 6/4/08 HDR Confidential 13
  • 14. International HDR has worked in 53 countries HDR worked on projects in: Canada Panama England Poland France Puerto Rico Germany Holland Jordan Mexico Taiwan Korea Russia Caribbean United Arab Emirates 6/4/08 HDR Confidential 14
  • 15. What drives HDR’s use of technology? 6/4/08 HDR Confidential 15
  • 16. IT TRENDS  Customer relationships are sustained by IT capability, capacity and support  More teaming with outside entities  Virtual design teams and collaboration tools are necessities  More mobile computing and mobile devices  More focus on use of Internet technology  Need to share very large files (BIM, CAD, proposals, pictures, GIS…) 6/4/08 HDR Confidential 16
  • 17. DISTRIBUTED COMPUTING Fits HDR’s culture and strategic business direction Provides flexibility for new capabilities Has significant benefit when it is part of a system wide plan Drives our use of shared projects & software Heavily impacts our decisions on security and system management Is supported & improved by collaboration 6/4/08 HDR Confidential 17
  • 18. Topics HDR’s Acceleration Decision Making Process 6/4/08 HDR Confidential 18
  • 19. Why WAN Acceleration?  Large number of distributed offices  High need for interoffice collaboration both culturally and as a matter of survival  Sharing very large files  Variable WAN capacity of different offices  50% of PCs are laptops 6/4/08 HDR Confidential 19
  • 20. Description of the Challenge Add Bandwidth B B 55 55 A A WAN Acceleration 6/4/08 HDR Confidential 20
  • 21. WAN effect on Work Sharing Local vs Remote AWDM Usage 1000 Time to Operate on Files in Alex from Omaha 900 Time to Operate on Files in Omaha from 800 Omaha Linear (Time to Operate on Files in Alex from Omaha) 700 Linear (Time to Operate on Files in Omaha from Omaha) Elapsed Time (Seconds) 600 500 Omaha to Alexandria 400 Omaha to 300 Omaha 200 100 0 0 50 100 150 200 250 Number of Files 6/4/08 HDR Confidential 21
  • 22. Why Riverbed Steelheads? They worked!  Heard about them from several competitors  Reviewed three vendors  Extensive internal testing Market leadership R&D leadership Business Case 6/4/08 HDR Confidential 22
  • 23. Business Case 6/4/08 HDR Confidential 23
  • 24. Solicit baseline Define Conduct baseline performance via performance user survey Business Project metrics Managers PMs log Install WAN Conduct user exit before/after Accelerators in 5 survey results offices Technical IT staff document metrics Review findings with steering committee Pilot plan 6/4/08 HDR Confidential 24
  • 25. Topics Results 6/4/08 HDR Confidential 25
  • 26. Results  Only 5 in pilot doesn’t give full experience  Phase 1 approved to install in 40 offices  Accelerators stop, people call  Unsolicited comments on file access improvements  Increased collaboration between offices  More support than some references hinted at  We’ve stayed current on the releases  Using the client version with great success 6/4/08 HDR Confidential 26
  • 27. Arizona State University - Interdisciplinary Science & Technology Building IV Lab Facility 285,000 Sq. Ft. Partners: • HDR, Inc. • Sundt • Ehrlich Architects Project Approach: • Integrated Project Delivery • Building Information Modeling Technology: • WAN Accelerator • Mobile Client 6/4/08 HDR Confidential 27
  • 28. 6/4/08 HDR Confidential 28
  • 29. “…happy to provide some quotable comments on the Riverbed (which I cannot speak highly enough of) The Riverbed has been a critical piece of hardware in the development of the ISTB IV project. It has allowed our office (design consultants to HDR) with an entirely different network and IT infrastructure, to share data seamlessly and in real time with our HDR teammates. At times 10 EA employees worked in the Revit model simultaneously with 10 HDR employees. While the speed and performance could have been better (caused by EA’s insufficient bandwidth) having centralized data sharing allowed our 2 offices to operate as one. Not sure if the project would have been possible without it…. EA would have had to temporarily relocate employees to Phoenix otherwise. “ Mathew Chaney Ehrlich Architects 6/4/08E HDR Confidential 29
  • 30. Example Metrics 6/4/08 HDR Confidential 30
  • 31. WAN Accelerators A Competitive Tool for Operating Locally and Leveraging Talent Globally 6/4/08 HDR Confidential 31
  • 32. Questions  Is anyone currently testing Accelerators?  Does anyone else have production Accelerators installed?  What has been your results?  How did you sell them to management?  If you could do one thing differently, what would it be? 6/4/08 HDR Confidential 32
  • 33. Presenting… Director of Systems for HDR’s Architecture Company Brandt.Karstens@hdrinc.com Brandt Karstens 12/9/08 HDR Confidential 33

Editor's Notes

  1. HDR, like many other businesses, work in an increasingly mobile, globallydistributed and collaborative world. Work processes are shared between offices in the United Kingdom, Canada, the United States, Korea, India and the Middle East. Teams are formed for each new project that may span several offices at one time. Our culture relies on Information Technology’s ability to provide competitive tools to operate locally while leveraging talent globally. Of course, there is more to the question than JUST working together. They need to do it quickly and at a reasonable cost. Simply adding more and more bandwidth to locations that have a variable number of employees is cost prohibitive. Plus, just adding bandwidth doesn’t necessarily solve the problem.Try to form this picture with hands.Anyone figured it out? Try teaming with someone else. Get it? You can’t do it alone!As a visual learner this image really speak to me. What I took away from this image is that while we are operating in a global marketplace, it is that local human touch that really makes the difference for our clients and projects.
  2. This session will provide a brief overview of HDR’s business environment. We will review the decision making process that we followed. Finally, we will review the results of HDR”s implementation of WAN Accelerators. If we have time in the end, we will have an open group discussion of experiences testing, creating business cases and running Acceleration devices.
  3. Currently #13 on the ENR list of top 500 design firms moving up three spots from 2007. The Zweig Letter, 2008"Hot Firm 2008 List“ #27 - Hottest Firm
  4. As you can see, we have over 170 offices world-wide. We are primarily in North America, with office in London, and the Middle East.
  5. #8 - Top 20 Transportation
  6. #7 - Top 20 Sewer/Wastewater
  7. "Construction & Design Survey" #1 - Architectural Firm in Healthcare Design in 8 of the last 10 years and the last 6 years straight.
  8. Competition: Very competitive industrySophisticated Clients: like the General Services Admin, Corps of Engineers (USACE), Mayo Clinic and Cleveland ClinicGlobal: Projects across North America, UK, Europe, Middle east, India and Asia.Growth: In 2003 we had just under 4000 employees, now more than 7000.Faster, Better, Cheaper: Multiple phase deliveries where they can start laying foundations and steel before design is complete, desire for fewer changes in the field and delivering at a lower TCO.Collaboration: Working within the company in dispersed offices and with external parties General Contractors and Clients.Security: Concerns about intellectual property protection and with whom we share this information.
  9. Must have the capabilities and capacity to provide services to meet customer demands and then be able to support those services both in the short and long term.Even though we are a full service firm, we often team with other firms, consultants and contractors to win work.Since our teams are typically dispersed we must be able to work as if we are shoulder to shoulder even though we are separated by hundreds of miles.Over 50% of our computers are now laptops. We spent $62 Million on travel last year. We are a mobile enterprise.The Internet is key to our ability to collaborate even if we aren’t in the office. It is also key for hooking up all those partners. Finally, it is becoming more important as an application delivery platform (SaaS or Cloud Computing).Our files are big. We are very visually based which means lots of pictures and large model files.
  10. Smaller markets where we have a presence but need to share national experts.Culture – it’s how we work. Survival – it’s how we win.
  11. We have a Data Management application called Architecture Windows Data Manager. It allows people to check out files from a server, packages all the CAD files with their reference files, zips and copies them to the user’s computer where he/she can work on them. Built into the application was a time logging capability. We used that application to track how much time it took to deliver files to the computer. As you can see here the disparity between files opened locally (Omaha to Omaha) and those opened remotely (Omaha to Alex).
  12. Other vendors – Cisco, Juniper, Tacit now part of Packeteer.
  13. Save time waiting for files. Enable work sharing between dispersed offices.Reduce bandwidth increases over time.
  14. We have 52 installed now.Current on releases, acquisition proved this point.
  15. This is the second facility collaboratively built by this team. The team uses Riverbed WAN Acceleration technology to allow teams from Phoenix, Omaha, Culver City and Portland
  16. We have several offices working together on the project.
  17. I’ll let you read this on your own. I want to point out the key points. One, they wouldn’t have been able to operate locally and share expertise globally without this technology. Also, it allowed people to work in the own office, near their own homes and at the end of the day be with their own family and friends. How many of us and our collogues would love to do that?
  18. Improvements are 5:1, 4:1, 3:1 better with WAN Acceleration.
  19. We now have an understanding of HDR’s business environment; how we made our Acceleration decision; and what kind of results we achieved. Now, you too can have a competitive tool for operating locally while leveraging talent globally.