2. Cover Lines
The title of the cover line stories
are in yellow so that they stand
out and the information about
the story is in black to make it
bold. These cover stories are
quite unusual because the titles
font is smaller that the
information text.
Key Cover
Line
The key cover line is in a
completely different font to
the rest of the magazine
cover and is also in black so
that it catches your attention
and stands out.
The cover line anchors the
image in two ways: it is the
models name and because
the font is quite curly, it kind
of matches the models outfit
because of the loops at the
bottom of her dress.
Key Image
The flowers that the model is
wearing don’t particularly help to
anchor the key cover line but they
emphasize the girliness in the
magazine and the colours also
match the colour scheme.
The dress that the model is
wearing, her makeup and her hair
also match the colour scheme of the
magazine and the curls at the bottom of her dress match the curves of the font of the key cover line. The models facial
expression and posture anchor the key cover line because it says that she is the new queen and because of how she is
positioned she looks quite elegant.
Secondary
Lead
The secondary lead is in
the same font and colours
as the key cover line to
show that it is the second
most important but
because it is above the
masthead it is quite
hard to notice unless you
are actually looking for it.
Masthead
The masthead is in a distinctive
font - used on every cover of this
Magazine - and contains vibrant
colours inside the spaces of the
letters; this is useful because it
makes the masthead very
recognisable and unique. The
actual text is in a very clear and
understandable font so that it is
easy to read and is also in black so
that it stands out from the
background.
Menu Strip
Unlike the rest of the cover
stories, the menu strip
uses white for the
underlying text instead of
black; this shows that it
isn’t a cover line. The text
is quite small so it isn’t that
noticeable but because the
colours are quite bright, they
stand out from the background.

3. Banner
Masthead
The masthead stands out the most
on this cover because it is
highlighted in red and although
that ties in very well with the
colour scheme it is very bright and
eye catching.
The masthead is the same on every
single one of this companies
magazine, therefore it is very
recognisable. The text is also in
bold which helps the text stand out
even further.
Menu Strip
The text of the menu strip is quite
small because it isn’t as important
as the rest of the things on the
cover and the text isn’t in bold
either whereas most of the text on
the cover is.
Key Cover Line
A hierarchy of text is used here to
make the word ‘ROCKS’ stand out
more because it makes Cheryl
Cole seem more edgy; It could
also refer to the fact that her
normal music is far from rock
music so she is changing her
sound a little bit.
The word rocks is in red because
it is associated with danger and
this ties in with the key image.
The banner helps to emphasize how good
the magazine actually is; being the UK’s
biggest magazine is quite a high claim so
the target audience would be thinking
highly of the magazines contents.
Cover Lines
The cover lines are set out in a kind
of grid formation. There is a very
good sense of continuity with the
colour scheme. The colour of each
cover line is different to separate
the different stories.
Secondary Lead
There isn’t a particular secondary
lead but I think that this cover line
sticks out the most from the others
because it has been put inside a grey
circle sticker.
Key Image
The rain in the image has been
photo shopped so that the rain
stands out in the picture and so
that it ties in with the colour
scheme. She has dark eyes and black
leather clothes on, she also has a spiky
ring on which anchors the key cover line
in the sense that she looks very edgy.
This image makes her seem quite dark
and dangerous which can both be
associated with rock music.

4. Colour Scheme
And Page Layout
The colour scheme is quite
simple but it works really
well because the important
information that needs to stand
out, stands out. The models
clothing and hair in the image
also helps to tie in with the
colour scheme. The page layout
is a grid formation – the white
space between the stories
makes them look like they are in
imaginary boxes and they are
also in one third of the
magazine and the image takes
up about two thirds.
Numbers
The numbers are in a different
colour to all of the headings so
that they stand out better but
they still match the colour
Scheme; the numbers are also
non-consecutive
Mode Of Address
Under all of the headings there
is quite an in depth explanation
of what to expect in the
content; there are no images to
explain further what the page
could be about – just numbers.
The way that the smaller text is
written makes it seem quite
gossipy because it is talking
about the person.
Brand Identity
The brand identity stands out from the contents page because it is
highlighted in red. It is a very recognisable logo which is useful so the
reader knows what they are reading.
Hierarchy Of
Font Size
It is useful that all of the headings
are in a large font size compared to
the smaller text of information
underneath because it helps to
separate the different stories.
Use Of Image
The model in the image
is wearing a beige and
black striped jumper
which anchors the colour
scheme perfectly.
The caption kind of
anchors the image
because it says how she
loves music and she is
holding a guitar but how
she is positioned doesn’t
really tie in with her
statement.

5. Colour scheme
and Page layout
Most of the text on the contents
page is in black to be formal and
so that it matches the theme of
the magazine. The headlines are
in bold so that they stand out
more than the under lying text.
The colour scheme is quite
simple and plain. The website
near the bottom of the page
stands out a lot because it is in
blue whereas the only other two
colours used are pink and black.
The contents page uses a grid
formation that helps to split up
the page – it is also organized
into thirds.
Numbers
The numbers are all in bold red
to make them stand out. The
numbers are in the same text and
are the same size as the
headlines.
Mode Of Address
The text is very informative; it’s
as if the author is trying to tell
some kind of story about all of
the different stories to the readers.
Use Of Image
This particular image makes
the magazine seem quite old
fashioned because it is in black
and white but it works because
it actually matches the colour
scheme of the magazine.
The image doesn’t really anchor
the image because it says how
the man in the picture lead a
sheltered life and he had a
private existence. The caption
on the image uses a serif font
which makes it look a bit more
classy and interesting.
Hierarchy Of Text
There is no hierarchy of text –
all of the text is relatively the
same and is spread out equally
across the page.
Brand Identity
The magazines brand identity
is quite hidden at the bottom
of the page – the text is really
small and is in the same
colour as the rest of the text
on the contents page.

6. Masthead
Sub Headings
The boxes being slanted and messy anchors the masthead because it looks
like they are freaking out. The use of alliteration makes the sentence more
interesting for the reader. The font of the masthead is in bold and is very
clear so that it is easy for the reader
to read. The colours used
definitely make the words stand out
and they still tie in with the
colour scheme. The language is quite
girly and gossipy which is also
anchored by the colour
scheme because the
colours used are
stereotypically girly
colours.
The sub headings stand out against
the white background because they
are in pink and the are also in bold
which makes them more noticeable.
Stand First/
Entry Point
Columns
The columns aren’t actually
made obvious because there
are no lines separating them
but because the are all
aligned left, it creates jagged
edges which helps to separate
them.
The negative space helps to give
the page a bit of shape and because
the text is left aligned, it shows you
where one column stops and where
the other starts.
The body text is considerably small
compared to the rest of the text on
the feature article. The sub headings
for this feature are in a different
colour and font because it is question
and answer.
Side Bar
The side bar is in
bright yellow which
sticks to the colour
scheme and also
makes it stand out
because it is really
eye catching.
Colour
Scheme
The stand first is written in
a serif font to make it more
informal and fun – to make
it match the them of the
magazine better.
Negative
Space/Gutter
Body Text
Pull Out Quote
This pull out quote catches your
attention because it is very vague
which naturally makes you want to know
more about the topic. It is also in bright pink
( the same colour as all of the subheadings)
which makes it interesting.
The colours used are
very vibrant which
are the kind of
colours that would
catch the attention
of a teenager and
because they are
what are known as
‘girly’ colours, I
would say that this
particular page is
aimed at teenage
girls.
Pull Out Quote/Caption To Anchor
The two pull out quotes are in different colours because they are about two
different topics but they are in the same font to symbolise that they are
both pull out quotes. The pull out quotes are in the same font as the
masthead which makes them seem important.

7. Brand Identity
Columns
The logo of the magazine ties in
with the colour scheme and
stands out because it is surrounded
by a red outline. It also stands out
because it has a black
background and bright yellow text that
is also in a different font to the rest of
the page.
The columns are separated by lines which makes the page layout seem like it
is in thirds but the page is actually in a kind of grid formation because the key
image takes up a quarter of the page ; the page is split into 4 quarters.
Stand First
The stand first contains two
names that are in red and
bold so that they stand out
and catch peoples eye. The
stand first is also in italics so
that the audience know that
it is separate from the body
text.
Masthead
The mast head is in a serif font to make
it seem undecided between a formal
font and an informal font. The
masthead is the biggest text on the
Page and is very bold. It is very vague,
making the reader want to know more
about the article and also uses speech
marks and ellipses to show that there
is more to that particular sentence.
Body Text
The body text is in a question
and answer format. The
questions are highlighted in red
and the answers are in black;
all of the body text is the same
size.
Images
Drop Cap
The drop cap stands out because it is
the second most biggest font on the
page and it is in bright red so it is eye
catching. This is useful because it
shows where the body text starts.
Pull Out Quote
These images are slanted
which breaks the rules of the
grid formation and gives a sense
of a little rebellion. The caption
on the images is very small and
quite hard to read.
The pull out quote doesn’t completely stick to the colour scheme but it still
works because it just makes it stand out more. The text inside the pull out quote
is someone's speech therefore it has been put in bold italics with the persons name
just in bold.

8. Main Image
The clothes that the model in the image is wearing match the colour scheme of the page.
The blue guitar stands out most on the page because it is blue and there is nothing else on
the page that is blue. The caption on the image is in white text so that it stands out a little
bit because it is really small.
Columns
The second part of the double
page is also split into quarters (the
key image takes up three quarters
and the text takes up one) which
gives the magazine a sense of
continuity.
Negative
Space/Gutter
The negative/gutter space is used
to separate the body text and
this is helped further by the
columns being separated by think
black lines. All of the text is left
aligned leaving jagged edges
down the right hand side – this
furthers the separation of each
column.
Images
This page also contains
two images that break the rules
of the grid formation by being
slanted. The pictures are also in
an actual picture fame which
makes them seem quite
authentic.
Side Bar
The side bar sticks with the colours
of the colour scheme but also
changes it because of have the text
in white instead of red or black –
this helps show that the side bar is
about something different to the
main article.