The document provides tips for creating an effective blog post, including adding a date header, catchy title, time stamp, body text, author name, categories, comments section, calendar archive, tags, social media promotion, internal and external links, fresh content, keywords, titles, meta details, and submitting to Google News. It also discusses benefits of guest blogging such as branding, traffic, links, relationships, reputation, fresh perspectives, and learning from others in your industry.

1. Presented by Abby Gilmore @abbygilmore #AZPRC