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Investors do not give funding to forgettable people. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Before we begin… ,[object Object],[object Object],[object Object],[object Object]
How can you  stand out  in a crowd?
 
 
Props
 
 
 
Passion
 
 
 
Competency
 
 
 
Natural abilities & assets
 
 
 
Over the top
 
You can’t control what people think about you But you can influence what they hear, see, read….
Your brand is a set of emotional and mental associations that represent you
Components ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Solidifying your personal brand ,[object Object]
Go yourself
 
 
Solidifying your personal brand ,[object Object],[object Object]
 
Solidifying your personal brand ,[object Object],[object Object],[object Object]
http://personas.media.mit.edu/
http://personas.media.mit.edu/
http://personas.media.mit.edu/
Solidifying your personal brand ,[object Object],[object Object],[object Object],[object Object]
Are you a “brand name” product or a “generic” ?
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Unique web address – direct to your public profile http://www.linkedin.com/in/benagel
Rules of personal branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
侘 寂
Wabi-sabi Wabi-sabi  is  a Japanese concept or aesthetic, sometimes described as beauty that is "imperfect, impermanent, and incomplete"  (according to  Leonard  Koren  in his book  Wabi-Sabi: for Artists, Designers, Poets and Philosophers ).
 
The art of imperfection Being you on purpose.
Recognition, Reputation and Reaction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Personal branding

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