1. FROM IDEA TO REALITY
16 October 2012
© 2012 Ada Vista Sdn Bhd
azli.adacard.my/mpc2012
Azli Paat
015 4872 1345

2. THE BIG PICTURE
2 Ways To Increase Your Revenue
1. Create a better product
2. Increase the effectiveness of your marketing campaign

3. THE BIG PICTURE
Evolution of marketing campaign
Prints Radio TV Online PC Mobile

4. THE BIG PICTURE
Evolution of online campaign
Email Web Search Engine Social Media Apps

5. THE BIG PICTURE
Evolution of Webpresentation
Web Card
(ADAcard)
Micro Blog
(Twitter)
Web Log
(Blogspot)
Website

6. THE BIG PICTURE
Business Card 2.0 - WEBcard
azli.adacard.my
015 4872 1212

7. THE BIG PICTURE
Anatomy of ADAcard

8. THE BIG PICTURE
Anatomy of ADAcard

9. THE BIG PICTURE
Anatomy of ADAcard

10. THE BIG PICTURE
Anatomy of ADAcard
azli.adacard.my

11. THE BIG PICTURE
Anatomy of ADAcard

12. THE BIG PICTURE
Anatomy of ADAcard
015 4872 1212

13. THE BIG PICTURE
Anatomy of ADAcard

14. THE BIG PICTURE
Business Card 2.0 - WEBcard
azli.adacard.my/mpc2012
015 4872 1345

15. THE BIG PICTURE

16. The evolution of Mobile Action Codes
The next evolution in Mobile Action Codes
Dial Us
**A A O E
DCD
THE ENABLER
32728
Barcode Shortcode QRcode Facebook Twitter ADAcode
**
• Easy to dial
Mobile Action Codes eliiminate “Drop-Off” during the time a person reads an • Easy to remember
advertisement and the time they can take an action. For example, a person may • Invite Action
• No Web Pre-registration
forget the ad when he has enough available time to visit the web or the store. • No credits consumed
ADAcode is the only mechanism that utilises dialing, no additional apps, no Dial To Download
smartphones, no credit and no delay. 01548721234
ADAcode Presenta on

20. QR Code
QR (Quick Response) Code

21. QR Code

22. QR Code

23. QR Code
1 Locate an ad that has QR code. Make sure you have a
Smartphone with QR code app installed. Scan the QR 3
2
code
4
This QR
code takes
you to the
normal
website.
FACTS:
• 32 million mobile phones in Malaysia
• 30 % Smartphones
• 15 % have Internet access
• Only fraction knows how to use QR code
• Even when readers successfully scanned. The result is
hardly pleasant.

24. ADAcode – Off-line Mobile Bookmarker
Dial Us
01548721341 Dial to Download eBrochure
**STA B C S
RUK
Dial Us
to collect 10 Starbucks Points
**PREVE
10 Starbucks Points 10 percent off
Dial to Download eBrochure
Dial Us
01548721302
**A A
D code
Dial to Download eBrochure THE ENABLER
**LA D O
N R VER
• Free dialing
• Free Personalised Portal
• Works for all telcos
• Works with any phone

25. ADAcode – Dial to Download eBrochure [PROTON]
Dial to Download eBrochure Dial to Download eBrochure
01548721301 **PREVE
1 Hi Azli, 2 3
Proton Preve Brochure:
Proton Preve Brochure:
http://adacode.my/7673T7dP63
http://adacode.my/7673T7dP63
857
857
Portal: adacode.my
Portal: adacode.my
Login:21343
Login:21343
Pwd: XRT
Pwd: XRT
Email: reply SET your-name
Email: azli@gmail.com
your-email
Un-registered Registered Personalised Email Personalised Portal

26. ADACODE Flow chart
Proton Preve Brochure:
http://adacode.my/7673T7dP63
857
**2633 Portal: adacode.my
Login:21343
Pwd: XRT
Email: reply SET your-name
your-email
CONSUMERS
adacode.my
Dial Us
**C D
OE
Dial% %
to%Download!
01
548721
301
SMS Broadcast
ADVERTISERS
adacode.my Email Broadcast

27. The ADAcode Platform – Data Mining
Dial to Download
01548721301

28. MAHA2012
DAIL UNTUK MAHA2012
1800222000

29. ADAcode – MAHA2012 Engagement Module
Before During Bookmark
(Promotion) (Registration) (Paperless)
DAIL UNTUK MAKLUMAT PROMOSI MAHA20112 DAIL UNTUK MENDAFTAR MAHA2012 DAIL UNTUK MAKLUMAT PAMERAN
01548721383 01548721388 01548721388
RUJUK SMS ANDA
MAHA2012
23Nov - 2Dec 2012 MAHA 2012
MAHA 2012
10am-10pm Pendaftaran: MAHA-12-0323
Gerai #34-04 FAMA
Map:http://goo.gl/maps/lJX Kunjungi Gerai #345 utntuk
Lembu Baka Australia
K3 potongan 40% setiap
Brochure telah dihantar ke
Click: pembelian.
email anda di:
http://adacode.my/rts63281 -----------------------
azmanharris@gmail.com
XyTr BABAS Booth J32
Visit: adacode.my

30. Dial To Download
01548721234
ADAcode Presenta on

31. AA d
D car
Have my Webcard
Document
Photo Icon Attachment
Dialable tel
number
Embeded web
address Brochure Shelf
Business Card
ADAcode
GPS compatible
address QRcode

32. What if your business card could call you? And have video and photos? What if you could beam it to everyone. And
they beam it to their friends. What if your name and logo were a button on everyone's iPhone and Android?
Welcome to ADAcard. Your own app in a minute.
Custom Home GPS Directions - Speed Dial Button Facebook- and
screen button Interactive Map Customers can call Twitter Integration
Your logo Writing your address you straight from Let your customers
prominently on puts a beautiful map your app. do the work for you!
everyone's iPhone into your app so World's most They can instantly
main screen. Very customers can find impressive business promote your app to
impressive! you. card! their own Twitter-
and Facebook friends
11 Dial
015 4872 1277
21 Received SMS
AA d
D car
Congratulations!
Have my App Card
This is your ADAcard link:
Update and edit apps Youtube or Live 1234.adacard.my
- Remote control Audio- Video Stream
to edit:
everyone's pocket! For TV- or Radio Visit: adacard.my
EXCLUSIVE FEATURE! stations or your own ADA ID: 1234
Change things (even commercials, music PWD: XRTY
design) and they and videos.
update on everyone's 31 Customised
iPhone who has your www.adacard.my
app.
© 2012 Ada Vista Sdn Bhd

33. Mobile APPS
3
1
azli.adacard.my 4
2

34. AA d
D car ADA WEBcard leverage the online tools you already use. We keep it simple. Prospects read and keep all your
products brochures right on their phone with eShelf. And to make it easy for your contacts to reach you, your
ADAcard comes with address finder and advanced a achment facility to download your products informa on.
Have% webcard%
my%
Custom Fav Icon
Personalised
subdomain A achment sharing with preview and
direct addressing
Custom App Icon
with Facebook,
Twi er and
LinkINed
Speed Dial and
email shortcut Online Radio On Card
Custom message Document Shelf
with web links
Business card ADAcode
image
Google Map loca on Personalised QRcode
and direc on
ADAcard is free! Just dial 01548721277. You
may personalised your subdomain by
upgrading to ADAcard Premium for RM50
www.adacard.my
© 2012 Ada Vista Sdn Bhd
Pa at%
Azli%
All ADAcard is installable www.adacard.my
as an App on Iphone and
Blackberry azli.adacard.my/brochurepdf

35. Malaysian Online Statistics
• Internet Users
– 17.5 Million Internet Users,
– 5 Million on Broadband,
– 10 Million on 3G
• Internet Spending
– 2010 – RM 1.8 bil (40% from local website)
– 2014 – RM 5 bil
• Internet Banking 2011
– RM 1.1 trillion 2.7 million users
• RM100 mil via mobile commerce

36. Have my card, just dial this ADACODE: ™
01548721 2
21 Ada Vista Sdn Bhd
Free service. A er dialing, check your SMS. Founder
Communication and Respond
Founder
Dapat Vista Sdn Bhd
Founder
Listen to me :
93.9 FM Azli On Air
Bernama Radio 24 Hamfest Malaysia
Founder
Malaysian Mobile Content Provider
Azli Paat President
azli@azlipaat.com
60193398905 Mobile Government Services
9W2FYI
Advisor
Ada Vista Sdn Bhd (890510-K)
C3-3A-16, Solaris Dutamas,
No. 1, Jalan Dutamas 1, RakanCOP
50480 Kuala Lumpur, Malaysia
Tel: +6 03 6211 0878 | Fax: +6 03 6205 4232
Founder
E-mail: azli@ada.asia | www.ada.asia