SlideShare ist ein Scribd-Unternehmen logo
1 von 20
is holding on line 1 Are you ready for this call?
Media Preparedness ,[object Object],[object Object],[object Object],"Fail to prepare; Prepare to fail"  -- John Wooden, UCLA Basketball Legend
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],Titles Beats Mailing addresses Phone and fax numbers E-mail addresses Circulation figures Deadlines Cision's MediaSource  ( http://us.cision.com/Research.asp )
Media Preparedness ,[object Object],[object Object],Titles Beats Mailing addresses Phone and fax numbers,  E-mail addresses Circulation figures Deadlines Burrelles Luce MediaContacts  ( http://www.burrellesluce.com/MediaContacts/default.php )
Media Preparedness ,[object Object],[object Object],Titles Beats Mailing addresses Phone and fax numbers,  E-mail addresses Circulation figures Deadlines Bulldog Reporter’s Media List Builder ( https://listbuilder.bulldogreporter.com )
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],[object Object],Full screen graphic used while anchors tell viewers about “hot fares” out of Wichita.
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],Courtesy Crew member in highly visible vintage uniform Tube mailer used to invite media to news conference introducing the Courtesy Crew
Media Preparedness ,[object Object],[object Object],Trade show pop up banner for Flight Wheelchair Digital display in Times Square included in news release distribution price from PR Newswire World’s lightest, tightest folding, rigid fully-adjustable wheelchair
Media Preparedness ,[object Object],[object Object],Wichita Business Journal Article in advance of opening VIP Reception  December 14, 2008 attended by 300 including Wichita Mayor Carl Brewer.  Free motivates! Wichita Eagle Restaurant Review
Media Preparedness ,[object Object],[object Object],Tulsa Mayor Kathy Taylor performs ceremonial “first smash” during VIP event at Tulsa Hills Smashburger.
Media Preparedness ,[object Object],[object Object],Tulsa food bloggers recording their experience at VIP Party while Smashburger founder Tom Ryan (in white t-shirt) looks on. Tulsa Food Blog posting
Media Preparedness ,[object Object],[object Object],Opening day and KOTV morning show goes live from Smashburger Tulsa Hills Founder Tom Ryan explains why Smashburger will soon become Tulsa’s favorite burger.
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],[object Object],[object Object],[object Object],[object Object]
Media Preparedness ,[object Object],Special thanks to: Maggie Holben APR AbsolutelyPR http://DenverPR.blogspot.com   Twitter.com/DenverPR.  For more information, visit:  http://www.AbsolutelyPR.com .  Mark Chamberlin Director of Marketing and Public Relations http://www.armstrongshank.com   http://www.webstratics.com   316-522-3000  Wichita, KS

Weitere ähnliche Inhalte

Ähnlich wie Media Preparedness By Mark Chamberlin, Armstrong Shank

Ähnlich wie Media Preparedness By Mark Chamberlin, Armstrong Shank (20)

Media Kits & Kaboodles
Media Kits & KaboodlesMedia Kits & Kaboodles
Media Kits & Kaboodles
 
Creating An Effective Media Relations Plan
Creating An Effective Media Relations PlanCreating An Effective Media Relations Plan
Creating An Effective Media Relations Plan
 
Resume
ResumeResume
Resume
 
J O U R 3340 Oct 6 Online Journalism
J O U R 3340   Oct 6    Online JournalismJ O U R 3340   Oct 6    Online Journalism
J O U R 3340 Oct 6 Online Journalism
 
Medl 102013
Medl 102013Medl 102013
Medl 102013
 
PR Newswire Event Seattle February 2010 - Industries In Flux: Meida and Publi...
PR Newswire Event Seattle February 2010 - Industries In Flux: Meida and Publi...PR Newswire Event Seattle February 2010 - Industries In Flux: Meida and Publi...
PR Newswire Event Seattle February 2010 - Industries In Flux: Meida and Publi...
 
OCVB slides
OCVB slidesOCVB slides
OCVB slides
 
PR Newswire Event Phoenix January 2010 - Industries In Flux: Meida and Public...
PR Newswire Event Phoenix January 2010 - Industries In Flux: Meida and Public...PR Newswire Event Phoenix January 2010 - Industries In Flux: Meida and Public...
PR Newswire Event Phoenix January 2010 - Industries In Flux: Meida and Public...
 
SWW Mini Book 2009
  SWW Mini Book 2009  SWW Mini Book 2009
SWW Mini Book 2009
 
SWW Mini Book 2009
SWW Mini Book 2009SWW Mini Book 2009
SWW Mini Book 2009
 
Tha Afterparty Radio's 2014 Media Kit
Tha Afterparty Radio's 2014 Media KitTha Afterparty Radio's 2014 Media Kit
Tha Afterparty Radio's 2014 Media Kit
 
Allen Randall Chapter 16 Presentation
Allen Randall Chapter 16 PresentationAllen Randall Chapter 16 Presentation
Allen Randall Chapter 16 Presentation
 
Kimberlie Dykeman -Career Resume of TV Host, Spokesperson, Producer, Marketin...
Kimberlie Dykeman -Career Resume of TV Host, Spokesperson, Producer, Marketin...Kimberlie Dykeman -Career Resume of TV Host, Spokesperson, Producer, Marketin...
Kimberlie Dykeman -Career Resume of TV Host, Spokesperson, Producer, Marketin...
 
"INFOPGRAPHIC" Trade Show Part 2
"INFOPGRAPHIC" Trade Show Part 2"INFOPGRAPHIC" Trade Show Part 2
"INFOPGRAPHIC" Trade Show Part 2
 
Chapter officer development series - Public Relations (& Social Media)
Chapter officer development series - Public Relations (& Social Media)Chapter officer development series - Public Relations (& Social Media)
Chapter officer development series - Public Relations (& Social Media)
 
Multi-Touchpoint Event Marketing Presented at PCMA's 2014 Convening Leaders C...
Multi-Touchpoint Event Marketing Presented at PCMA's 2014 Convening Leaders C...Multi-Touchpoint Event Marketing Presented at PCMA's 2014 Convening Leaders C...
Multi-Touchpoint Event Marketing Presented at PCMA's 2014 Convening Leaders C...
 
Jason Miller - Portfolio Samples
Jason Miller - Portfolio SamplesJason Miller - Portfolio Samples
Jason Miller - Portfolio Samples
 
BlackwoodProductions Webinar
BlackwoodProductions WebinarBlackwoodProductions Webinar
BlackwoodProductions Webinar
 
Be The Machine Winter Resorts
Be The Machine Winter ResortsBe The Machine Winter Resorts
Be The Machine Winter Resorts
 
The Wilbert Group Capabilities
The Wilbert Group CapabilitiesThe Wilbert Group Capabilities
The Wilbert Group Capabilities
 

Kürzlich hochgeladen

Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
daisycvs
 
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
vineshkumarsajnani12
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
daisycvs
 

Kürzlich hochgeladen (20)

Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
Horngren’s Cost Accounting A Managerial Emphasis, Canadian 9th edition soluti...
 
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
Ooty Call Gril 80022//12248 Only For Sex And High Profile Best Gril Sex Avail...
 
Kalyan Call Girl 98350*37198 Call Girls in Escort service book now
Kalyan Call Girl 98350*37198 Call Girls in Escort service book nowKalyan Call Girl 98350*37198 Call Girls in Escort service book now
Kalyan Call Girl 98350*37198 Call Girls in Escort service book now
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTSDurg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
Durg CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN durg ESCORTS
 
JAJPUR CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN JAJPUR ESCORTS
JAJPUR CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN JAJPUR  ESCORTSJAJPUR CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN JAJPUR  ESCORTS
JAJPUR CALL GIRL ❤ 82729*64427❤ CALL GIRLS IN JAJPUR ESCORTS
 
WheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond InsightsWheelTug Short Pitch Deck 2024 | Byond Insights
WheelTug Short Pitch Deck 2024 | Byond Insights
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service AvailableBerhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
Berhampur Call Girl Just Call 8084732287 Top Class Call Girl Service Available
 
New 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck TemplateNew 2024 Cannabis Edibles Investor Pitch Deck Template
New 2024 Cannabis Edibles Investor Pitch Deck Template
 
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in PakistanChallenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
Challenges and Opportunities: A Qualitative Study on Tax Compliance in Pakistan
 
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai KuwaitThe Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
The Abortion pills for sale in Qatar@Doha [+27737758557] []Deira Dubai Kuwait
 
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service AvailableNashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
Nashik Call Girl Just Call 7091819311 Top Class Call Girl Service Available
 
Arti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdfArti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdf
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 

Media Preparedness By Mark Chamberlin, Armstrong Shank

  • 1. is holding on line 1 Are you ready for this call?
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.

Hinweis der Redaktion

  1. Jan McDaniel in WCCO Minneapolis
  2. Cision provides world-class media intelligence services to executives and individuals employed in a range of disciplines, including public relations, investor relations, marketing, and corporate communications. Most of the Fortune 500 companies are among our client base, but we also provide media intelligence to small firms, PR agencies, non-profits and governmental organizations. Our broad range of services share one common aim – to help our clients become more efficient, effective, and ultimately more successful in their field of expertise. Since its founding in 1932, Cision, formerly Bacon's Information, has grown along with the communications industries it serves, evolving from its simple start to its present-day status as one of the world’s most extensive media intelligence and information services companies. Burrelle's® Press Clipping Bureau formed in New York City after founder Frank Burrelle overheard two businessmen lament the difficulty of keeping up with the news in the papers. Burrelle and his wife transformed their kitchen table to a press clipping bureau, pulling from New York City newspapers the news of interest to his customers. For this service, Burrelle's charged three cents per clip (newspapers cost two cents back then). The Media List Builder database is refreshed daily with updates from our research staff. Every journalist is checked for accuracy at least once a year, and each contact at major media is checked a minimum of four times a year. Because the media change so quickly, no large media database can be 100% accurate
  3. Cision provides world-class media intelligence services to executives and individuals employed in a range of disciplines, including public relations, investor relations, marketing, and corporate communications. Most of the Fortune 500 companies are among our client base, but we also provide media intelligence to small firms, PR agencies, non-profits and governmental organizations. Our broad range of services share one common aim – to help our clients become more efficient, effective, and ultimately more successful in their field of expertise. Since its founding in 1932, Cision, formerly Bacon's Information, has grown along with the communications industries it serves, evolving from its simple start to its present-day status as one of the world’s most extensive media intelligence and information services companies. Burrelle's® Press Clipping Bureau formed in New York City after founder Frank Burrelle overheard two businessmen lament the difficulty of keeping up with the news in the papers. Burrelle and his wife transformed their kitchen table to a press clipping bureau, pulling from New York City newspapers the news of interest to his customers. For this service, Burrelle's charged three cents per clip (newspapers cost two cents back then). The Media List Builder database is refreshed daily with updates from our research staff. Every journalist is checked for accuracy at least once a year, and each contact at major media is checked a minimum of four times a year. Because the media change so quickly, no large media database can be 100% accurate
  4. Cision provides world-class media intelligence services to executives and individuals employed in a range of disciplines, including public relations, investor relations, marketing, and corporate communications. Most of the Fortune 500 companies are among our client base, but we also provide media intelligence to small firms, PR agencies, non-profits and governmental organizations. Our broad range of services share one common aim – to help our clients become more efficient, effective, and ultimately more successful in their field of expertise. Since its founding in 1932, Cision, formerly Bacon's Information, has grown along with the communications industries it serves, evolving from its simple start to its present-day status as one of the world’s most extensive media intelligence and information services companies. Burrelle's® Press Clipping Bureau formed in New York City after founder Frank Burrelle overheard two businessmen lament the difficulty of keeping up with the news in the papers. Burrelle and his wife transformed their kitchen table to a press clipping bureau, pulling from New York City newspapers the news of interest to his customers. For this service, Burrelle's charged three cents per clip (newspapers cost two cents back then). The Media List Builder database is refreshed daily with updates from our research staff. Every journalist is checked for accuracy at least once a year, and each contact at major media is checked a minimum of four times a year. Because the media change so quickly, no large media database can be 100% accurate
  5. Wendy’s Finger in the chili story
  6. Courtesy Crew launched in July 2006 18 hours a day doing good deeds
  7. Courtesy Crew launched in July 2006 18 hours a day doing good deeds
  8. Aero Innovative Research – Valley Center World’s lightest, tightest folding, rigid full adjustable wheelchair PR News Wire Times Square April 2008
  9. Wichita Smashburger Dec 2008 Derby – May 2009
  10. Tulsa Hills Smashburger – July 2009 Mayor Kathy Taylor Tom Ryan founder KOTV
  11. Tulsa Hills Smashburger – July 2009 Mayor Kathy Taylor Tom Ryan founder KOTV
  12. Tulsa Hills Smashburger – July 2009 Mayor Kathy Taylor Tom Ryan founder KOTV
  13. VMS – one of the oldest video clip services