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Augustine Fou- 1 -
Realtime Mobile
Apps Skyrocketing
Dr. Augustine Fou
http://linkd.in/augustinefou
acfou @mktsci .com
May 2014
Augustine Fou- 2 -
Author’s Commentary
“Realtime, mobile apps are changing the face of
local commerce and advertising. Armed with
smartphones, users can instantly see who or
what is around them – and this can have
dramatic implications on their purchase
decisions, from which restaurant to go to, to
which store has the cheapest of the item they
want. ‘It’s like on-demand for the real world.’”
-- Dr. Augustine Fou
Augustine Fou- 3 -
Uber - ridesharing
Augustine Fou- 3 -
Augustine Fou- 4 -
HouseCall – home services
Augustine Fou- 5 -
Tinder - dating
Augustine Fou- 5 -
Augustine Fou- 6 -
Swarm (Foursquare)
Augustine Fou- 6 -
Augustine Fou- 7 -
Waze - navigation
Augustine Fou- 8 -
iNextBust – public transit
Augustine Fou- 9 -
OpenTable- dining
Augustine Fou- 10 -
InstaWeather - weather
Augustine Fou- 11 -
ParkMe Parking
Augustine Fou- 12 -
Retale - shopping
Augustine Fou- 13 -
AskForTask – classifieds
Augustine Fou- 14 -
Dr. Augustine Fou – Digital Consigliere
“I study trends and advise clients
on staying on-trend or getting
ahead of them to create competitive
advantage.”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
ClickZ Articles: http://www.clickz.com/author/1151/augustine-fou
Slideshares: http://www.slideshare.net/augustinefou
LinkedIn: http://www.linkedin.com/in/augustinefou
Augustine Fou- 14 -

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Realtime Mobile Apps Local Marketing Augustine Fou 2014

  • 1. Augustine Fou- 1 - Realtime Mobile Apps Skyrocketing Dr. Augustine Fou http://linkd.in/augustinefou acfou @mktsci .com May 2014
  • 2. Augustine Fou- 2 - Author’s Commentary “Realtime, mobile apps are changing the face of local commerce and advertising. Armed with smartphones, users can instantly see who or what is around them – and this can have dramatic implications on their purchase decisions, from which restaurant to go to, to which store has the cheapest of the item they want. ‘It’s like on-demand for the real world.’” -- Dr. Augustine Fou
  • 3. Augustine Fou- 3 - Uber - ridesharing Augustine Fou- 3 -
  • 4. Augustine Fou- 4 - HouseCall – home services
  • 5. Augustine Fou- 5 - Tinder - dating Augustine Fou- 5 -
  • 6. Augustine Fou- 6 - Swarm (Foursquare) Augustine Fou- 6 -
  • 7. Augustine Fou- 7 - Waze - navigation
  • 8. Augustine Fou- 8 - iNextBust – public transit
  • 9. Augustine Fou- 9 - OpenTable- dining
  • 10. Augustine Fou- 10 - InstaWeather - weather
  • 11. Augustine Fou- 11 - ParkMe Parking
  • 12. Augustine Fou- 12 - Retale - shopping
  • 13. Augustine Fou- 13 - AskForTask – classifieds
  • 14. Augustine Fou- 14 - Dr. Augustine Fou – Digital Consigliere “I study trends and advise clients on staying on-trend or getting ahead of them to create competitive advantage.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 ClickZ Articles: http://www.clickz.com/author/1151/augustine-fou Slideshares: http://www.slideshare.net/augustinefou LinkedIn: http://www.linkedin.com/in/augustinefou Augustine Fou- 14 -