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Assim Tulba
                          (GOL AC Head)



                              28.1.2013
1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   1
1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   2
ady!

1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   3
Be smart!
1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   4
Type of People
1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   5
Power of Relations




1/28/2013      Copyright © 2013 by Assim Tulba. All Rights Reserved   6
    Talk to new people daily!
    Make your name easy to remember
    Attend events
       Business cards
       Social media connection
       Concise and precise

1/28/2013        Copyright © 2013 by Assim Tulba. All Rights Reserved   7
    Innovate your own method to gather other’s
     attention!
    Don’t hesitate to talk to others!
    Don’t waste other’s time!



1/28/2013     Copyright © 2013 by Assim Tulba. All Rights Reserved   8
    Put yourself in other's shoes!
    Choose carefully what to share in your social
     media.
    Keep in touch from time to time



1/28/2013      Copyright © 2013 by Assim Tulba. All Rights Reserved   9
Personal Branding




1/28/2013      Copyright © 2013 by Assim Tulba. All Rights Reserved   10
“Do you exist on Google?!”
John Antonios
Social Media & Personal Branding Consultant
http://JohnAntonios.com/


1/28/2013         Copyright © 2013 by Assim Tulba. All Rights Reserved   11
Mostafa Nageeb
Social Media Evangelist
Microsoft



1/28/2013       Copyright © 2013 by Assim Tulba. All Rights Reserved   12
    Business Name!                   (A.Tulba)
    Business cards
    Resume/cover letter/reference documents
    Blog or website
    Social media profiles            (A.Tulba)
    Profile picture                  (A.Tulba)
    Video résumé
    Email address      Ref. Lisa Quast, Build A Personal Brand, Not Just A Career

1/28/2013             Copyright © 2013 by Assim Tulba. All Rights Reserved           13
About.me                                            GooglePlus

            Twitter                                             YouTube

            Facebook                                            Flickr

            LinkedIn                                            Ask.fm
1/28/2013        Copyright © 2013 by Assim Tulba. All Rights Reserved        14
    Facebook: More than 955 million users. Majority
     between 18-25; 60 percent female. Best
     opportunity for community building with
     customers.
    Twitter: More than 555 million users. Majority
     between 26-34; 57 percent female. Best tool for
     interacting in real-time.
    Google Plus+: More than 170 million users.
     Majority between 26-34; 63 percent male.
     Platform for driving visibility around a brand.
    LinkedIn: More than 150 million users. Majority
     between 26-34, directly followed by 35-44. The
     number one B2B social networking tool.

     Jasmine Sandler, Your Social Media Marketing Plan in 5 Easy Steps
1/28/2013                   Copyright © 2013 by Assim Tulba. All Rights Reserved   15
@AssimTulba

1/28/2013   Copyright © 2013 by Assim Tulba. All Rights Reserved   16
    http://blog.viadeo.com/en/2010/11/02/transform-from-slacker-student-
     into-polished-professional-without-leaving-the-privacy-of-your-room/
    http://www.medixteam.com/blog/2013/01/
    http://blog.bullhornreach.com/socialrecruiting101
    http://blog.brighttalk.com/marketing/how-to-build-a-personal-brand-
     online.html
    http://altaeeblog.com/100-indispensable-personal-branding-tips/
    http://www.metzger.com/personal-branding-how-to-win-friends-and-
     influence-others-on-twitter/
    http://www.personalbrandingblog.com/personal-branding-interview-m-
     p-mueller/
    http://www.power-marketing.com/blog/?cat=3

1/28/2013           Copyright © 2013 by Assim Tulba. All Rights Reserved    17

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Power of social networks and personal branding

  • 1. Assim Tulba (GOL AC Head) 28.1.2013 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 1
  • 2. 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 2
  • 3. ady! 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 3
  • 4. Be smart! 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 4
  • 5. Type of People 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 5
  • 6. Power of Relations 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 6
  • 7. Talk to new people daily!  Make your name easy to remember  Attend events  Business cards  Social media connection  Concise and precise 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 7
  • 8. Innovate your own method to gather other’s attention!  Don’t hesitate to talk to others!  Don’t waste other’s time! 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 8
  • 9. Put yourself in other's shoes!  Choose carefully what to share in your social media.  Keep in touch from time to time 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 9
  • 10. Personal Branding 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 10
  • 11. “Do you exist on Google?!” John Antonios Social Media & Personal Branding Consultant http://JohnAntonios.com/ 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 11
  • 12. Mostafa Nageeb Social Media Evangelist Microsoft 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 12
  • 13. Business Name! (A.Tulba)  Business cards  Resume/cover letter/reference documents  Blog or website  Social media profiles (A.Tulba)  Profile picture (A.Tulba)  Video résumé  Email address Ref. Lisa Quast, Build A Personal Brand, Not Just A Career 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 13
  • 14. About.me GooglePlus Twitter YouTube Facebook Flickr LinkedIn Ask.fm 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 14
  • 15. Facebook: More than 955 million users. Majority between 18-25; 60 percent female. Best opportunity for community building with customers.  Twitter: More than 555 million users. Majority between 26-34; 57 percent female. Best tool for interacting in real-time.  Google Plus+: More than 170 million users. Majority between 26-34; 63 percent male. Platform for driving visibility around a brand.  LinkedIn: More than 150 million users. Majority between 26-34, directly followed by 35-44. The number one B2B social networking tool. Jasmine Sandler, Your Social Media Marketing Plan in 5 Easy Steps 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 15
  • 16. @AssimTulba 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 16
  • 17. http://blog.viadeo.com/en/2010/11/02/transform-from-slacker-student- into-polished-professional-without-leaving-the-privacy-of-your-room/  http://www.medixteam.com/blog/2013/01/  http://blog.bullhornreach.com/socialrecruiting101  http://blog.brighttalk.com/marketing/how-to-build-a-personal-brand- online.html  http://altaeeblog.com/100-indispensable-personal-branding-tips/  http://www.metzger.com/personal-branding-how-to-win-friends-and- influence-others-on-twitter/  http://www.personalbrandingblog.com/personal-branding-interview-m- p-mueller/  http://www.power-marketing.com/blog/?cat=3 1/28/2013 Copyright © 2013 by Assim Tulba. All Rights Reserved 17