15 Tactics to Scale Your Trade Show Marketing Strategy
Efka® PX 4350 / Efka® PX 4751
1. 150 years
Efka® PX 4350
Efka® PX 4751
Peak performance, solvent based dispersing agents for
Cu-phthalocyanine pigments
Formulation Additives
Dispersions & Pigments Division
European Coatings Show 2015
2. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
2
3. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
3
4. 150 years
Dispersing agents
Focus products for solvent-based systems
Inorganic pigments
Classic organic pigments
High performance pigments
HCC black and phthalocyanine
Inorganic pigments
Classic organic pigments
High performance pigments
Inorganic pigments
Classic organic pigments
Efka® PX 4310 1
Efka® PX 4330 1
Efka® PU 4020
Efka® PA 4450
Efka® FA 4608
Efka® PU 4009
solvent-based
Efka® PU 4050 Efka® PU 4061
Efka® PU 4046 / 4063
Efka® FA 4620 2 / Efka® FA 4609 2
1 CFRP technology (Controlled Free Radical Polymerization)
Decorative OEM / Refinish / Coil coatingGeneral industrial
2 Inorganic pigments and fillers/extenders only
Efka® PX 4751 / Efka® PX 4350 1
4
5. 150 years
Efka® PX 4350 and Efka® PX 4751
Solvent based dispersing agents
Efka® PX 4751 is especially suited to disperse α-blue pigments,
reducing the thixotropic behavior of the mill base
Efka® PX 4350 sets a new standard in dispersing ß- and Ɛ-blue pigments and
pigment green, providing Newtonian rheology at high pigment loading
Efka® PX 4350 - designed with CFRP technology for increased efficiency and use
with or without a pigment synergist (Efka® MI 6745)
Designed for solvent based and high solids industrial and OEM and Refinish
coatings applications
Broad compatibility towards acrylate/CAB, 2-Pack solvent-based PU, 2-Pack
solvent-based epoxy
5
6. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
6
7. 150 years
Dispersant needs to cover whole pigment surface to provide stabilization
Correct dosage level depends on pigment surface area
Actual dosage needs to be determined with ladder study
Dispersing agents – Basic definitions
High Molecular Weight Dispersing Agents
Starting point (% active dispersant/pigment) recommendations
Organic pigments: 20-50 % of BET value or surface area
Blue, green, violet (typically higher surface areas) start at 25%
Red, yellow, orange (typically lower surface areas) start at 35%
Inorganic pigments: 10% of oil absorption value
Carbon blacks: 20%-50% of DBP absorption value
LCC carbon blacks, start at 20%
HCC carbon blacks, start at 40%
pigment particle surface
+ dispersant
7
8. 150 years
Well defined structures → higher efficiency of anchoring groups
Increased adhesion to the pigment surface for improved flocculation resistance
and consistent color development
Well defined structures → precise control of polymeric backbone
Excellent stabilizing properties through optimum compatibility
Dispersing agents
Basic definitions: CFRP Technology
Well defined polymers are accessible with
Controlled Free Radical Polymerization based on proprietary technology
Pigment surface
random
Copolymer
block
Copolymer
(CFRP)
comb
Copolymer
lower efficiency higher efficiency
8
9. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
9
10. 150 years
Dispersing agents
New solutions: Efka® PX 4350 and Efka® PX 4751
Would you like to…
formulate with highly efficient dispersing agents for α-, ß- and Ɛ-
phthalo blue and phthalo green pigments?
control the rheological behavior of the mill base?
avoid possible bleeding caused by pigment synergists?
improve color development?
We have the answers: Efka® PX 4350 and Efka® PX 4751
10
11. 150 years
Efka® PX 4350 and Efka® PX 4751
Benefits
Performance highlights
Benchmark performance for α-, β- and Ɛ- phthalo blue and phthalo green pigments
Improved rheological behavior
Excellent color strength in RCPC* systems
Broad compatibility in a wide range of resin systems
No synergist is needed in most cases
*Resin containing pigment concentrates
11
12. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
12
13. 150 years
Efka® PX 4751 is especially suited to disperse α-pigments: reducing the
thixotropic flow behavior of the mill base leading to easier handling
Efka® PX 4350 sets a new standard in dispersing ß- and Ɛ- pigments; it is
also recommended for phthalo green pigments; provides Newtonian
rheology at high pigment loading
Positioning overview
PB 15:1 PB 15:2 PB 15:3 PB 15:4
Efka® PX 4751
Efka® PX 4350
PG 7
suitable recommended
PB 15:6
13
14. 150 years
Efka® PX 4350 and Efka® PX 4751
Solvent based dispersing agents
Efka® PX 4751 is especially suited to disperse α-pigments
reducing the thixotropic behavior of the mill base
Efka® PX 4350 sets a new standard in dispersing ß- and Ɛ-
pigments and is recommended for phthalo green pigments
provides Newtonian rheology at high pigment loading
Efka® PX 4350 - designed with CFRP technology for increased
efficiency and use with or without a pigment synergist
Designed for solvent based and high solids industrial and OEM
and Refinish coatings applications
Broad compatibility towards acrylate/CAB, 2-Pack solvent-based
PU, 2-Pack solvent-based epoxy
14
15. 150 years
Content
Efka® PX 4350 and Efka® PX 4751 – Peak performance, solvent based
dispersing agents for Cu-phthalocyanine pigments
Dispersing agents – Basic definitions
Dispersing agents – Performance benefits
Summary
Efka® PX 4350 and Efka® PX 4751 – Proven performance
Back-up
15
16. 150 years
Performance tests
Tested systems
Industrial Coatings and Automotive applications
Test system Dispersion
2-Pack solvent based PU Joncryl® 902
Basonat® LR 9046
2-Pack solvent based EP Epikote® 1001
Versamid® 115
OEM solvent based basecoat CAB 551-0.2
Joncryl® 507
Luwipal® 066 LF
16
17. 150 years
Performance tests – Tested systems
Industrial and automotive coatings
Pigment concentrates: Industry Grinding Resin
Resin Containing Pigment
Concentrates
GIP Laropal® A 81
Resin Containing Pigment
Concentrates
OEM / Refinish CAB / Joncryl® 507
Pigments: Product name
Phthalocyanine blue PB 15:1 OEM Heliogen® L 6950
Phthalocyanine blue PB 15:4 OEM / GIP Heliogen® L 7101 F
Phthalocyanine green PG 7 OEM / GIP Heliogen® L 8730
Dispersants
Efka® PX 4350 Product A Product B
Efka® PX 4751 Product A + Synergist Efka® PX 4330
17
18. 150 years
Pigment Blue 15
Most important blue pigment in coatings industry
BASF is one of the main producers
5 crystal modifications
Crystal forms α and β most important for industry
Pigment Green 7
Halogenated form of phthalocyanine
Cu Phthalocyanine Pigments
Pigment Blue 15
PB 15:1 PB 15:2 PB 15:3 PB 15:4 PB 15:6 PG 7
α, reddish, unstable β, greenish, stable
Ɛ, particularly
reddish
α, bluish, stable
Heliogen Blue
L6950
Heliogen Blue
L6975
Heliogen Blue
L7085
Heliogen Blue
L7101F
Heliogen Blue
L6600F & L6700F
Heliogen Green
L8730
18
19. 150 years
Performance tests –
Polymeric dispersing agents tested
Name
Active content
[wt.%]
Chemistry
Efka® PX 4350 51% in MPA Acrylic block copolymer
Efka® PX 4751 51% in MPA Polymer with pigment affinic groups
Product A
40% in butyl
acetate
Polymeric dispersant
Product A
+ Synergist
~ 40% in butyl
acetate
Polymeric dispersant / dye
Product B
52% in MPA
Solution of a block-copolymer with basic pigment
affinic groups
Efka® PX 4330 70% in MPA Acrylic block copolymer
19
20. 150 years
Performance tests – Test methods
Test Method
Viscosity / Stability Measurement of mill base viscosity at various shear rates before and after storage at
50°C
Color strength /
Rub-out / Chroma
Addition of pigment concentrate to a white (or black) base paint. Application on black
and white card and check rub-out: Measurement by colorimeter. Chroma is the
saturation of a color, the higher the chroma the “cleaner” a color
Weathering
Accelerated weathering according SAE J1960 (CAM-180) to investigate changes in
coloristic of a tinted aluminum effect coating (alu-reduction) test running
Gloss Check influence of dispersing agents on gloss of the tinted paints using a gloss
meter
20
25. 150 years
Color development in 2-pack PU
Heliogen® L8730/Laropal A81
Dispersant dosage: 40% active on pigment, before storage
Product A + Synergist Efka® PX 4350 Efka® PX 4751
Product A Product B Efka® PX 4330
Efka® PX 4350 shows excellent rub-out results at 40% DOP
25
29. 150 years
Color development in 2-pack PU
Heliogen® Blue L6950/Laropal® A81
Dispersant dosage: 30% active on pigment, before storage
Product A + Synergist Efka® PX 4350 Efka® PX 4751
Product A Product B Efka® PX 4330
Efka® PX 4751 shows good rub-out results
29
31. 150 years
Color development in CAB-Acrylate
Heliogen® Blue L6950/CAB-Acrylate
Dispersant dosage: 30% active on pigment, before storage
Product A + Synergist Efka® PX 4350 Efka® PX 4751
Product A Product B Efka® PX 4330
Efka® PX 4751 shows excellent rub-out results
31
33. 150 years
10.00
100.00
1000.00
30 30 30 30 30 30
Efka PX 4350 Efka PX 4751 Product A Product A +
Synergist
Product B Efka PX 4330
Viscosity[mPas]
Before storage Shear rate GP
[1/s] 10
After 2 weeks@50°C Shear rate GP
[1/s] 10
Mill base viscosity: Heliogen® Blue L7101F
15% PL / 30% DOP in Laropal® A81
Efka® PX 4350 shows best performance in mill base viscosity
33
34. 150 years
10.00
100.00
1000.00
10000.00
100000.00
20 30 40 20 30 40 20 30 40
Efka PX 4350 Efka PX 4751 Product A + Synergist
Viscosity[mPas]
Shear rate GP
[1/s] 1
Shear rate GP
[1/s] 10
Shear rate GP
[1/s] 80
Shear rate GP
[1/s] 100
Shear rate GP
[1/s] 400
Shear rate GP
[1/s] 1000
DG L7101F-A81 fresh
Mill base rheology: Heliogen® L7101F
15% PL in Laropal® A81- Viscosity vs. shear rate
Efka® PX 4350 reduces the pseudo-plastic behavior of the mill base
34
36. 150 years
Color development in 2-pack PU
Heliogen® L7101F/Laropal® A81
Dispersant dosage: 30% active on pigment, before storage
Product A + Synergist Efka® PX 4350 Efka® PX 4751
Product A Product B Efka® PX 4330
Efka® PX 4350 shows excellent rub-out results
36
37. 150 years
60
65
70
75
80
85
90
95
100
20 30 40 20 30 40 20 30 40 20 30 40 20 30 40 20 30 40
Efka PX 4350 Efka PX 4751 Product A Product A +
Synergist
Product B Efka PX 4330
Gloss60°
DG A81-L7101 PUR fresh
Gloss in 2-pack PU
Heliogen® L7101F/Laropal® A81
Dispersant dosage: 20% / 30% / 40% active on pigment, before storage
Efka® PX 4350 shows highest gloss at all dosage levels
37
39. 150 years
Color development in CAB-Acrylate
Heliogen® L7101F/CAB-Acrylate
Dispersant dosage: 30% active on pigment, before storage
Product A + Synergist Efka® PX 4350 Efka® PX 4751
Product A Product B Efka® PX 4330
Efka® PX 4350 shows excellent rub-out results and higher color strength
39
40. 150 years
Adhesion directly on ED coating
Test method:
RCPC mill base containing CAB / acrylate
30% dispersant on pigment
Adhesion results after 2 weeks humidity cabinet
Classification of test results according to EN ISO 2409 (0-5)
Steel panels GARDOBOND 26S/6800/OC + ED Coating
OEM 1-Pack basecoat
Solid content: 33,59%
Curing conditions: 20 flash-off + 30 min.@130°C
Film thickness: 24µm DFT
OEM 1-Pack clearcoat
Curing conditions: 20 flash-off + 30 min.@130°C
Film thickness: 24µm DFT
Special requirement Automotive/OEM
40
41. 150 years
Adhesion on ED coating
OEM basecoat with Heliogen® Blue L 6950
Product A Efka® PX 4751 Efka® PX 4350
Best results obtained for Efka® PX 4350 and Efka® PX 4751
ED coating
+ basecoat
+1-Pack
OEM clearcoat
ED coating
+ basecoat with
pigment
concentrates
based on L6950
41
42. 150 years
Adhesion on ED coating
OEM basecoat with Heliogen® Blue L 6950
Efka® PX 4330 Product C Product A + Synergist
Product C and Efka® PX 4330 did not properly cure
ED coating
+ basecoat
+1-Pack
OEM clearcoat
ED coating
+ basecoat with
pigment
concentrates
based on L6950
42
43. 150 years
Performance tests and recommendations for
Heliogen® blues L6600F and L6700F(PB 15:6)
Ɛ-Phthalo Blue 15:6
43
44. 150 years
Efka® PX 4350
Product characteristics
Property Method Data
solvent 1-methoxy-2-propyl
acetate
density at 20 °C (68 °F) X230 ~ 1.04 g/cm3
active ingredients X231 ~ 51%
amine value ~ 12 mg KOH/g
color X237 ≤ 14
Guide formulations for resin containing pigment concentrates (RCPC)
Heliogen® Blue Heliogen® Green
L7101F L8730
Colour Index (Pigment…) PB 15:4 PG 7
Efka® PX 4350 9.00 16.00
Methoxy propyl acetate 51.00 30.70
Laropal® A81, 60% in MPA 25.00 33.30
Pigment 15.00 20.00
100.00 100.00
44
45. 150 years
Efka® PX 4751
Product characteristics
Property Method Data
solvent 1-methoxy-2-propyl
acetate
density at 20 °C (68 °F) X230 ~ 1.03 g/cm3
active ingredients X231 ~ 51 %
amine value ~ 12 mg KOH/g
color X237 ≤ 7
Guide formulations for resin containing pigment concentrates (RCPC)
Heliogen® Blue
L6950
Colour Index (Pigment…) PB 15:1
Efka® PX 4751 6.0
Methoxy propyl acetate 67.30
Laropal® A81, 60% in MPA 16.70
Pigment 10.00
100.00
45
46. 150 years
Application setup
Pigment concentrates
Pigment Color Index Pigment load
Heliogen® L 6950 PB 15:1 10%wt
Heliogen® L 7101 F PB 15:4 15%wt
Heliogen® L 8730 PG 7 20%wt
RCPC P/B ration Solvent
CAB/Acrylate 1/1 MPA
Laropal® A81 1/1 MPA
Colorimetry
Test system P/B ration White reduction
2-Pack PU 1/0.7 80/20
2-Pack EP 1/0.7 80/20
OEM Basecaot 1/2 80/20
46
47. 150 years
Disclaimer
Safety
When handling the mentioned products, please comply with the advice and information given in the safety data sheets and
observe protective and workplace hygiene measures adequate for handling chemicals.
Note
The data contained in this publication are based on our current knowledge and experience. In view of the many factors that may
affect processing and application of our products, these data do not relieve processors from carrying out their own
investigations and tests; neither do these data imply any guarantee of certain properties, nor the suitability of the product for
a specific purpose. Any descriptions, drawings, photographs, data, proportions, weights, etc. given herein may change
without prior information and do not constitute the agreed contractual quality of the product. The agreed contractual quality
of the product results exclusively from the statements made in the product specification. It is the responsibility of the
recipient of our product to ensure that any proprietary rights and existing laws and legislation are observed.
47
48. 150 years
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for Formulation Additives
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modifiers, to defoamers, rheology modifiers and film-forming
agents
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paints and coatings industry, by :
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Check out our Solution Finder Tool on www.basf.com/formulation-additives
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