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INTHE NAME OF ALLAH,THE MOST GRACIOUSTHE MOST MERCIFUL.
 Presented to : HO JICC
 Presented by:
AqeelTahir JawadAbbasWaqar Siddiqui
 Research is an inquiry or investigation.
 Process that is organized, systematic, data-based
critical and objective.
 Its purpose is finding solution to a specific problem.
Business Research
 A systematic inquiry that provides information. to guide business
decisions to make well informed and timely decisions.
 Scientific research focuses on solving problems.
 It pursues a step-by-step logical and rigorous method to
 scientific research is more objective than subjective.
 It analyzing situational factors surrounding any problem.
 It control phenomena through prediction and explanation.
Identify
gather
Analyze
conclusion
 Effect of Scientific investigation and managerial decision making.
 It applies to both basic and applied research.
 It enables managers to deal with problem
 It help managers to state findings with accuracy and confidence.
 Every organization have their R&D department.
Sense Spot Deal
We will explain each of these characteristics in the context of the following
example
Consider the case of a manager of P&G who is interested in
investigating how employees` commitment to the organization can be
increased.
 Research must be started with a definite, clear aim, objective and
purpose.
 Research findings must be beneficial for organization.
 For example an increase in employee commitment will be
beneficial for organization
 It will translate into less turnover, less absenteeism, and
increased performance levels .
 Rigor connotes carefulness during research.
 It also refers to degree of exactitude in research investigations.
 Chosen sample should be true representative of whole organization.
 Method adopted for collecting data should be appropriate.
 Research process should be free from personal and emotional biases.
 Testability refers that hypothesis must be testable.
 Hypotheses are tentative yet testable statements.
 They are derived from theory or theory based.
 It must be able to testify by applying certain statistical tests
experimentally.
 Results should be supported again and again when the same type of
research is repeated in other similar circumstances.
 Replicability will gain confidence in the scientific nature of our research.
 Replicability brings exactitude and accuracy in research findings.
 Precision refers to the closeness of the findings to reality.
 Precision reflects the degree of accuracy of the results .
 We ensures that our findings are close to reality.
 So that we can place reliance or confidence in the results.
 In social sciences confidence level is 95%.
 The conclusions drawn from information should be objective.
 The findings should be based on the facts .
 The more objective the interpretation of the data, the more scientific the
research investigation becomes.
 Generalizability refers to the scope of applicability of the research
findings in one organizational setting to other settings.
 The wider the range of applicability of the solutions generated by
research, the more useful the research is to the users.
 Parsimony refers to simplicity in explaining the phenomena or
problems that occur.
 It is Level of understanding in generating solutions for the problems.
 Economy in research models is achieved when we can build a lesser
number of variables.
 Those variables would explain the variance far more efficiently than a
complex set of variables.
Hallmarks of Scientific Research
Hallmarks of Scientific Research

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Hallmarks of Scientific Research

  • 1. INTHE NAME OF ALLAH,THE MOST GRACIOUSTHE MOST MERCIFUL.
  • 2.  Presented to : HO JICC  Presented by: AqeelTahir JawadAbbasWaqar Siddiqui
  • 3.  Research is an inquiry or investigation.  Process that is organized, systematic, data-based critical and objective.  Its purpose is finding solution to a specific problem. Business Research  A systematic inquiry that provides information. to guide business decisions to make well informed and timely decisions.
  • 4.  Scientific research focuses on solving problems.  It pursues a step-by-step logical and rigorous method to  scientific research is more objective than subjective.  It analyzing situational factors surrounding any problem.  It control phenomena through prediction and explanation. Identify gather Analyze conclusion
  • 5.  Effect of Scientific investigation and managerial decision making.  It applies to both basic and applied research.  It enables managers to deal with problem  It help managers to state findings with accuracy and confidence.  Every organization have their R&D department. Sense Spot Deal
  • 6. We will explain each of these characteristics in the context of the following example Consider the case of a manager of P&G who is interested in investigating how employees` commitment to the organization can be increased.
  • 7.  Research must be started with a definite, clear aim, objective and purpose.  Research findings must be beneficial for organization.  For example an increase in employee commitment will be beneficial for organization  It will translate into less turnover, less absenteeism, and increased performance levels .
  • 8.  Rigor connotes carefulness during research.  It also refers to degree of exactitude in research investigations.  Chosen sample should be true representative of whole organization.  Method adopted for collecting data should be appropriate.  Research process should be free from personal and emotional biases.
  • 9.  Testability refers that hypothesis must be testable.  Hypotheses are tentative yet testable statements.  They are derived from theory or theory based.  It must be able to testify by applying certain statistical tests experimentally.
  • 10.  Results should be supported again and again when the same type of research is repeated in other similar circumstances.  Replicability will gain confidence in the scientific nature of our research.  Replicability brings exactitude and accuracy in research findings.
  • 11.  Precision refers to the closeness of the findings to reality.  Precision reflects the degree of accuracy of the results .  We ensures that our findings are close to reality.  So that we can place reliance or confidence in the results.  In social sciences confidence level is 95%.
  • 12.  The conclusions drawn from information should be objective.  The findings should be based on the facts .  The more objective the interpretation of the data, the more scientific the research investigation becomes.
  • 13.  Generalizability refers to the scope of applicability of the research findings in one organizational setting to other settings.  The wider the range of applicability of the solutions generated by research, the more useful the research is to the users.
  • 14.  Parsimony refers to simplicity in explaining the phenomena or problems that occur.  It is Level of understanding in generating solutions for the problems.  Economy in research models is achieved when we can build a lesser number of variables.  Those variables would explain the variance far more efficiently than a complex set of variables.