Trends in the next generation contact center-original
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2. Trends in the Next-Generation Contact Centers Automated Customer Contact Solutions Balaji Sundara Director, Product Management
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5. SOA for Contact Centers Business Applications Collections Customer Service Customer Retention Customer Acquisition Communication Services Self Service Alerts Notification Speech Voice Web Email Proactive Contact Hosted/ASP Infrastructure On-Demand Virtual ACD Automated Messaging Web based Web Services
Key points: Best in class comes from experience > 6x improved Right Party Contacts – more than any other contact strategy Cold Outbound calls become Warm Inbound calls > 4x improved callbacks from answering machine messages > 10x better list penetration rates with less time talking to the wrong party Reach more Optimize Agent Utilization Enable fully-automated ‘agentless’ transactions > Improved customer experience Increase retention rates and results of best agents
Trends impacting consumers Mobile phone is becoming portal to the world Talking/Instant Messaging/Texting/Browsing/Mail/Payments/LBS/… Email volume & spam grow response rates weak; still sets the bar in self service Consumers demand self service, control “ Full-service self-service”, immediate response, correct outcome Increasing knowledge & personalization Channel, Offer and Timing Trends impacting companies Sophisticated early adopters Vendors driven to rapid innovation; hosted solutions deliver Superior results continue Voice messaging is embraced as essential tool in the customer contact mix Increased consumer experience; preference for voice messaging grows EBR widely understood, consumers experience personal value
Preempt “unwanted” inbound inquiries with a proactive outbound professionally recorded message. Improves customer loyalty Reduces the amount of inbound calls Cost effective Improve outbound campaign effectiveness. Execute campaigns that were previously cost prohibitive Dramatically improve agent utilization SoundBite’s “Direct Connect” capabilities Web based Self Service Web Services – XML and SOAP SIP / Presence SOA Analytics Security Disaster Recovery
Preempt “unwanted” inbound inquiries with a proactive outbound professionally recorded message. Improves customer loyalty Reduces the amount of inbound calls Cost effective Improve outbound campaign effectiveness. Execute campaigns that were previously cost prohibitive Dramatically improve agent utilization SoundBite’s “Direct Connect” capabilities
CONTACT DATABASE Upload and manage contact lists either through the OnDemand Web Interface or through the automated, Secure Data Integration Interface. CAMPAIGN CENTER Develop, modify and manage campaigns either through the OnDemand Web Interface or through the automated, Secure Data Integration Interface. REPORT CENTER Reports are available at any time during or after a campaign is completed in almost any format through the OnDemand Web Interface, email, or automatically using the Secure Data Integration The SoundBite Platform (COMMUNICATIONS GATEWAY) Our ASP solution provides industry leading Answering Machine Detection, Direct Connect to the call center, patent pending Load Balancing™, and customer authentication. SoundBite Unique capabilities: All new with Version 6.0 Campaign strategy manager Design and use multi-pass campaign strategies Use campaign templates to re-use strategies Call pass escalation to maximize list penetration Order calls based on desired criteria Enterprise manager Monitor campaigns across multiple accounts and call centers Define & create calling plans Setup & manage accounts Track user actions Real-time suppression Define user access levels Private label option Call forecasting Call Forecasting allows call center managers to more accurately assess the number of agents they will need available to receive SoundBite Direct Connects. When SoundBite calling has temporarily stopped (due to lack of additional numbers to call in the current time zone for example), it also gives a helpful indication of when calling will resume and at what volume. Call Forecasting removes the uncertainty associated with managing a SoundBite campaign.