1. QUESTION 1 - IN WHAT
WAYS DOES YOUR MEDIA
PRODUCT USE, DEVELOP
OR CHALLENGE FORMS
AND CONVENTIONS OF
REAL MEDIA PRODUCTS?

2. Music Video
• We got inspired!
• By watching videos in the same genre we were
able to find inspiration
• By using conventions of these videos we were
able to use our creativity and produce a
successful video that would be full of originality
and hopefully receive a positive audience
response

3. We watched…
• Oasis- Wonderwall
http://www.youtube.com/watch?v=6hzr
DeceEKc
We were inspired by: This our video with the black and white
• The black and white throughout the and colour selecting, in each clip we
video chose a different colour
• The colour selecting in places
• And the performance element
• We definitely took these conventions
and incorporated them into our video,
also they were suggested by our
target audience when they watched
our rough cut
• For Oasis these are redundant
features but for our video it appeared
as entropy because of the clowns

4. And…
• Laura Marling- New romantic
http://www.youtube.com/watch?v=0yx1nwtc-Rc&feature=fvst
• Christina Perri- A Thousand Years
http://www.youtube.com/watch?v=OHkvan-NFnM
How were we inspired?
• Both videos shows the lyrics written on different things, such as trees or walls
• We used this idea in our video not only did it look good but it changed our
audiences expectations for the videos as this is entropic of rock-indie
videos, but this did add a more exciting visual for the audience
• This also goes to Goodwin's theory of amplifying by having visuals relate to
lyrics,
In this clip of our video
the lyrics are written on
the white board, with the
performance over the top
however the image
quality isn't the best

5. And finally…
• Panic! At the disco- We Write
Sins Not Tragedies
http://www.youtube.com/watch?v
=vc6vs-l5dkc&ob=av2e
• This video was our biggest
influenced, the circus element is
throughout this video and it also Here is one of our costumes and
has a narrative which our video actors, we stuck with the original clown
does costume and makeup but made it more
• This video and our video shows modern
redundancy of the rock-indie
genre
• Our mise-en-scene is of the
typical clown dress, although of
scenery was in a town but this
suited our narrative

6. Digipak
• My digipak was inspired by the
images we took of the band
• I stuck with black and white to go
with the music video and the purple
came from the clown in the video
and his trousers
• I called the album Travelling
Company to go with the clown
theme
• However for me I was remembering
that I'm trying to promote the band
and to encourage the target
audience to by the CD.
• Also the limited colour pallet and
dark colours is redundant of the
rock-indie genre

7. Digipak Continued….
• My Digipak contains the
redundant conventions of a
real digipak:
• Four or more panel layout
• Barcode
• Track List
• Images of some sort
• Record information

8. Magazine Advert
• My advert flows from
my digipak, I used the
same colour scheme
and images
• It's very simple but get
straight to the point
• It's easy to read and the
all the information is
there for quick
advertising

9. Magazine Advert Continued….
• Again I have the typical conventions
of a magazine advert:
• The band name
• Album title
• Where you can purchase the album
• And a comment from a music
magazine