1. ADMINISTRATION & ACCO
No Index Factors
Total Effective Working Hours
1 Attedance Index Total Number of Employees
Total Number of leaves taken in a month
2 Leave Index Total Number of employees
Rent
Electricity
Telephone/Internet/Fax
Water
Coffe/Tea
Security
Fuel
3 Operating Cost Number of Employees
Amount reduced due to Cost Control measures- Include the cost
4 Cost Reduction Index control measures in Remarks column
5 Training Index Total effective training hours
Budget
6 Accounts Index Expense
Attendance Index Total Effective Working Hours/Total Number of Employees
Total number of leaves taken in a month/Total number of
Leave Index employees
(Rent+Electricity Charges+Telephone/Internet/Fax+Water
Operating Cost Charges+Security+ Fuel)/Number of Employees
Accounts Index Budget/Expense
Productivity Coefficient
4. RESEARCH & DEVELOPMENT
No Index Factors
Total number of hits including program views
Target Viewership
% Decrease in Bounce rate
1 Viewership Index % Increase of hits from new countries
Tie ups with Cable TV Operators
Targeted tie ups
2 Distribution Index License/Rules are regulations-Report (Actual/Target)
Number of new IMC
Targeted IMC's/IMI
Active Vs Total IMC Members
Platinum pasword distribution(% of total newly joined
3 IMC/IMI Index members who were provided with passwords)
4 Database Index Total number of new client entries without bounce
5 Contents Index Total duration of contents received(Hrs)
Total number of hits/Target Viewership (%)+ % Decrease
Viewership Index in Bounce Rate+ % Increase of hits from new countries
New IMC/Target IMC+ Active/ Total IMC + % of newly
joined members who were provided with platinum
IMC/IMI Index passwords
7. No Index Factors
Number of events tie up - mutual promotion
Number of media partner - local
Number of media partner - national
Events Index Number of media partner - International
Number of media coverage only- Local
Number of media coverage only- National
1 Number of media coverage only - International
Productivity Coefficent
10. CORPORATE COMMUNICATION
No Index Factors Weightage July Values
Proposals 5 19
Brochure/ Leaflets/Flyers 10 8
Logo/Journal 7 25
Souvenir/Advt 9 4
Show Directory/PPT 8 2
Calender/Planner 6 5
E-Newsletter 5 0
Poster 6 0
1 Print Index Cover Designs/Visiting Card 2 7
Publicity through International/
National media
2 Media Index Media Partnership
11. MUNICATION
Recommended
Calculation Jun-09 Jul-09 Value Remarks
446 NA 446 NA
12. PRODUC
No Index Factors
Fourth Dimesion, Tech Trends, Video Dossier
Conference, Exhibition. Quarter Dec, Body and Mind
Catch N Cook, Kapitans, Rendezvous Zone, Sailors Diary, Small
Promos, Maritime Law, Open Deck, Portfolio, Anniversary
celebrations
Bourse Navigator, Cross Roads, Zingaro, Marine Institite, Ports
and Forts, Small Promos, Aniversary Celebrations(Big),
Technical Programs(Web Based)
Documentary, Medium Coporate Video, Master Shot, Maritme
Magazine, Big Promos
1 Editing Index Corporate Videos, Main Promos
Title
Program Promos ; Advertisements - small
Advertisements-Big
2 Graphics Index Corporate Videos, Main Promos
Conference & other programs mixing
Documentaries, Promos & corporate videos mixing
3 Music Index Composing
4 Studio Index Average time studio is utilised(hrs)
Number of programs less than 30min like screen test/blogs etc
Out door shoot like press meet, book release,inagurations (local)
Number of Studio shoots greater than 30 min
5 Camera Index Number of Outdoor shoots
Program with Research, Co-ordination, Visuals, Script, Shoot,
Edit, Graphics (Max)
Number of viewers
Seminars/Conferences
Capsules/Promos
6 Program Index Corporate Films
7 Library Index Total duration of contents(hrs)- Inhouse and Outdoor
Total scripts done-Web Based
Corporate Films
8 Script Index Advts/Promos/Montage
15. RESEARCH & DEVELOPMENT
No Index Weightage July Values Calculation
Number of LPO approved for
1 USD 1000 5 4
2 Proposal- 1000 USD 5 27.6
Number of client meetings
3 with top level management 15 9
Number of client meetings
4 with other team 10 2 313
16. H & DEVELOPMENT
Jul-09 Jun-09 Recommended Value Remarks
313 NA
