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How RIA Advertising Works (And a Little Bit About Brightcove) Brian Deitte and Melissa Gregory
What’s The Plan? ,[object Object],[object Object],[object Object],[object Object]
A Little Bit About Brian ,[object Object],[object Object]
A Little Bit About Mel ,[object Object],[object Object]
A Little Bit About Brightcove ,[object Object],[object Object],[object Object],[object Object],[object Object]
Brightcove Studio
Brightcove Studio
Brightcove Players ,[object Object],[object Object],[object Object]
Brightcove Players ,[object Object]
Brightcove Players ,[object Object]
Brightcove Player API ,[object Object],[object Object],[object Object],[object Object]
Brightcove Media API and SDKs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brightcove Developer Community ,[object Object]
Life of An RIA Ad ,[object Object]
Disclaimers ,[object Object],[object Object],[object Object]
The One Business-Side Slide ,[object Object],[object Object]
The One Creative-Side Slide ,[object Object],[object Object]
Where Do I Start? ,[object Object],[object Object],[object Object]
Do I Really Want an Ad?
I Want an Ad! ,[object Object],[object Object],[object Object]
Ad Server? ,[object Object],[object Object]
Ad Server Receives Request ,[object Object],[object Object],[object Object],[object Object]
Ad Server Sends Out Response ,[object Object],[object Object],[object Object],[object Object]
A Slight Detour into the IAB ,[object Object],[object Object],[object Object],[object Object]
I Have an Ad!  Now What? ,[object Object],[object Object]
I Make $$$ ,[object Object],[object Object],[object Object],[object Object]
For More Information ,[object Object],[object Object],[object Object]
Questions?

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How RIA Advertising Works (And a Little Bit About Brightcove)