1. Task 4b
I have chosen the sub genre of R&B. I listen to
this genre of music regularly and so this is where
my knowledge lies. It is one of the most popular
genres and therefore has a wide audience base.
2. Example Magazine
Magazine Example: Billboard
Publisher: Prometheus Global Media
Categories Music magazine
Frequency Weekly
Circulation 16,327
Founder
•William H. Donaldson
•James Hennegan
First issue November 1, 1894 (1894-11-01)
Company Prometheus Global Media
Country United States
Based in New York City, New York, U.S.
Billboard is an American music magazine, headquartered in New York City,
New York and owned by Prometheus Global Media. It was first published on
November 1, 1894, and is distinguished as being among the oldest trade
magazines in the world. The magazine originally focused on bill posting and
outdoor amusements before specializing in the music industry in the 1960s.
Billboard was founded in Cincinnati on November 1, 1894, by William H.
Donaldson and James Hennegan. Originally titled Billboard Advertising it was a
trade paper for the bill posting industry, hence the magazine's name. Within a
few years of its founding, it began to carry news of outdoor amusements, a
major consumer of billboard space. Eventually, Billboard became the paper of
record for circuses, carnivals, amusement parks, fairs, vaudeville, minstrels,
whale shows and other live entertainment. The magazine began coverage of
motion pictures in 1909 and of radio in the 1920s. Though the first music
connection was the Billboard sheet music best sellers charts & top songs in
vaudeville theatres published in 1913 but it was not a regular chart yet.
3. Prometheus Global Media
Prometheus Global Media is New York City-based business-to-business media company.
The company was formed in December 2009 by the sale of the entertainment and media
division of Nielsen Company to a private equity-backed group led by Pluribus Capital
Management and Guggenheim Partners. Guggenheim would acquire Pluribus's stake in the
company in January 2013, giving it full ownership.
The company owns and operates a number of major entertainment industry trade
publications, including Adweek, Back Stage, Billboard, Film Journal International, and The
Hollywood Reporter.
They are a good publisher to launch my magazine
because they are a well established company
publishing very successful magazines. Billboard is
one of the biggest music magazines in the world
and most recognised. However, they do not just
focus on music magazines and publishers who
only publish music magazines may have better
expertise.