1. IMAGE:
Invitational
pose use and
image non
sexualised.
Aids in not
intimidating
audience by
someone
being overtly
sexual.
Girl photographed
is of a similar age
so is relatable to
audience and
indicates that the
magazine will
represent people
who are in general
similar to them
Fashion
mentioned in sell
line, proven in
audience research
to be appealing
article
Three part colour
scheme, dark as
audience feedback
asked for
Mentions other
artists bands in
case main artist
does not appeal
to them
2. Website: Target
audience of age
group who use
internet on every
day basis
Enigma codes:
What is model
expressing in this
photo? They must
read on to find
out
Visually easy to
navigate,
numbers
correspond with
articles in clear
way
Chance to win
voucher from
shop their
demographic
enjoy
(established
from research
in focus group)
Articles
pertaining to
fashion and
festivals again
something that
focus group
revealed
appealed to
them
3. Play on
words
Informal
and
casual
tone that
does not
take a lot
of
thought
and effort
to read
Empowering pull quote directly
addressed to women and giving
them inspiration and confidence
Eye line
match
establishes
direct
contact
with
members of
the
audience
Pull quote is indicative whilst not revealing
must read on to be given the answer