1. ANALYSIS OF FRONT
COVER
PLANNING
GRACE WILLIAMS

2. Analysis of magazine front covers
Cover 1.NME Sept 2009
Dizzee Rascal Edition

3. THE MASTHEAD:
‘New Musical Energy’
or ‘enemy 'it's a play on
THE HEADER gives the
words, its modern,
rebellious and urban. reader more information. It is
very common in magazines.
THE SELL LINES/COVER
LINES tells the audience what
USE OF A FLASH- It will be in the magazine
adds something extra to briefly, usually use exciting
the magazine, it is for the fonts to grab attention.
target audience. THE MAIN IMAGE shows that the
magazine is hip hop and covers the
inside features. The canted angle
conveys his bright and welcoming
side. His eyes are looking straight
BACKGROUND: graffiti in at the audience as if intriguing you
bright colours, suggesting to be happy.
urban, illegal, anti- THE MAIN COVER LINE it tells
establishment. The black you about the main article in the
and white floor suggesting a magazine. The thick font goes well
dance floor, the black and with his character and stands out.
white colours eludes the Even the detail of the ‘z’ being
audience. The clashing of the
wonky
colours give are effective,
coveys his own style. BARCODE: the barcode is in the
right hand side and I the issue
date is in 2009, and it is £2.80,
USE OF A PULL
QUOTE: works well suggesting
with the pose of
Dizzee Rascal, friendly THE FOOTER: is symmetrical to the
and welcoming. The header, it talks about other bands,
colloquial use of the RULE OF THIRDS/The eye level of Dizzee is in the first third the font is clear and the colour is
word ‘man’ suggests which is level to the readers natural focus. The main cover line is in simple as to not detract from the
his culture. the middle third anchoring the image of Dizzee. main image.

4. TARGET AUDIENCE OF THIS MAGAZINE
Target audience Profile
(possibly add image)
Musical interests/favourite METHODS USED TO ATTRACT
artists etc : Hip-hop and R&B, THIS TARGET AUDIENCE ARE:
home-grown music. Artists The title NME is large and bold,
such as Dizzee Rascal, Jay-Z
both American and British acts. the theme of red and black
throughout attracts people the
Gender: Both male and female
suggested by the unisex colours colour connotes with energy.
used in the font.
Age : 15 - 25
Social class (how much money
do they have available?
How much does magazine
cost? Usually lower in social
class as it is home-grown more
cultural and relatable music,
the higher in class tend to be
more stereotypically
sophisticated in interest.

5. ANALYSIS OF CONTENTS
PAGE
PLANNING
GRACE WILLIAMS

6. NME MASTHEAD Analyse of Contents
NME (SEPT 2009) ANALYSIS Banner at
top
Main image Date
Features
Brief heading
+summary
Image is edited
so it looks like a Previous/future
photograph. editions of nme
are shown with
details of
website/phone
number etc

7. Analysis of Contents
This contents page looks conventionally correct NME Sept 2009
due to the font size, amount and layout as well as
the images. The main image is a girl pointing to a
coach and so the genre is identified by
stereotypically associating a coach with band
members, road tours, drum kits, guitars and so
the ‘Rock’ genre appears to the audience mind.
The image has been edited: its slanted and in a
border that has been deigned to look like a
suitcase, this further suggests that they are fun
and wild band members who tour and enjoy
making music. The bands are in red with a black
page numbers to distinguish what the features
are, and breaks up the bulk of colour on the left
hand side of the page. The flash in the bottom left
stands out due to the use of yellow in it, if without
it may look very simple and unconventional as
magazines put each feature in for a reason. The
banner at he op of the page highlights the mast
head which states: ‘ NME CONTENTS’ there is
not much text in capitals letter in this page to
symbolise what s important read and what is not.

8. ANAYLSIS OF CONTENTS PAGE
(NME/1ST November)
MastHead Issue Date
Banner at the top
Contents List
Brief description under
each feature in ‘gossipy’
format
Main Image
The categorised features in
bold font clear colour.
Flashes

9. NME has used its logo of
red throughout the whole
of the page displaying a The bold subtitles
mellow ambience, this is ‘NEWS/RADAR/REVEIWS
portrayed by the main …’ are intresting because the
image: the projecting
thickness keeps in theme with
spotlights bring a subtle
the banner at he top of the
evening smooth tone to it
instead of heavy, energetic page. The flashes at the
connotations. The main bottom of the page stand out
image is eye catching because it is In yellow
because it is a longshot of consrating with he red, black
a band possibly and what and white. It gives a little
they are doing clearly more information and fills out
suggests hat it is a music the space as a magzine
magazine. The index is a usually has no clear bits.
list of all that will be
featured. The use of red
makes it stand out as the
font is in fact quite small.
The page numbers are in
black with the knowledge
that the reader may see the
page number and then
focus will move to another
part of the page that is in
black for instance the
features on the right hand
side. Likewise is done as
on the right hand side the
features in black and the
page numbers ain red,
however you read from
left to right and so it is
done logistically.

10. ‘CONTENTS’
Logo Cover Line
‘Features’
Title of feature
Main Image
Description of
feature
Flash
Page of feature

11. The logo looks professional as it is very small
but stand out as a masthead. The border at he
top is conventional and is used a lot in NME
magazine, separating it from the rest of the text
on the page.
The colour scheme looks professional as it is
consistent and is typical of NME therefore
consistent for regular NME readers.
There are many images on the page not just one
suggests there a lot of features and so catches
the audience attention.
The title of the feature is in bold and in a larger
font size to separate it from he description
which is a good feature.
The flash is not extremely bold and so does not
detract from the main image, the purpose of the
flash is to attract attention through offering the
audience something, in this case it is discounted
tickets.

12. ANALYSIS OF DOUBLE
PAGE SPREADS AND
ARTICLES
PLANNING
GRACE WILLIAMS

13. ANALYSIS OF LAYOUT ARTICLE
(NME/30th November)
Masthead
‘UPFRONT’ specific
section of the
Text
magazine, perhaps a
weekly feature
attracts viewers.
Main Image
Images
Issue Date

14. ANALYSIS OF LAYOUT ARTICLE
MASTHEAD is in a black (NME/30th November) There are other pictures
colour plain and simple.
The main image of Annie In the article that relate
Mac consists of only two to the main article so
colours which aren't this grouping method
particularly bold and so if wont confuse the
the mast head was bright audience. The page
and eccentric it would number is at the bottom
detract from the image of the page and also
therefor unbalanced or provides clarity and
unconventional. The use of direction. The NME sign
font is interesting because and the due date is at
‘PIECES OF ME’ is in a the bottom also. Here it
sophisticated and classical is out the way but looks
font while ‘ANNIE MAC’ professional as well.
although in capitals also is There is a caption
more standard showing underneath the third
that her character is a mix picture on he right hand
of both typical and side which introduces
refreshing, modern the images. There is a
expression. It also breaks theme of strangeness in
up the motif of classical this article as the people
hand writing because the in the images are all
text in the article in written looking away and not
in the same font. The use directly towards you.
of black and white is This indicates that it is
cleverly picked because of not the main cover as
the white backdrop in the they would most likely
image and shadow. The be looking toward you
text is split into subtitles so to grab attention, the use
that if a reader scans of avoidable eye content
through the article they suggests that it’s a
can pick out the most eye- thought provoking
catching part instead of piece.
losing interest.

15. fdfcsv
MastHead Editor
Main Image Article Page no. Issue Date

16. Main Image is dominant taking up two thirds of the double page spread. It is powerful because of the
colours used. The strong red suggests power and strength , desire and love further portrayed in her hair
colour that is fiery and bold. Her leather black dress with tall heels stand outs strongly which shows
mysterious and also power. The table on the has red and blue lines on them which show national heraldry
and so power once again. The text on the right hand side is small but looks classy as the ‘D’ stand out and
looks very professional as the theme runs throughout. There is no white space on the double page spread
as a giant watermark of ‘USA’ runs behind. The page number is in bottom right hand side of the page and
the editor name is underneath ‘got the love’, which realliterates what Florence and the Machine is known
for.

17. Cover Line
Main
Image
Page Number
Text Article Strap line
Issue Date
Editor Name

18. Another Florence and the Machine article, where the main image takes up two thirds of the page spread.
It is in black and white and so shows class and elegance. There is no splurge of colour on the page and so
looks simple but sophisticated.
The mast head is simple and bold, the letters are tall and so lengthen the image giving her same effect as if
she wore heels in a long shot therefore the font size gives Florence a strong tall women image.
This sophisticated and glamorous look is shown in the font style, the description under he Mast Head is in
italics, and the font is in a ‘fancy font’.