5. Not every great founder is a born public
speaker!
But they can learn…
6. …to say the right
things!
…to say the things
right!
• Structure of the pitch
• Storytelling
• Saying the things
investors need to hear
• Clear and
understandable slides
• Making the pitch
compelling (adding
humor, intrigue,
emotion)
• Being aware of actions
and stage
• Choreography, mise-en-
scène, rhetoric
• Communicating with
the audience
• Proper use of voice
• Body language
• Improvising to avoid
screwing up the pitch
7. What we´ll practice:
- 1-Sentence-Pitch
- Elevator Pitch (1 minute)
- 5-Minute-Pitch with slides
- Stage presence
- Proper use of voice
- Being awesome
8. Even we can´t turn
everybody into the next:
But we´ll try!
10. Bianca Praetorius
Actress, Playwright – aka “The Pitch Witch“
Learn more
• Article about theatre and new media (in German) [Link]
• Article about children, theatre and new media (in German) [Link]
• Bianca´s acustic duo “Milon” on Facebook [Link]
About Bianca
• Trained at Filmschauspielschule
Berlin
• Worked as actress and playwright for
jungesDT
• Columnist for die deutsche Bühne /
die junge Bühne
• Singing and performing at German
acustic duo “Milon”
Bianca as a Pitch Coach
• Specializing in 1-on-1 coaching for
pitching on stage
• Performance coaching for HYBerlin,
TWiSt, PitchSlam, hub:raum
• Offering an artistic “out-side look“ for
the tech scene
• Special interest in working with
women to improve their
performance
Bianca Praetorius
11. Michael Ronen
Actor, Director, Entrepreneur – aka “ActorPreneur“
Learn more
• Praise for Michael´s acting in “Der Standard” (Austria) [Link]
• About winning Pitch Slam [Link]
• About winning a scholarship for Founders Institute [Link]
• Interview for a VC magazine [Link]
About Michael
• Trained and worked at LAMDA, Royal
Court London, Ballhaus
Naunynstraße Berlin
• Founder of Capsuling.Me, a mobile
media startup in Berlin
• Participant at the Founders Institute
program in Berlin with Capsuling.Me
• Currently acting in a theatre
production at Schauspielhaus Graz
(Austria)
Michael as a Pitch Coach
• Half actor, half theatre director, half
entrepreneur and half really fun
• Inventor of the “ActorPreneur”
Workshop (TOA, Founder Institute,
betahaus)
• Winner of PitchSlam with
Capsuling.Me
• Representative of StarTau (Tel Aviv
Entrepreneur centre) in Berlin
Michael Ronen
12. Christoph Sollich
Startup Consultant – aka “The Pitch Doctor“
Learn more
• Talk about startup ideas [Youtube Link]
• Talk about pitching [Youtube Link]
• Article about another talk about pitching (video was sadly lost!) [Link]
About Christoph
• Degree in Business Management
• Brief career in advertising (copy
writer)
• Worked in marketing for multiple
startups (e-Learning, Daily Deal
industry)
• Today: Consultant for startups and
corporations that want to be more
like startups
Christoph as a Pitch Coach
• Winner multiple “Best Pitch” awards
at events, not a single award for
“Best Idea”
• Mentor at Founder Institute, Berlin
Crowd, YouIsNow12
• Pitch Coach for HYBerlin, hub:raum,
TWiSt, PitchSlam
• Supremely intelligent, very funny,
extremely good-looking and
excessively humble
Christoph Sollich
13. Testimonial
”Next to the pleasure of working with Bianca and
Christoph, I am each time amazed by the pure
efficiency and professionalism with which the two
carry out their pitch coaching. Regardless whether
they work with a team for five minutes or an hour,
there is always something that the two identify
with great precision that can
be substantially improved. The two are also
perfectly synchronous, with Bianca focused on
style and Christoph on content. They are the yin
and yang of pitching.”
Fee Beyer, Program Manager at hub:raum - Telekom Incubator,
about Bianca and Christoph coaching their startups
14. Testimonial
”Michael Ronen was/is a great host.
Besides being very friendly and
open, he had interesting things to
tell and made sure every one got
the best out of the acting
workshop! Great experience!”
Gidsy user Freimut-Johannes M.
about Michael´s ”ActorPreneur” workshop
15. Testimonial
” Face it. You are no natural born pitcher, and
likely boring to watch on stage. Bianca pushes
you out of the comfort zone, breaks down
your pitch, and gives your performance a no-
nonsense bare-fisted beating, before pulling
you back in again as a friendly pitcher-
midwife, to a world where you are more
confident, more convincing and able to deliver
a story people listen to.”
Espen Systad, Founder of Capsule.fm,
about being coached by Bianca
16. Testimonial
Recently voted among the ”Best Startup
Pitches Ever“ by Business Insider: [Link]
*
”You people ruined my life
by klashing me do this.
Why would I endorse
you?! Go to hell!“
Alessandro Petrucciani, Co-Founder Klash
(www.klashapp.com)
