Service Product Development

Service Product Development Group III- Arjun, Deepa, Jeev, Saanwin & Sonia

[object Object],[object Object],What is a Service?

Difference between goods & services SERVICES GOODS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

TYPES OF NEW SERVICES ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object]

SERVICE PRODUCT DEVELOPMENT ,[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

NEW SERVICE DEVELOPMENT PROCESS

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Front-end Planning Implementation

FRONT-END PLANNING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Our promise is to help people feel close to what is important to them

2. New Service Strategy Development ,[object Object],[object Object],[object Object]

3. Idea Generation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

4.Concept Development and Evaluation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

5. Business Analysis ,[object Object],[object Object]

A. Marketing Assessment ,[object Object],[object Object],[object Object],[object Object],[object Object]

B. Financial Assessment ,[object Object],[object Object],[object Object],[object Object]

Implementation “ The Beauty of Every Idea Lies in How We Implement it…”

Implementation Stages ,[object Object],[object Object],[object Object],[object Object],[object Object]

6. Service Development & Testing ,[object Object],[object Object],[object Object]

Service Blueprint ,[object Object],[object Object],[object Object]

[object Object],[object Object]

7. Market Testing ,[object Object],[object Object],[object Object],[object Object]

8. Commercialization ,[object Object],[object Object],[object Object],[object Object]

9. Post-Introduction Evaluation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Achieving success in New service development ,[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object]

Saintgits Institute of Management

Service Product Development

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