Gametopia 2.0
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At the request of AKQA, I gave this presentation on game design. It is an in depth look at what makes an experience fun, and how to design playful experiences. Thanks for reading.
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Gametopia 2.0
- 1. . 2 n0 i p ea eso t o B e b m o a R G y
- 2. There are links to videos hidden throughout this presentation. Happy Seeking.
- 5. What is the future of play?
- 7. Jesse Schell “every second of your life, you will be playing a game”
- 8. Jesse Schell “every second of your life, you will be playing a game” +10!
- 9. Jesse Schell “every second of your life, you will be playing a game” +10! +20!
- 10. Jesse Schell “every second of your life, you will be playing a game” +10! +20! +20!
- 11. Jesse Schell “every second of your life, you will be playing a game” +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10 +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10! +10!+10! +10! +10!+10! ! +10! +10! +10 +10! +10! +10! +10! +10! +10! +10! +10! +10! ! +10! +10! +10! +10! +10! +10!+10! +10! +10! +10! +10! +1 +10! +10! +10!+10! +20! +10! +10! +1 +10! +10! +20! +10! +10! 0! +10! +10! +10! 0!
- 12. Gamepocalypse
- 15. The game doesn't make you Hardcore. Conqueror Its how you play that makes you Hardcore
- 16. Socializer Friendship = Common Interest + Emotional Journey
- 17. Who are your real friends? 100 75 Emotion 50 25 0 Time Spent Real life friends Game life friends
- 18. Brains want exercise. Bodies want easy. Mastermind
- 19. Danger > Tools = Scary Seeker Danger < Tools = Boring Danger = Tools = Fun
- 20. Real Risk = Real Reward Virtual Risk = Real* Reward Daredevil * Realness as defined by the perception in the brain.
- 21. Survivor Virtual fear is an outlet for real fear.
- 24. An Avatar is not the likeness of the player, but the expression of the player. Jim from The Office Erin Homes
- 26. The Trinity of game design.
- 28. Structure Energy
- 29. Sustainable Structure Energy
- 30. Real World e ss pin ap H ME-high CHEEK-sent-me-high
- 31. Game World 1.Teach 2.Test 3.Rinse (save point) 4.Repeat
- 32. Narrative Interactive Stagnant Narrative Narrative
- 35. on top of the game. MetaGame is the game
- 36. If your friends care, you care.
- 38. Obvious Feedback = Fun
- 39. Subtle Feedback = Immersive.
- 40. How do we avoid the Gamepocalypse?
- 41. Create Gametopia
- 42. Extrinsic Rewards Cloud Sharing Gaming Jessie was Quantitative Design Geo- Tracking Social right about Networking Transmedia Worlds Speech Recognition the path. Authenticity Beauty Curiosity Customizing Gap TV Eye/Face REM- Tracking tertainment Advergaming Micro- Transactions Nooks & New Crannies Screens New Sensors
- 43. Advergaming
- 44. We know what not to do.
- 45. Life is Experiences not content
- 46. When designing any experience, ask yourself... New Sustainable Epic
- 47. Thank You
- 48. E-mail me: beeson.r@gmail.com See what I am playing on twitter @beesdaddy Get to know me on facebook.com/rob.beeson See the rest of my digital self on flavors.me/robbeeson
Editor's Notes
- Starfox story\nHow to create that\n
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- Play is essential to new ideas. \nWhy does play exist?\nEvolution of play?\n
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- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
- But after a year? life time? Hate brushing The point of hygiene is lost\npoked to death by points.\nLazy boy coke points VS Nike vitamin water points Why is this bad game design?\n
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- how you feel it is more important than the trivialness the experience\nTravis pastrana\n
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- Emotional roller coaster\nFriendship is based in the emotional journey, not time spent together.\n
- brain plaque\n
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- every one has one! Bounce Around\nnot equal parts Know Your Audience\nbut all are present\nover 5000 gamer types Applicable to the design of any interaction\n
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- do they get it\n
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- What is The skill you want to cultivate?\nThe Rules of the Game\nGoal\ntools \nobstacles\n
- Positive Feedback Loop\n
- flow\nMEE-hye CHEEK-sent-m&#x259;-HYE-ee\n
- Level design is all about flow.\nlearning the mechanic, then executing it.\n\nMultiplayer matchmaking \n
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- Great for triggering the achiever in all of us.\nSocial Recognition\nWhat is left to be experienced\n
- Simple Gameplay\nComplex MetaGame\n
- Gameplay - Game over screen - checkmate \nNarrative - Plot choice has impacts on the story\nMeta Game- Sights and sounds of achievements\n
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- We know what not to do.\n
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