The document describes different research experiment designs including: 1) An after-only design with a control group to test the effect of a new shampoo sample on sales. 2) A before-after design to test the effect of new packaging on an existing product's sales. 3) A before-after design with a control group to more rigorously test the effect of new packaging while controlling for other factors. 4) An after-only design with a control group to test the effect of print advertisements on brand awareness. 5) A Latin square design to test the effect of different window displays on foot traffic to various stores.

1. Experiment Research Design Presented By Bharti Bhutani