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Questionnaire evaluation
1. By BeckyBond
Please listyourage,genderðnicity.
All 3 were white 17 year oldfemales
Front cover
What makesthisunique/good?
The writingtiesinwiththe model’shaircolour
All spacesare filled
Boldlettering
Image has directaddress
Busy
What couldI improve?
Main coverline toodark
Make the coloursbrighter
Main coverline isdark
Who do youthinkisthe target audience?Andwhy?
Teenage girls,maybe indie fansdue tobandsmentioned
17year oldrock fans.Bands soundlike rockbands
Late teens,indiefans.The bandsare indie
ContentsPage
How couldI make thislookmore conventional?
3 columns
Have between3&4 columns
2. By BeckyBond
What’sappealingaboutthis?
Colourlinkstofrontpage and everythingisboldandstandsout
Extremelyeye catching
The amount of pictures
Colourscheme
Double Page Spread
Are my 3 pagesconnectedthroughbranding?
Yes
Yes,frontcover and contentspage throughcolour
Yes,frontcover and contentspage because of the colours.DPscoloursare verydifferent
Do youfindthisarticle interesting?
Yes,writingstyle isformal yetfriendly
Great to readabout someone fromBirmingham
Yes
Yes – good writingstyle
Do youthinkthe writingstyle suitsmymagazine?
Yes – verydescriptive
Yes
Yes
What do youthinkaboutthe colourscheme?
Boldand striking,differentfromthe usual redandblack
Couldbe brighter,isgood
Purple isveryfeminine butnotstereotypical.SuitsTargetAudience.
3. By BeckyBond
From this research I learnt the following things:
You get definitive answers from people in your target audience
The amount of content on front cover & contents looked appealing
Overall colours were good; they matched on front cover and contents page. Printer had
made the colours darker than I had intended, and so to improve I would brighten up the
entirety of my magazine.
One participant thought purple was good for it was feminine but not too stereotypical for a
female target audience – this was what I had in mind when I chose that.
The target audience was shown through the bands mentioned (appeals to indie fans) and
colour scheme.
The direct address on the image was good, but the model chosen did not seemto indicate
target audience.
The matching colours on front page and contents meant I had succeeded in creating house
colours through branding. As the colours on the double page spread were all linked to the
image, and so were yellow and green, I could have edited the picture to allow purple to
become evident there. I had matched the yellow on the dps to the yellow puff on the front
cover.
To make my contents page more conventional, I could have used 2 or 3 columns rather than
4. I would have to edit content to fit it into just 2 or 3 columns, but doing so could create a
more obvious use of rule of thirds.
Overall, I was pleased with the feedback and how I had indicated target audience and genre
to the participants. I found consistent ways to improve through their answers, and will bear
this in mind.