1. MISSION
In brand of CBU sailing, we come together with sailors who loves nature, sea
and wind. And also we are creating sinergy. With this sinergy we make
everyone in every age love sailing and increase their life standarts.
VISION
We are expecting to be instituvely strong, having stable successes, in terms of
this making difference in sector and creating valuable and innovative brand . At
the same time we want to be first brand when costumers think about sailing.
AIMS
We are expecting have 5 yatchs in 5 years and being one of the most popular
brand. Also we want to increase intrests on sailing and becoming sailors in
world standarts..
Our Sailing team wants to teach sailing to firm’s employees for getting more
costumers. Our aim is teach sailing people with low income not only rich ones.
PURPOSES
We are planning to make some ads and projects with our sailors and members to
increase quality.
Our purpose is making improvements on sailing and doing that job to keep
costumers happy..
TACTICS
Best tactic is opening an office at Bodrum marine to make money from tourists.
We want to make stable income from İzmir marine. Also we can take adds on
yatchs to show when yatch tours on İzmir bay.
In seasons which has less intrests , we can introduce our Sailing Team to high
schools, universities, firms for invite them to cheaper courses.
We can show firms what sailing about for free at first time. In case of that we
can make them our references for future ads.