1. HISTORY
BALU
9666166155

2. INTRODUCTION
Founded 7may 1946
Founders Masaru Ibuka,
Akio Morita.
Headquarters Minato, Japan
Employees 168.200 (2011)

3. KEY PEOPLE
chairman President & CEO Vice-chairman
SIR HOWARD STRINGER RYOJI CHUBACHI KAZUO HIRAI

4. HEAD QUARTERS
MINATO JAPAN

5. Sony products

6. Consumer Products Professional Products
Television & Projector Broadcast & Professional
Home Video Digital Cinema
Home Audio Projector
Home Theatre System
Compact Digital Camera
Interchangeable Lens Camera
Video Camera
Computer & Peripherals
Tablet
Portable Audio
Game
Mobile Phone
In-car Entertainment
Storage Media And Batteries
Accessories

7. XPERIA™ ARC S (White)
Now shoot and save your pictures in a Find the way - aGPS
snap, with the XPERIA arc S Android Wi-Fi connect
SMARTPHONE powered by a lightning fast Your life in brilliant HD
1.4GHz turbo processor. Get all the FM Radio
games, apps and videos, without the Timescape™ - meet your mates
wait, plus with 3D sweep you can capture Sony Entertainment Network
stunning panoramas. Bright just got more
brilliant.
Standard Retail Price:
MRP Rs 26,249 /-*

8. SGPT113IN/S
•»Android™ 3.2
•»Easy to carry and easy to watch
with 9.4 (23.87 cms) TruBlack™
touch-screen display
•»Swift and smooth touch
experience with “Quick View” and
“Quick Touch”
MRP Rs 29,990 /-*

9. KDL-65HX925
•»Intelligent Peak LED
•»MOTIONFLOW™ XR 800
•»X-Reality™ PRO picture
engine
MRP Rs 359,900 /-*

10. SLT-A35K
•»7fps Continuous Shooting
with Auto-Focus
•»Quick AF Live View & Full
HD Movie Recording
•»16.2 MP Exmor CMOS
Sensor
MRP Rs 35,990 /-*

11. •5
laptops •VAIO
VAIO L Series24(60.96cm) ideal all-
in-one PC with touch operation
S Series (SB)13.3(33.78 cm)
perfectly balanced mobile PC that was
crafted to be carried
VAIO Z Series13.1(33.27
cms) extremely thin & light
32VAIO Y Series11.6(29.5 mobile with absolute
performance
cm) compact mobile sub-
•16.4 (41.6 cm) extreme
notebook PC
performance & entertainment
VAIO E Series14(35.56 cm),
VAIO C Series14(35.56cm) & 15.5(39.37 cm) and 17.3(43.94 cm)
15.5(39.37cm) PC wrapped up in everyday PC with Truss Patterned
Texture
vivid light emitting material
VAIO J Series21.5(54.6 cm)
VAIO F Series16.4 (41.6 cm)
friendly all-in-one PC with touch
extreme performance &
operation
entertainment

12. Sony music
•Sony Music Entertainment Is A Global
Recorded Music Company With A Roster That
Includes A Broad Array Of Both Local Artists
And International Superstars. The Company
Boasts A Vast Catalog That Comprises Some Of
The Most Important Recordings In History. It Is
Home To Premier Record Labels representing
Music From Every Genre. Sony Music
Entertainment Is A Wholly Owned Subsidiary Of
sony Corporation Of America.

13. •ADAM LAMBERT
• AVRIL LAVIGNE
• MICHAEL JACKSON
•LEONARD COHEN
•CHRIS BROWN
•JIMI HENDRIX
•KELLIE PICKLER
•REBECCA FERGUSON

14. Sony's Sales and Distribution by
Geographical Regions in 2011
Geographic Region TOTAL SALES YERN IN MILLIONS
Japan 1,873,219
United States 2,512,345
Europe 2,307,658
Other Area 2,041,270

15. Sony Pictures

16. SONY LOGOS

17. Over the years, Sony has introduced these
standards:
•Umatic (~1968) •Digital Betacam (~1990)
•Betamax (1975) •miniDV (1992)
•Betacam (1981) •DVD with others (~1995)
•Compact Disc with Philips •DVCAM (1996)
• (1982) •Memory Stick (1998)
•3.5 inch Floppy Disk (1982) •Digital8 (1999)
•Video8 (1985) •Universal Media
•DAT (1987) Disc (~2003)
•Hi8 (1988) •HDV with JVC (~2004)
•MiniDisc (~1990) •Blu-ray
Disc with Panasonic and ot
hers (2006)

18. Brand ambassador

19. Sony strategy 2012

20. Queries…

21. THANK YOU