2. Mission & Objective
Atlas is dedicated to providing a secure, state of the
art technology exchange platform for transacting
bitcoin and other digital currencies.
Atlas will be providing critical and timely support to
the bitcoin economy, which requires proven, mature
exchange technology in order to establish the
liquidity and stability.
3. What is Bitcoin?
Bitcoins are a virtual commodity that have many
similar properties to traditional cash
Utilizing strong cryptography and a peer-to-peer
network, Bitcoin serves as the first currency without a
central issuer
There are currently about 11 million Bitcoins in
circulation, there will only ever be 21 million
Unlike Dollars and most other currencies can only
be divided into two decimal points, Bitcoins can be
divided down to eight decimal points; these units are
called ‘Satoshis’.
4. Bitcoin Terminology
Bitcoin Wallet is loosely the equivalent of a physical wallet on the
Bitcoin network. The wallet actually contains your private keys which
allow you to spend the Bitcoins allocated to your Bitcoin addresses in
the block chain
Bitcoin Mining is the process of making computer hardware do
mathematical calculations for the Bitcoin network to confirm
transactions
Bitcoin Block Chain is a public record of all Bitcoin transactions, in
chronological order. The block chain is shared between all Bitcoin users.
It is used to verify the balance of Bitcoin addresses
Bitcoin Private Key is a secret piece of data that proves your right to
spend Bitcoins from a specific Bitcoin address through a cryptographic
signature. Each Bitcoin address has its own unique private key.
1a3AZddyy355XXa23y
Block Chain
Private Key
Wallet
5. Receivers
Flow of
Bitcoin and
Cash
How Does Bitcoin Work?
Sender Receivers
Banks Exchanges
Wallets
Wallets
Validates
1a3AZddyy355XXa23y
Money Transfer Services
Private Key
Block Chain
6. Benefits of Exchange Trading
Trading can be done from anywhere in the world with only
an internet connection and a Smartphone, Tablet or Computer.
Growing trading volumes, will lead to dense liquidity making
it easier to get in and out of positions at the price you want.
Fewer variables to consider as compared to stock or
commodity trading. No inherent market bias like the bullish bias
stocks.
7. Regulatory Requirements of a
Bitcoin Exchange
Bitcoin exchanges must comply with money-laundering laws
Mandatory registration with Financial Crimes Enfoncement
Network (FinCEN) as a Money Service Busines (MSB) and
collection of identifying information from each customer before
opening the account
State registration as a Money Transfer Business (MTB) to
process money transfer of cash for each of the states Atlas
conducts business in.
8. The Bitcoin Ecosystem
Coinbase
Ripple
BitPay
Mt Gox
CampBX
Bitstamp
Atlas BIPS
Exchanges Payments
Hedge
Fund
Miners
Prop
Trader
Market
Maker
Liquidity
Providers
John Doe
John Doe
John Doe
John Doe
Individuals
Decentralized Market
9. Bitcoin Exchange Market
•USD as a share of total bitcoin trading volume has fallen from near 100% to approximately
80% over the past two years.
•CNY (Chinese Yuan), volume has increased to 4.7% in April 2013.
US Dollar based Bitcoin
trading is nearly 90% of
all volumes
The majority of the
traded volume
originates from the US
but occurs overseas at
Mt Gox
10. Log in
How Atlas Works?
Create an account Make a request to transfer
or
Send payment
Banks
12. Atlas Web Based Workstation
Navigation
Bar
Atlas Order Book of
Buyers & Sellers
Atlas order book of
buyers & sellers
Graphical chart of
liquidity on Atlas
Navigation
bar
Graphical chart of
liquidity on Atlas
Account balances
and summary
13. Atlas Web Based Workstation
Trade
Tab
Open Orders on
Atlas
Trade Ticket to
enter orders
14. Atlas Web Based Workstation
History
Tab
Executed orders on
Atlas
Fees paid for
buying and selling
Bitcoins
15. Atlas Architecture
BitcoinExchanges
BTCe
Bitstamp
MT GOX
Atlas Cloud Services
Funding
source
Orders Market DataCustomers
Institutions
FIX orders FIX market data
Matching Engine
Trading Application
Middle Office
Atlas Cloud Services
Auto Market
Making
VPN
Trading
Web
Trading
16. Fee Schedule
Atlas uses add/remove style pricing, where it is possible to
earn commissions instead of paying them. Traders earn 0.1%
when adding and pay 0.4% when “removing”.
"Adding" happens when you place a limit order that stays
open on the book before getting matched by another. The
trader placing the order that takes yours "removes."
Margin Interest Rate for Leverage and Short Selling:
Atlas offers margin trading. When a trader uses leverage to
achieve higher profits, the trader effectively borrows money to
maintain a larger position.
17. Atlas On Ramp of Customers
Phase One – Beta testing with simulated trading. Indiegogo
campaign.
Phase Two – Funding of Atlas accounts with bitcoins only.
Phase Three – Funding of Atlas accounts with cash using a
custodian bank.
Phase Four – Launch of APIs for integration with
professional traders, hedge funds, and market makers.
Phase Five – Launch of aggregate market data and order
routing of other major bitcoin exchanges.
18. We Need You
The bitcoin market is a brand new market. There are no
derivatives or other proxies for bitcoin that add pricing factors
to the market.
The value of bitcoin fluctuates dramatically because there
are no large liquidity providers to support temporary
buyer/seller imbalances.
The important factor is the acceptance of bitcoin by the
global currency marketplace. The more bitcoin gains market
participants and acceptance as a form of payment, the greater
its value and long-term growth prospects
19. Use of Proceeds for Atlas
Contributions
Funding Goal Level 1 -$25,000
– Promotional campaigns to increase public awareness of bitcoin
and the role of exchanges for price discover and liquidity.
Funding Goal Level 2 - $50,000 +
– Further development to build out specific software
enhancements based upon feedback from newly acquired
Indiegogo users.
– Lobbying to help formulate the regulations that might govern
the bitcoin community.
20. Building Quality Markets for Digital Currency
Atlas Inc.
95 Morton Street,
New York, NY 10014
Phone: 917-398-0013
Email: sales@atlasats.com
Editor's Notes
The Sender downloads a Bitcoin wallet or uses a wallet service.The client generates a Bitcoin address, which is unique series of characters and numbers. The address is given to anyone who needs to send a payment too.Buy Bitcoins from another person or a trusted vendor who will transfer some n exchange for cash. It is much like sending an email.When you receive a Bitcoin, the receiver will confirm its authenticity to ensure that is has not been spent, Bitcoin miners validate the authenticity of the transaction for the coins.
The Bitcoin echo system consist of four different types of market participants, ‘Wholesale Exchanges’, ‘Retail’, ‘Liquidity Providers’, and ‘Individuals’.Wholesale participants are exchanges who can facility large blocks of Bitcoin trades, typically $10,000 dollars or more.Retail participants are more focused on money transfer, payment services, and conversion of fiat currency to Bitcoin and and Bitcoin to fiat currency, for transactions less than $10,000Liquidty Providers are professional trading firms who speculate the rise and fall of the prices of Bitcoins.Individual are retail users who buy and sell Bitcoins for investments as well as for speculation.
